Doug Haefele

Doug Haefele Email and Phone Number

Vice President - Technology | Marketing | Operations @ Point B Solutions
brooklyn park, minnesota, united states
Doug Haefele's Location
Minneapolis, Minnesota, United States, United States
About Doug Haefele

As Vice President at Point B Solutions, I lead a team of talented software developers and support staff in delivering mobile, web, and eCommerce applications for our clients. With over 25 years of experience, I have successfully implemented agile methodologies and practices to enhance the quality, speed, and sucees of our projects.I also oversee the marketing strategy and execution of our company, including CRM, lead generation, search marketing, content marketing, and website design and development. I leverage my broad experience in digital marketing, creative direction, and customer relationship management to create and execute solutions that drive business growth and customer loyalty. My mission is to connect brands to their sales team, dealer networks and consumers through innovative and effective technology solutions.

Doug Haefele's Current Company Details
Point B Solutions

Point B Solutions

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Vice President - Technology | Marketing | Operations
brooklyn park, minnesota, united states
Employees:
34
Doug Haefele Work Experience Details
  • Point B Solutions
    Vice President
    Point B Solutions Jan 2019 - Present
    Greater Minneapolis-St. Paul Area
    My primary role is to lead the in house and offshore software development and support teams in delivering mobile, web, and eCommerce applications development on behalf of our clients. We utilize agile philosophies and practices to speed the development process and improve communication across our teams of product owners and project managers as well as our clients.Additionally, my responsibilities include marketing strategy and execution including CRM implementation and training, lead generation, search marketing (SEO / PPC), content marketing, collateral material design, website design and development.
  • Three North, Llc
    President And Founder
    Three North, Llc Apr 2011 - Dec 2018
    Greater Minneapolis-St. Paul Area
    Launched and grew digital marketing agency that evolved into software development company connecting brands to their sales force and consumers through digital technology. Built capabilities in digital marketing strategies, mobile application development, retail e-commerce websites, and white label promotions and loyalty solutions. Our broad marketing, design, and software development experience helps companies launch tools to improve operational processes and build awareness, trial and loyalty with their target audiences. Negotiated sale of business with Point B Solutions and transitioned team to new business.
  • Iq Marketing
    Senior Vice President
    Iq Marketing Aug 2005 - Feb 2011
    Minneapolis, Minnesota, United States
    Built agency digital solutions to better position the agency with the market establishing capabilities in Web design and development, search marketing solutions, online media solutions and social management solutions. Additionally, led the Sales and Account Management teams in delivering revenue for the agency.
  • Maximum Graphics
    Vp, Digital Solutions
    Maximum Graphics Jan 2001 - Aug 2005
    Maximum Graphics - a commercial printer - had invested early in digital four color printing with little success. Using my direct marketing background I brought the marketers perspective to the print business providing the strategy and tools that resulted in a profitable business for Maximum and building the foundation for their continued growth and leadership in digital printing.http://tinyurl.com/dhprinter
  • Iq Marketing
    Vice President
    Iq Marketing Jun 1997 - Jan 2001
    My position was focused on the development and evolution of the organization in conjunction with the vision of the President/CEO. During this tenure I grew new business and negotiated agreements resulting in $5 million in annual agency sales. Key to this development and evolution was the development of internal graphic design capabilities creating greater influence on client strategies and fueling growth in our client base.
  • Carlson Marketing Group
    Account Director
    Carlson Marketing Group Jun 1991 - May 1996
    My vast experience gained at CMG provided me the foundation for my marketing experience today. While there, I never turned down a challenge. Whether we needed to build an executive inquiry system requiring me to learn SQL, or winning back a defecting client with a new technology I loved the challenge. Along the way, I built my knowledge of channel marketing, employee engagement solutions, sales incentives, and co-op marketing solutions.

Doug Haefele Skills

Email Marketing Direct Marketing Digital Marketing Strategy Marketing Marketing Strategy Mobile Marketing Interactive Marketing Sem Digital Strategy E Commerce Business Development Social Media Online Marketing Leadership Strategic Planning Marketing Communications Integrated Marketing Sales Social Media Marketing Brand Development Online Advertising Graphic Design Lead Generation Web Analytics Advertising Marketing Research New Business Development Multi Channel Marketing Strategic Partnerships Direct Mail Mobile Applications Management New Media B2b Marketing Crm Interactive Strategy B2b Seo Brand Management Digital Media Media Planning Search Engine Marketing Search Engine Optimization Online Branding Creative Direction Loyalty Marketing Customer Loyalty Measurement Behavioral Segmentation Product Segmentation

Doug Haefele Education Details

Frequently Asked Questions about Doug Haefele

What company does Doug Haefele work for?

Doug Haefele works for Point B Solutions

What is Doug Haefele's role at the current company?

Doug Haefele's current role is Vice President - Technology | Marketing | Operations.

What is Doug Haefele's email address?

Doug Haefele's email address is do****@****ncy.com

What is Doug Haefele's direct phone number?

Doug Haefele's direct phone number is +195244*****

What schools did Doug Haefele attend?

Doug Haefele attended Viterbo University.

What are some of Doug Haefele's interests?

Doug Haefele has interest in Dos Equis (Beer), Minneapolis, Red Bull, Whole Foods Market, Stickam, Shopkick, Motorola, Hockey, Golf, Four51.

What skills is Doug Haefele known for?

Doug Haefele has skills like Email Marketing, Direct Marketing, Digital Marketing, Strategy, Marketing, Marketing Strategy, Mobile Marketing, Interactive Marketing, Sem, Digital Strategy, E Commerce, Business Development.

Who are Doug Haefele's colleagues?

Doug Haefele's colleagues are Matt Lindeman, Wendy Borst, Brad Wagendorf, Mikencee Vu, Nicole Yuqui, Keith Olsen, Daniel Nelson.

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