Douglas Mccollum

Douglas Mccollum Email and Phone Number

Senior Product Manager @ Spectral AI | Strategic Planning, Commercialization @ Spectral AI
Douglas Mccollum's Location
Roseville, California, United States, United States
Douglas Mccollum's Contact Details
About Douglas Mccollum

Life revolves around the power of connection. I am passionate about delivering customer-centric solutions that connect people and experiences. With many years of experience in product management and product marketing, I have a proven track record of successfully launching products in both B2B and B2C markets.I am driven by the belief that businesses can thrive by understanding and meeting the needs of their customers. I am also passionate about using technology to create innovative solutions that make a real difference in people's lives.My expertise includes:- Cultivating Voice of the Customer (VoC)- Crafting product roadmaps- Devising strategic marketing plans- Product Line Analysis- P&L, and Budget Planning- Championing user experience (UX)- Product launch strategies- Effective communications- Go-to-market executions- Customer experience journey mapping

Douglas Mccollum's Current Company Details
Spectral AI

Spectral Ai

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Senior Product Manager @ Spectral AI | Strategic Planning, Commercialization
Douglas Mccollum Work Experience Details
  • Spectral Ai
    Senior Product Manager
    Spectral Ai 2023 - Present
    Dallas, Tx, Us
    As a Senior Product Manager at Spectral AI, I lead strategic marketing and commercialization initiatives for the companies new AI medical imaging device DeepView, using artificial intelligence and predictive analytics to predict wound healing.My role encompasses market analysis, use cases, go-to-market planning, voice of customer insights, user feedback, roadmap development, product prioritization, product vision, UX, and cross-functional collaboration, ensuring a smooth commercialization strategy for sales readiness.
  • Freelance
    Marketing And Communications Consultant
    Freelance Jan 2021 - Present
    Having a blast consulting with a startup winery in Placer County.- Guide executive team during business development decision-making to optimize profitability, marketing strategy, brand development, and communications planning- Increased social media channel followers 10% month over month- Improved email marketing open rate to about 50%
  • Precision Medical Products
    Director Of Product Marketing And Saas Product Manager
    Precision Medical Products Mar 2021 - May 2022
    Carrollton, Texas, Us
    Recruited to Precision Medical Products team to help define and launch new smart DVT product portfolio- Product Manager for DVT compression devices and remote patient monitoring SaaS offering, focused on defining and building UI/UX experience, go to market strategy, product roadmap, competitor analysis, market research, and user requirements- Cross-functional lead on web platform and mobile app product requirements and field usability testing- Conducted market research and competitor analysis highlighting performance, pricing, and opportunities- Designed and developed value propositions, messaging, use cases, buyer personas, and sales collateralKey Achievements:- Facilitated 7 new product launches while working with sales to market product across distribution network- Reached a mobile app usability approval rating of over 95%- Averaged over 50% increase in quarterly social media (LinkedIn and Instagram) followers and impressions- Averaged over 60% email open rate for internal and external email marketing communications- Led product marketing team contributing to revenue growth over $20M
  • Tracpatch Health, Llc
    Director Of Strategic Marketing
    Tracpatch Health, Llc Mar 2018 - Mar 2021
    Wyoming, Michigan, Us
    Directed upstream and downstream marketing initiatives to drive brand and product adoption for SaaS product portfolio and hip and knee product portfolio.- Product Manager for two SaaS medtech remote wearable devices, from ideation through product launch- Managed go to market plan for KOL beta sites and marketing document control- Cross-functional team lead for IBM Watson Health predictive analytics project, defining secondary use business cases and analyzing patient data for predicting potential infections - Developed creative presentations, trend reports, kitted assets, email marketing, and product data sheets- Collaborated with product development to create patient engagement, patient adoption, and patient education protocols, value propositions, and use casesKey Achievements:- Recommended pricing and promotional improvements enhancing long term acquisition strategies, increasing trial placements sites- Interfaced as the voice of customer for 3 clinical trials at major national health systems proving product efficacy- Analyzed product data, improved mobile app to over 90% user satisfaction- Launched two first to market wearable devices, generating over 100 demo requests at first event- Increased LinkedIn B2B social media engagement YoY by 25%- Setup, implemented, and launched HubSpot CRM for sales and marketing
  • Consensus Orthopedics
    Marketing & Communications Manager
    Consensus Orthopedics Mar 2014 - Mar 2018
    El Dorado Hills, Ca, Us
    Managed brand, PR, media relations, corporate positioning, product launches, go to market plans, advertising, digital marketing, social media, and event marketing.• Evaluated competitive environment and positioning of existing total joint implant products and services both domestically and internationally• Advised on all elements of marketing mix, focused on branding, channel marketing, and product placement• Prepared sales and marketing budgets• Managed production of content including websites, email marketing, and social media• Organized, marketed, and managed events and event marketing for company• Conducted research to analyze customers' behavior, preferences and purchasing habits• Completed in-depth reviews of market conditions and customer preferencesKey Achievements:1. Worked within budget parameters to develop and implement product strategies by analyzing key data and consumer demographics, increasing revenue 10%2. Managed the development of a new remote patient monitoring app and optimization efforts to improve the UX and engagement rates. 3. 35% year over year increase in inbound website leads4. 200% increase in qualified sales leads from industry conferences5. Managed, integrated, and implemented a cloud based inventory and sales order tracking system with our ERP
  • Consensus Orthopedics
    Marketing Communications Specialist
    Consensus Orthopedics Feb 2011 - Feb 2014
    El Dorado Hills, Ca, Us
    • Informed supervisors and company leaders on markets and regional sales needs to best meet customer needs and maximize revenue for 10% year over year growth• Created communications and marketing materials to achieve objectives and maintain branding• Tracked KPIs and completed full analytics of digital campaigns• Created dynamic PowerPoint presentations to support sales and business development• Researched, created, and presented communication plans to support internal and external marketing programs• Interfaced with external vendors to promote projects, gather cost estimates, and deliver marketing materials• Studied market trends and market reaction to promotional activities to propose strategic adjustments• Wrote PR, marketing, advertising, and website copy
  • Dry Creek Joint Unified School District
    Head Coach/Mentor
    Dry Creek Joint Unified School District 2009 - 2011
    Coach football, basketball, and softball.Mentor to students
  • Lick Wilmerding High School
    Admissions Associate/Assistant Jv Soccer Coach
    Lick Wilmerding High School Jul 2008 - Nov 2008
    San Francisco, Ca, Us
    Presented Lick Wilmerding High School to various middle schools throughout the city of San Francisco, Berkeley, and Oakland.Manage inquiries to achieve prompt contact and performance activity weekly goals; utilized approved recruitment policies/formats; made prompt and effective contact with inquiries.Participated in appropriate recruitment and enrollment activities including: open houses, regional presentations, and orientation programs.
  • Stanford University
    Event Manager
    Stanford University Aug 2007 - Nov 2008
    Stanford, Ca, Us
    Responsibilities included:-​ Manage all major game day operations-​ Be prepared to assist all employees in whatever capacity deemed necessary (both interdepartmentally and outside vendors)- Listen attentively to guest concerns or questions, and be prepared to answer to the best of your ability and document when necessary​ Operate machinery (i.e. fork lift, scissor lift, golf carts)-​ Provide support for special events held on campus-​ Support all event staff in related incidents with guests- fill out incident reports for when necessary-​ Be aware of all others’ roles and responsibilities on game days-​ Fill out event summary reports and alert staff of any maintenance issues
  • West Coast Conference
    Administrative Assistant
    West Coast Conference Nov 2007 - Jun 2008
    South San Francisco, California, Us
    Assist with the facilitation of the league's coaches groups and officiating programs for all of the WCC's round-robin sports.Prepare meeting minutes and help with general office duties
  • Sacramento Rivercats
    Group Events Coordinator
    Sacramento Rivercats Feb 2007 - Aug 2007
    Main responsibilities were marketing and selling group packages to all games and events at Raley Field.- Manage all Parks and Recreation groups in the Sacramento Area- Help facilitate all Birthday Parties at River Cats games- Marketing and selling outside events at Raley Field- Top group salesman for International Soccer Match
  • Enterprise Rent-A-Car
    Management Trainee
    Enterprise Rent-A-Car Jun 2006 - Jan 2007
    St. Louis, Mo, Us
    Managed various internal sales aspects of the Automotive Rental Industry.Planned and carried out marketing strategies to new businesses.Successfully developed relationships with customers, including personal and business to business contacts."Top Gun" program participant - participated in an excelled management training program for 3 months.
  • Marquette University
    University Information Desk
    Marquette University 2004 - 2006
    Milwaukee, Wi, Us
    Presented, assisted, and helped all guests with tours, answers, and information about Marquette University.

