Doug Wheeler Email & Phone Number

San Diego, Ca, Us

XIFIN, Inc. is a privately held company that delivers healthcare technology SaaS solutions for revenue optimization in the growing Revenue Cycle Management segment. As the Chief Marketing Officer my responsibilities include Corporate Marketing, Product Marketing, Product Launch, Demand Generation, Partner Marketing, Customer Marketing and Corporate Strategy.

SureID is a privately held company that delivers fingerprinting and proven high-assurance identity management (IAM) solutions for individuals, commercial enterprise, federal government and the Department of Defense that combines registration, identity authentication, background screening, biometrics, credentialing, identity proofing, identity management and enforcement. As the Chief Marketing Officer my responsibilities included Product Management, Corporate Marketing, Demand Generation, Online Revenue Generation and Telesales. As Chief Marketing Officer of SureID, I completely revamped the SureID go-to-market model, led the product roadmap, positioning, packaging, pricing and launch of the SureID Certified commercial and consumer products. I focused on dramatically changing the marketing model from corporate communications to implementing a full-stack integrated end-to-end marketing team that provides product management, product marketing, demand generation, online marketing, social media, content marketing, partner programs, and telemarketing/telesales.• Developed product, marketing and sales go-to-market programs for SureID to launch two product lines in the enterprise commercial and consumer markets within the first 8 months.• Developed and implemented a complete marketing model supporting online sales, direct sales and telesales using Hubspot and Salesforce.com generating a 10+ million revenue opportunity pipeline in the first 9 months • Led the complete overhaul of website, sales presentations, all collateral and prospect facing material representing SureID to a leadership brand in the commercial IAM market - won multiple product awards for SureID • Created go-to-market plans with numerous partners including The UPS Stores to launch the new SureID branded products• Positioned and successfully garnered press and analyst coverage putting the CEO and SureID in events, broadcast, online and print media.

Seattle, Wa, Us

Public company with $160M annual revenues that delivers video, photo and media streaming and storage software through desktop, mobile and web apps. As the executive marketing leader at RealNetworks, my B2C responsibilities include online revenue generation / product upgrades, product marketing, press, brand, digital marketing, affiliate marketing and business development for RealPlayer as well as the launch and global domination of RealTimes! The RealTimes app finds the best photos and videos you've taken and “automagically” turns them into RealTimes Stories that can be easily saved and shared. The RealPlayer and RealTimes apps are available as a freemium downloads on nine different devices including: Android phones and tablets, iPhone, iPad, Windows PCs, Mac, Roku TV players, Xbox One and Chromecast. Select responsibilities and accomplishments include:• Developed business strategy and execution plan that drove the RealPlayer Cloud product from less than 1M account signups to over 12M signups in the first 12 months and increased the reach of RealPlayer to over 20M PCs globally• Increased paying subscribers from less than 1K to over 50K in the first 12 months.• Launched RealTimes product in the press that generated massive coverage for RealTimes including articles in the USA Today, Wall Street Journal, NY Times, TechCrunch and more• Delivered a $1.2M online brand campaign that generated over 90M views with 77% consumers watching ads through to completion• Delivered new brand experience for consumers via new global websites, ad creative, SEM, email, product marketing and affiliate marketing for desktop, web and mobile platforms that has increased response 124%

Seattle, Wa, Us

Acquired by Marketo in October, 2013. Venture-based (Madrona, Triagle Peak and Upstage Ventures) company - Optify was a SaaS early-stage company that delivers digital marketing, inbound marketing, marketing automation, lead intelligence and reporting software for digital marketing agencies and B2B marketers in SMB. Optify successfully won market share against other marketing automation vendors including Hubspot, Marketo, Act-On, and Infusionsoft.The Optify solution included integrated search engine optimization (SEO), email marketing, landing pages, lead intelligence and nurturing, marketing automation, social media marketing and contact management for every website or Content Management System (CMS). In addition, large clients and advanced implementations utilized the Optify API for delivering custom reporting and integration with CRM systems including Salesforce.com.As Chief Marketing Officer of Optify, I had responsibility for all things marketing. We garnered numerous industry and product awards, evolved the target market, built a great team and created a focused demand generation machine that scaled revenue over 520% and increased market share on a weekly, monthly and quarterly basis. Our growth in eACV, CAC ratio and customer product utilization measures are commensurate with SaaS industry leaders and a compelling testament to our sales, development and marketing expertise. Working with the team at Optify gave me the opportunity to apply 25+ years of marketing experience to our product, positioning, packaging and pricing - a great company with outstanding people, product, partners and customers!

