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Distinguished Marketing and Advertising Executive with Consumer, Digital, B2B and Channel Development experience. 30+ year career in public and private companies as a co-founder, President and senior executive in market-leading consumer businesses including Kraft Foods, The Coca-Cola Company, Z-Tel Technologies and Shared Vision Marketing. Proven ability to build business organizations, deliver results, increase revenue, develop relationships and lead people. Clear strategic thinker with exceptional judgment and the ability to discern underlying issues, clarify business strategies, identify optimal business models, and address complex business and market challenges. Deliver a unique perspective having; 1) created and accelerated demand for some of the world’s largest brands at companies like; Proctor & Gamble, General Foods & The Coca-Cola Company, 2) served as both the Chief Marketing Officer and a member of the executive leadership team that took a company public ($128MM IPO) in 1999 and, 3) co-founded and serve as President of an 18-year old marketing and advertising agency that has helped grow a myriad of brands and services across industries. In short, I provide learnings and insight gained from years of client side experience, agency experience, public company experience, fast growing, technology company experience and entrepreneurial, start-up experience. Advisor and mentor who cultivates strong leaders and helps build robust organizations.
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Co-Founder & PrincipalShared Vision Marketing Oct 2005 - PresentAtlanta, Ga, UsCo-founded a dynamic, independently owned, industry agnostic marketing and advertising agency with offices in Atlanta and Tampa. Shared Vision was created to fill the void between services traditionally offered by Advertising Agencies and Marketing Consultancies.Shared Vision seamlessly blends and delivers strategic thinking with interruptive creative to create and accelerate demand for our client’s products and services. An idea centric agency that starts with “why?” and leverages a data driven approach to identify the “so what?”. Over the years, we have partnered with several world class organizations to efficiently and effectively elevate brands of all shapes and sizes. -
Svp Of Consumer Services DivisionTrinsic Communications 1999 - 2005UsMember of Executive Team that led the company's IPO raising $120MM in December of 1999. As SVP of the Consumer Services Division, I developed and led the sales, marketing and product organizations for the company contributing to the company's growth from zero customers to over 4.5MM in a six year period. -
Usa Brand MarketingThe Coca-Cola Company May 1995 - Jun 1999Atlanta, Ga, UsProgressive brand management and leadership roles. Introduced, led, transformed and revitalized global brands through innovative consumer efforts, acquisitions, market diversification, worldwide branding, business development and global supply chain management. -
Assistant Band ManagerThe Kraft Heinz Company 1993 - 1995Chicago, Il, UsIntroduced, developed and accelerated demand for several brands within the then Kraft General Foods portfolio -
Marketing InternshipProcter & Gamble 1992 - 1992Cincinnati, Ohio, UsBrand Marketing Internship in Detergent/Soap Sector - research, analysis, reporting, promotions, advertising
Doug Jackson Skills
Doug Jackson Education Details
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Northwestern University - Kellogg School Of ManagementManagement And Operations -
University Of VirginiaEnglish -
University Of Michigan - Stephen M. Ross School Of BusinessMarketing
Frequently Asked Questions about Doug Jackson
What company does Doug Jackson work for?
Doug Jackson works for Shared Vision Marketing
What is Doug Jackson's role at the current company?
Doug Jackson's current role is Principal, Shared Vision Marketing.
What is Doug Jackson's email address?
Doug Jackson's email address is dj****@****ion.net
What is Doug Jackson's direct phone number?
Doug Jackson's direct phone number is +167869*****
What schools did Doug Jackson attend?
Doug Jackson attended Northwestern University - Kellogg School Of Management, University Of Virginia, University Of Michigan - Stephen M. Ross School Of Business.
What skills is Doug Jackson known for?
Doug Jackson has skills like Marketing Strategy, Leadership, Strategic Planning, Marketing Communications, Start Ups, Integrated Marketing, Advertising, Brand Management, Competitive Analysis, Marketing, New Business Development, Business Development.
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