Responsible for enabling volume and margin growth through traditional and forward looking brand building and sales enablement activities throughout the 6 Private Equity companies comprising the Sandwich Division• Enabled sales growth by leading aggressive distribution expansion, innovation launches and brand building initiatives at Raybern Foods.• Drove margin expansion through rigorous P&L management, bold customer pricing structure, execution of a two-year people strategy and cross-functional cost and efficiency initiatives.• Created a centralized insights function and designed a 3-year portfolio strategy with new product innovation pipeline expected to double sales in 2 years.• Revamped and accelerated all customer facing brand elements including packaging design, digital presence, social media and customer marketing activities.• Designed and launched a communications team and strategy responsible for the dissemination of corporate and brand information via traditional and digital outlets.• Developed and executed 12 month branding and communications strategy for all Diversity & Inclusion and ESG initiatives.

Led strategy development and execution of $330 million Tyson trade budget to facilitate core brand sales growth and customer accountability and supported integration of Advanced Pierre brands. • Facilitated interface between 25 top sales teams, marketing and demand planning to align and execute on $1.7 billion gross sales plan. • Developed managed incremental funding process to support growth opportunities resulting in $41 million in profitable new volume.• Assessed, recommended and implemented team design to minimize redundancies, improve professional development and enable work-flow efficiencies for a team of 6. • Developed new go-to-market strategy with Sam’s customer team resulting in 13% lift in volume sales.• Translated marketing and financial objectives into sales volume and trade plans that align to brand 4P promotions, pricing, placement and product strategy. • Co-developed and led launch of organic healthy-for-you product line with Wholefoods that exceeded sales forecast by 22%.

• Led multi-level sales team of 35 direct and distributor account managers, regional sales managers and educators to deliver 12% year-over-year growth on $100M Wella portfolio brands.• Design and tested a pilot distribution drive, secured $2M incremental funding to roll out nationally and globally resulting 150% increase in year over year new distribution. • Initiated go-to-market design that enabled cross channel sales coverage driving an incremental 3% of gross sales annually. • Collaborated with global capability team to design and roll-out digital field sales capability assessment and development tool.

• Managed national cross channel market strategy and $40M trade budget a $220M for Wella brand portfolio including Sebastian, Nioxin and 17 smaller brands. • Co-developed 15 new product and commercial initiatives with global design team and brand agencies resulting in $25M incremental sales for North American market.• Developed tiered pricing strategy for Shaper Hairspray resulting in $10M year over year revenue growth.• Developed North American go-to-market strategy including merchandising, pricing and promo strategy for super premium product launch.• Led the launch of Nioxin with Salon Centric resulting in $10M in incremental sales in year 1.

• Led and developed East coast key account team including 8 account managers and 2 account executives. • Led team to #1 position in new business development, distribution and new sales resulting in 157% growth annual growth. • Developed immersive in-salon business training seminar and deployed to top 10 accounts which improved color services and retail by 9%. -Developed customer capability development training resulting enabling 9% growth with top 200 customers.

• Led the North American Glycerine business, a co-product oleochemical operation, including all cross functional alignment resulting in P&L margin improvements of 15%. • Developed and executed a $50 million back-to-back global sourcing and purchasing strategy, resulting in a 20% reduction in cash on hand and $5.5 million in lower annual purchases. • Supported sales negotiations by creating and deploying real time marketplace intelligence, interpretations, possible outcomes and key customer decision guidance. • Developed a global business lead team with members in London, Geneva and Singapore to define pricing and portfolio direction for multi-region customers improving transparency and negotiations.

• Tripled revenues from $30 to $90 million by initiating a joint business planning process including key figures, contract overview and paired goals with top 15 customers.• Led distributor product, financial acumen and market training with three regional players and 15 indirect customers.• Negotiated five-year, most-favored-nations, agreement resulting in 20% increase in overall value of contract and better management of volatile raw material market.

• Developed and executed 15 experimental designs to drive higher value in Glycerol compound in beauty, food and alternative energy industries. • Implemented process optimization by maximizing catalyst potential at Sacramento oleochemical plant resulting in 3% efficiency gains. • Qualified gas chromatography and inductively coupled plasma laboratories for in-process wet chemistry analysis.

• Conducted and digitized lab and pilot scale organic synthesis experiments for over 200 different upstream and current market flavor and fragrance compounds.• Led intellectual property integration process for key flavor technologies including polyphenol extraction via supercritical carbon dioxide extraction and large-scale cocoa extract in French and Italian operations.• Designed and optimized crystallization technique to identify purity for 15 raw materials including benzoic acid.