Douglas Mccollum Skills

Marketing Strategy Marketing Sales Management Public Relations Marketing Communications Sales Operations Event Management Business Strategy Event Planning Advertising Social Media Customer Service Public Speaking Crm Sales Management Copywriting B2b Social Networking Strategy Sales Support Sports Advanced Microsoft Office Web Design Web Content Web Content Management Microsoft Office Strategic Communications Project Management Market Analysis Social Media Marketing Email Marketing Brand Management Press Releases Communications Planning Market Research Public Affairs Customer Relationship Management Product Management Account Management Business Development Salesforce.com Software As A Service Physician Relations Relationship Building Marketing Communications Planning Marketing Event Planning Strategic Brand Positioning Healthcare Marketing Internet Of Things Researching New Technologies Multimedia Marketing Communications Hubspot Medical Communications 360 Campaigns Marketing Management

Douglas Mccollum Education Details

  • University Of San Francisco
    University Of San Francisco
    Sport Management
  • Marquette University
    Marquette University
    Human Resources Management
  • Iecs Robert Schuman
    Iecs Robert Schuman
    International Business

Frequently Asked Questions about Douglas Mccollum

What company does Douglas Mccollum work for?

Douglas Mccollum works for Spectral Ai

What is Douglas Mccollum's role at the current company?

Douglas Mccollum's current role is Senior Product Manager @ Spectral AI | Strategic Planning, Commercialization.

What is Douglas Mccollum's email address?

Douglas Mccollum's email address is dm****@****tho.com

What schools did Douglas Mccollum attend?

Douglas Mccollum attended University Of San Francisco, Marquette University, Iecs Robert Schuman.

What are some of Douglas Mccollum's interests?

Douglas Mccollum has interest in Children.

What skills is Douglas Mccollum known for?

Douglas Mccollum has skills like Marketing Strategy, Marketing, Sales, Management, Public Relations, Marketing Communications, Sales Operations, Event Management, Business Strategy, Event Planning, Advertising, Social Media.

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