Seattle, Wa, Us

Acquired in 2012. TappIn was a startup SaaS company in the Mobile Remote Access and File Sharing in both B2C and B2B businesses. Located in Seattle, Washington, the TappIn team of technology veterans have deep expertise in building and promoting sophisticated security, networking and mobile products that are simple and don’t interfere with how people use their computers and mobile devices. Whether you are at home, at the office or on the road, “Tapp In” to all of your digital files and media stored on a computer using a web-browser, tablet or mobile smartphone (including Apple® iPhone® and iPad®, Google® Android™ and Windows® Phone 7) – without having to upload, organize and sync files between devices, pay for additional cloud storage or make your friends and colleagues join a service they don’t want.As Chief Marketing Officer for TappIn, I grew the user base to over 100,000 subscribers in less than a year - competing against against industry gorillas such as Dropbox, Box.com and Logmein. We won multiple industry technology awards and our use of the freemium model to attract both consumers and business users was highlighted by numerous press and analysts. The TappIn team and product created a technology partnership and successful exit for investors when we were acquired by Globalscape (NYSE: GSB) for $17M in December, 2011.

San Francisco, Ca, Us

DocuSign is the global leader in electronic signature. I joined the team in 2008 when we had 1 marketing person, 4 direct sales and 3 telesales team members. As the executive vice president of marketing for the leader and fastest growing SaaS electronic signature company, I led the product marketing, demand generation, brand, communications, social media, partner/channel marketing programs and website teams. During this time, DocuSign experienced a meteoric rise and market share growth over established competitors including EchoSign and Silanis. In 2.75 years we:* Created marketing strategy and company positioning plan to help raise over $24M with venture capital investors including Ignition Partners, Sigma Partners, Frazier Capital, 2nd Century Ventures and salesforce.com.* Established over 70%+ market share for DocuSign.* Delivered demand generation programs (including SEO/SEM, events, webinars and direct email campaigns) for Enterprise direct sales, SMB inside sales and web-based purchasers. Drove 200% annual revenue growth in 2008, 2009 and 2010.* Rebranded and re-launched entire company product line including positioning, packaging, and pricing.* Established thought leadership and awareness through first and industry leading social media program.* Delivered website that consistently grew revenues from under $500k in 2008 to over $5M in 2010* Garnered mulitple awards, print and analysts identifying and measuring DocuSign as the leading electronic signature SaaS company* Delivered Act of Congress in 45 days – National ESIGN Day, June 30

Venture-backed early stage SaaS company delivering multifactor authentication solutions for secure access to enterprise networks and revenue optimization for web-based application subscription services/portals. As the EVP, Global Marketing my responsibilities and accomplishments included:• Created and presented marketing, SaaS product strategy and company positioning plan to help raise over $25M with venture capital investors including Ignition Partners, OVP, RRE Ventures and Citrix.• Drove significant revenue growth through successful SEO/SEM, demand generation, channel marketing and marketing communications programs.• Rebranded and re-launched entire company, product line including positioning, packaging, pricing and design.• Garnered awards, print and analysts identifying BioPassword as a leading authentication software provider (e.g. TIME magazine)

Us

Venture-backed early stage appliance/software company delivering network security and access control for protecting wired and wireless networks to enterprise customers. As the Chief Marketing Officer for Lockdown Networks, select responsibilities and accomplishments included:• Created and presented marketing, product strategy and company positioning plans to help raise over $5M with venture capital investors including Integral Capital Partners and Ignition Partners.• Drove significant first year revenue growth ($50K to $1.5M) through successful demand generation.• Created key partnerships with industry analysts including Gartner Group, Forrester, Yankee Group, IDC, ESG and others.• Revamped and re-launched entire product line including names, packaging, pricing and design.• Established CRM system and generated $500K revenues as interim VP Sales.

Venture-backed start-up company in the healthcare emergency medicine informatics/technology market. The company offers a low cost touch-screen based computer system for patient documentation services delivered to hospital emergency departments nationwide. Created key partnerships with industry leaders in the healthcare market including IBM, HCA hospitals, EmCare Management, and IMS Health for data analytics. From the first day of incorporation, led all aspects of the business for ScriptRx including sales, business development, product development, finance and customer service. Beginning with a team of eight people, the company has grown to offer one of the premier products in healthcare informatics. Within the first eleven months, the company achieved revenues of $850K growing to $1.6M in the second year. The company achieved $4.6M in the year three. Select responsibilities and accomplishments included:• Created and presented business plan, private placement memorandum, presentations and raised $5.5M with angel investors and venture capital investments including Deutsche Bank Private Equity and Crossbow Ventures• Drove product development creating one of the premier products being used in automating patient documentation services and offering unique real-time data surveillance to the pharmaceutical industry• Drove 250%+ growth in revenue and achieved “EBITDA breakeven” in the first 25 months of business• Negotiated financial agreements to support additional company financing through debt, convertible debt and equity with partners IBM, Silicon Valley Bank, and First Union Bank.• Created national field sales, marketing and support force within four months that sold and installed 185 hospital locations within the first 25 months of business.

