Doug Bourassa Email & Phone Number

Flint, MI, US

Flint, Michigan, United States

Working with corporations, corporate foundations and alumni to strengthen partnerships with Kettering University,

Flint, MI

A wonderful opportunity to help students, the Kettering community and employer partners. My territory for employer partners and students is from Auburn Hills North to the Bridge known as the 'Sunrise Side'. I also lead career services for graduating students, alumni and employers desiring to hire Kettering graduates. I represent Kettering with NACE.

Ann Arbor, MI

Project Specialist Created successful marketing and advertising plan for a new 100% online certificate in Clinical Research Management.Created and launched a successful Facebook campaign to gain maximum exposure. Utilized the cost per impression model which gained over 12 million impressions and 400 plus clicks and most importantly students registered for.

Howell, MI

Volunteer head coach for youth hockey team competing in the Little Caesars Amateur Hockey League (LCAHL).

Michigan

*Developed strategic partnerships through high volume customer focused activity. *Conducted face to face consultation meetings with leadership to understand strategic business goals and challenges then assess education priorities and workforce skill gaps. *Presented solutions based on discovery process. *Serviced organizations in business, nursing/health.

Rochester, MI

* Led all recruitment and marketing initiatives for 124 graduate programs.* Increased attendance for 5 open houses* Implemented a strategic corporate recruitment initiative* Transitioned advertising budget from traditional to digital * Started measuring marketing and recruitment activity results* Partnered with key departments and faculty* Led.

Helped lead a successful launch (June 1, 2009) of a customer service call center for external customer satisfaction and Northwood enrollment growth. Provided guidance toward a stronger team and system.Assisted many in professional growth and greater contribution for a more rewarding experience. Helped several team members earn promotions, my favorite.

• Director of corporate enrollment & relations for Michigan (and Ohio for 6 months), directed a team of 27 that consistently contributed to the growth of Metro Detroit and West Michigan campuses.
• Consistently provide vision, strategic direction, and leadership to staff, and create, develop, and execute fiscal budget.
• Exceeded campus budgeted goals for each year in the areas of profitability, enrollment, and retention.
• Analyze and monitor campus budgets, staffing requirements, accounts receivable, fiscal budget planning, enrollment data, and retention of students.
• Keep staff informed of the big picture, give shared vision, and motivate, train, and coach managers for career advancement.
• Set weekly strategist meetings to improve processes, promote programs, support staff and help students through graduate satisfaction.

Enrollment Management, corporate & student liaison

Ma, Organizational Management

Capstone Project: Business to Business Marketing Plan for MI

Baa, Public Communication