Douglas Kaplan Email and Phone Number

-Reporting to CEO with responsibility for driving sales development and commercial growth strategy for www.bobswatches.com the largest certified pre-owned Rolex and Swiss luxury watch online retailer.-Expanding luxury brand product assortment and omnichannel marketing-Executing brand marketing into golf via PGA Tour ambassadors with Kurt Kitayama and Patrick Rodgers and sponsorship of the Grant Thornton Invitational featuring top PGA/LPGA players.-Established partnerships with Dufry (Avolta), Fred Segal, REVOLVE/FWRD, Hagerty and Glenmorangie.-Led search and established long-term financing partnership with Klarna

Daily management of brand activities within the US territory including:-Developed the distribution channel in accordance with US specific brand strategy -Launched the first Official Timekeeper sponsorship program with US universities for a Swiss watch brand promoting with Stanford University, USC, UCLA, University of Texas-Austin, and the University of Miami anchoring a strong marketing campaigns focused on American football, student life, alumni engagement and donor solicitation.-Conceived stadium activation marketing, digital marketing advertising, mall roadshow pop-up shop program, and unique products linked to football heritage and US lifestyle.-Initiated first licensing program for the MIDO brand -Launched only e-commerce platform for MIDO brand globally including US localized social media marketing-Local US marketing efforts resulted into entry in Macy*s, Nordstrom, Zales, Kay, and Jared retail platforms (in-store, online or both)• Managed full sales, marketing and operations team for the US territory in an effective manner including selling activities, stock management, merchandising, account servicing and coop marketing activities • Prepared Marketing Plans.• Controlled local implementation of Marketing budgets and plans, and reports on variances.• Prepared updates and circulates Marketing and Training documentation.• Organized promotional material.• Prepared new products introductions.• Maintained a record of customers’ POS material needs, and Visuals.• Provided solutions to meet customers' needs • Explored, developed, and implemented changes to increase in-store visibility and sell-through (including training and case space negotiation) • Proposed promotional events in conjunction with management • Completed forecasts, sales analysis and other relevant reports

Oversaw a global team of 8 members responsible for the strategy development, implementation and procurement for 63 countries and 40 business units delivering over $260 million in sales for watches, sunglasses, fashion/fine jewelry and accessories.- Managed growth in sales and margin, adjusting margin and price policies, improving product assortments, and planning promotions.- Developed and maintained relationships with over 100 key global suppliers including Richemont Group (Cartier, IWC, Montblanc, Baume&Mercier), LVMH Watch & Jewelry (Hublot, Tag Heuer, Bvlgari, Zenith), Movado Group, Swatch Group, Fossil Group, Luxottica, Safilo, Swarovski, Pandora, Tous, Folli Follie, Chopard, Ulysse Nardin and others.- Expanded the portfolio of luxury watch and jewelry brands to begin a new segment of business in key markets including Brazil, Mexico, Argentina, Chicago, Greece, Italy, Russia and the Caribbean including Dufry’s 67 store subsidiary, Colombian Emeralds and 11 stores onboard Norwegian Cruise Lines.- Defined and validated layout of stores and coordinated brand mix/assortments.- Developed first smartwatch global launch in travel retail

- Managed the assortment, distribution planning, store design and new brand search for product categories in travel retail for watches, jewelry, leather goods, pens, fashion clothing, luggage, eyewear, electronics and toys including such brands as Bvlgari, Montblanc, Cartier, Hublot, IWC, Breitling, Tag Heuer, Hermes, Victoria’s Secret, Hugo Boss, TUMI, Michael Kors, Desigual, Longchamp, and Swarovski- Centralized the assortment planning, order cycle and reporting schedule with suppliers for over 20 countries to improve time to market, increase sales growth and provide transparency on reporting to senior management- Managed a promotions and data analytics team to support local business units for airport, seaport, Norwegian Cruise Lines and resort destinations.

- Managed the complete distributor search, jewelry product selection for the Japan/Korea markets with top partners including Itochu Corporation and Hyundai Department Store.

- Reported to Taramax CEO and managed local Japan sales, advertising/PR/events, trade marketing and operations for the licensee Taramax, now a wholly owned subsidiary of Fendi along with accounts in duty free/inflight markets in Korea, Hawaii, and Guam.- Negotiated brand positioning at retail with an eye for optimum case space and merchandising results. Territory included over 300 points of sale generating $20 million in retail sales.- Developed liquidation channel to facilitate inventory balancing and new product introductions

- Responsible for the strategic planning and coordinating of all sales, marketing and PR activities for the Japan and Korea retail, wholesale, duty-free and in-flight sales channels

- Directed $9 million sales budget in 400 points of sale for Concord, Movado, and Coach watch brands in the Japan and Korea markets with strategic partners including Isetan, Coach Japan, Marui, Japan Airlines and Lotte.- Consolidated all Movado Group watch brands under one advertising agency in Japan to reduce fees, improve positioning, and gain free publicity- Coordinated and conducted over 50 training seminars in Japanese for boutique staff and retailers to develop sales and business relationships- Led search and construction of new office to relocate all brand teams together and reduce operational costs.- First expatriate of Movado Group sent to Japan to manage market

- Headhunted to launch the Coach brand of watches, the first licensed brand for Movado Group, into Japan, Korea, South East Asia, duty free and European markets

Liased between sales and engineering teams for major clients including Kodak, Xerox, Lexmark and Hewlett-Packard.

- Organized diverse government sponsored cultural, business, and education programs to stimulate international exchange between foreign residents/tourists and the local Japanese community.- Served as official interpreter for Governor’s Office and high ranking international meetings.