Fort Lauderdale, Fl, Us

Public company with $500M in revenue. Primary supplier of corporate application and information infrastructure software and services that enables enterprise-wide deployment and management of applications and information, including those designed for Microsoft Windows operating systems, UNIX operating systems and for Web-based information systems. Lead Citrix worldwide marketing strategy and implementation. Primary responsibilities included web strategy/site, marketing communications, events, advertising, press/analyst relations, product marketing, and demand generation programs. Key presenter for executive sales presentations, investor relations and channel conferences. Select responsibilities and accomplishments:• Delivered global brand strategy and multi-level advertising, event, web, and sponsorship campaign resulting in greatly increased awareness and sales• Led the most successful channel conference in Citrix history (i.e. iForum 99) with over 1600 channel attendees• Launched Citrix first Unix product, Windows 2000 product, and Services acquisitions to great reviews• Delivered all major announcements for Citrix including products, investor relations, and corporate communications resulting in broad coverage on most major business cable, national, international television and radio programming as well as major newspaper and magazine issues. • Developed and delivered the web strategy, a new external global web site/program, and the first ever intranet for Citrix.• Delivered highly successful and motivational sales events including the sales kickoff meetings and the Citrix President’s Club.

Houston, Texas, Us

Compaq Computer Corporation grew to revenues of $40B as a global provider of computer products, solutions and services. The Company's offerings spanned information technology (IT) infrastructure, personal computing and access devices, global services and printing. Responsible for the overall communications and brand strategy as well as participating as a key member of the marketing management team. Primary responsibilities included press/analyst relations, collateral materials, events, sponsorships, major announcements, crisis communications and the internet site (i.e. compaq.com). Select accomplishments:• Established worldwide Corporate Marketing and Communications team delivering $400M global brand and communications campaign.• Led marketing communications, launch, and marketing integration of the $2.4B of Tandem and $9.6B acquisition of Digital.• Established WW online collateral system for creating, ordering, printing, and tracking collateral materials by combining the Compaq, Digital and Tandem systems saving the combined companies $26M in global printing costs.• Developed integrated worldwide website program which integrated all Tandem, Digital and Compaq web sites/programs saving the company $18M in hardware, development and communications costs.• Established and delivered the first WW sales meeting and executive forum for the combined companies• Led the successful INNOVATE FORUM with 6000+ customer attendees• Established global sponsorship strategy, purchased and delivered 4 year $5M Compaq Classic of New Orleans, purchased and delivered the global STING tour – $5.5M, negotiated $550M for the Olympics, and initiated Formula One BMW.

Houston, Texas, Us

Public company with $2B in revenue. Tandem Computers NonStop Computing products are the world's most trusted provider of computer products, services, and technologies that guarantee continuously available processing for applications that must not fail. Led Tandems corporate marketing and communications strategy as well as participating as a member of the Senior Management Group. Primary responsibilities included all company and product marketing, marketing communications, employee communications, corporate programs, overall marketing plan and the integration of Tandem and Compaq. Select accomplishments:• Established Tandem as an important NT player through aggressive marketing communications programs • Established strong web-based marketing integration with field• Delivered new web architecture for Tandem (adopted by Compaq)• Established aggressive award winning Advertising campaign moving Tandem unaided awareness up 20%• Consistently drove high quality events, sponsorships, PR, and collateral• Led the communications team and subsequent marketing integration for both Tandem and Compaq around the acquisition

San Jose, Ca, Us

Wholly-owned subsidiary of Tandem Computers with $400M in revenue. Ungermann-Bass Networks delivered hardware and software based networking and switching solutions for corporate infrastructure. Chartered with defining and implementing UB Networks worldwide marketing strategy. With highly constrained budgets, successfully built an outstanding marketing team which included: marketing services, channels marketing, product marketing, competitive marketing, market development, telemarketing, telesales, advertising, and press/analyst relations. Established success through the creation and implementation of a product launch management system, competitive analysis function, industry leading channel marketing programs, and a high quality set of overall demand programs which doubled the number of qualified leads to the field on an annual basis. In addition, I re-launched the company through an aggressive PR and Advertising campaign. UB Networks grew to a $400 million dollar company while experiencing record revenue growth and resurgence in the highly competitive networking industry. This growth was recognized by Newbridge Networks who acquired UB in early January of 1997. I led the merger announcement team and closed the merger with Newbridge. Recognized as a key contributor to this success both inside and outside the company.

Dallas, Tx, Us

Before being acquired by Novell, Unix System Labs were the wholly-owned subsidiary of AT&T and the providers of the Unix System to the technology industry. As a part of the USL management team, we moved the company from a research center to a profitable $350M company within 2 years. As Director, I managed overall departmental budgets, collaborated with the CEO on all presentations and communications to employees and press, led marketing for major strategic launches including UNIX SVR on Intel, as well as UnixWare (a joint venture with Novell). After the acquisition, I was one of only three executives retained by Novell to support the transition of USL.

Darmstadt, Hessen, De

Software AG was one of the largest global independent software and database software providers for mainframes and eventually PCs. I held several positions at Software AG including Competitive Market Analyst and Product Manager. I developed Software AG North Americas standardized product launch methodology and demonstrated multiple successes through increasing revenues 65% ($1.6M) and customer market penetration for add-on products including NATURAL 4GL, CONNECT (mainframe email) and NATURAL CONNECTION (3270 emulation and pc connectivity). One of two people awarded 'Employee of the Year" in 1987.

Worked as part of the IT and application software teams for RCA. Gained experience as a professional COBOL programmer and database administrator for ORACLE database.

B.S., Computer Information Systems

Executive Leadership, Business Administration And Management, General