Douglas Nelson

Douglas Nelson Email and Phone Number

GTM Strategist & Operator | Revenue Marketing Leader | CGO in Residence | B2B Customer Acquisition Architect | Start-up and SMB Advisor | Mentor @ ExtensisHR
Douglas Nelson's Location
New York City Metropolitan Area, United States, United States
Douglas Nelson's Contact Details
About Douglas Nelson

As a forward-thinking B2B marketing strategist, an operator rooted in foundationalism, I excel in full-funnel strategies and prioritize revenue accountability, innovation, and experimentation. I'm an empathetic leader that prioritized professional development and autonomy in my team construct. My bias focuses on a streamlined martech stack that enhances go-to-market efficiency, execution, and revenue growth. Known for maximizing budgets of all sizes, I consistently deliver outstanding results, especially under high-pressure growth and profitability targets. I'm passionate about leveraging data-driven insights and creative prowess, building scalable and flexible GTM structures, and fearlessly tackling uncharted challenges with innovative solutions. With a focus on strengthening marketing management capabilities, I excel in recruiting and developing talent, fostering an operating style that drives results, enthusiasm, and strong commitment. I am seasoned in scaling and retaining high-performance teams through inspiring leadership. Specialties:• Expertise in SMB, mid-market, and enterprise go-to-market strategies and revenue growth• Proficient in brand, technology, and strategic integration• Strong background in building demand generation engines from scratch or retooling existing teams for maximum efficiency• Comprehensive experience in multi-channel marketing, including performance/acquisition, experiential, OOH, and new media• Skilled ABM strategist and attribution modeling expert• Proactive in new technology strategies with an emphasis on experimentation• Advanced execution in demand generation, focusing on full funnel optimization and opportunity creation• Proficient in using BI tools for reporting and insights• Marketing automation expertise, including high-performing scoring models• Adept at ensuring data hygiene best practices• Experience in market research, segmentation, and ICP development• Skilled in vendor and agency management

Douglas Nelson's Current Company Details
ExtensisHR

Extensishr

View
GTM Strategist & Operator | Revenue Marketing Leader | CGO in Residence | B2B Customer Acquisition Architect | Start-up and SMB Advisor | Mentor
Douglas Nelson Work Experience Details
  • Extensishr
    Svp Of Marketing
    Extensishr Jul 2022 - Present
    Woodbridge, Nj, Us
    HR solutions tailored to you and your business- Flexible PEO & HRO solutions with expert- HR, Payroll, Benefits, & Compliance services- Everything you need, no extra work
    View
  • Revenue Marketing Advisory
    Principal
    Revenue Marketing Advisory May 2022 - Present
  • Exactius
    Chief Growth Officer In Residence
    Exactius May 2022 - Sep 2023
    Brooklyn, New York, Us
    View
  • Capchase
    Vp Of Marketing
    Capchase Jan 2022 - Apr 2022
    New York, New York, Us
    Try https://www.arc.tech
    View
  • Vts
    Vp, Marketing - B2B
    Vts Jan 2021 - Jan 2022
    New York, Ny, Us
    Drive demand for VTS’ multi-product and multi-region enterprise software portfolio. My focus is to grow our customer upsell and new business pipeline, leveraging multi-channel engagement programs, customized strategic account support (ABM) and optimize our GTM planning, execution while ensuring marketing ops efficiency, reporting and insights.
    View
  • Justworks
    Director Of Revenue Marketing
    Justworks May 2017 - Jan 2021
    New York, Ny, Us
    Developed a thriving, high performing demand generation engine that became the best performing channel at Justworks. Implement a strategic vision that encompasses a team of high performing marketers leveraging a diversified channel engagement strategy coupled with a lean, optimized martech stack. Create a tight yet flexible alignment between revenue, brand and design teams ensuring a clean, integrated marketing structure.
    View
  • Axial
    Director Of Marketing And Demand Generation
    Axial Oct 2016 - May 2017
    New York, Us
    Responsible for the creation, development and execution of a fully optimized demand generation andmarketing operations engine. Create a full funnel, predicative MQL workflow across 6 ICPs and twodistinct markets. Assumed full responsibility for all marketing activities in January 2017- Created a high performing demand engine that was responsible for 20% of new ARR - Reorganized the marketing team leading to enhanced brand efficacy and performance
    View
  • Netsmart Technologies
    Director And Head Of Marketing And Demand Generation
    Netsmart Technologies May 2014 - Oct 2016
    Overland Park, Ks, Us
    Lead the company demand generation strategy and execution. Develop and execute inbound marketing, demand generation, lead management and automated online marketing programs to drive lead conversion--and ultimately new business acquisition--ensuring a highly-instrumented program proving the value of marketing spend. Execute programs employing marketing automation software; defining, shaping and building a marketing automation infrastructure that adheres to current best practices driven by persona based profiling. Manage, measure and optimize the performance and effectiveness of all marketing programs and lead generation campaigns including lead scoring and lead nurturing programs.Develop, shape and implement a compelling brand vision, communicated with passion and energy both inside and outside the company. Build and retain a marketing organization that anticipated industry and competitive developments. Created superior, customer-focused, competitive strategies through an innovative lens along with the partnerships needed for effective execution.
    View
  • Markit
    Director Of Marketing, Information Division
    Markit Jan 2013 - Apr 2014
    London, Gb
    Responsible for ensuring all creative efforts were both delivered smoothly and aligned with business needs of internal partners across the company. Lead the full creative cycle calendar, managing and delivering projects to the business according to plan. Accountable for the overall creative production and acquisition budget. Delivered a strong point-of-view on creative and marketing, connecting all dots required to build and sustain an integrated marketing powerhouse within the organization. Delivered superior customer acquisition and brand awareness results by combining innovative marketing campaigns and lead sustainability initiatives to maintain a full pipeline.
    View
  • Gabardine
    Director, Business Development
    Gabardine Nov 2010 - Aug 2012
    Drove new account acquisition on the strength of relationship building, strategic thinking, quantitative analysis, a creative approach to problem solving, and convincing verbal and written communications.
  • Thomson Reuters
    Head Of Channel Marketing, Americas
    Thomson Reuters Aug 2008 - Nov 2010
    Toronto, On, Ca
    Responsible for the execution of global, corporate and local marketing activities and acted as the two-way transmission between the Sales and Trading, Investment and Advisory, Professional Services and the Sales Organization divisions of the company. This included sales and marketing campaigns and resources, lead and demand generation programs, customer and market research, managing go-to-market strategies for our annual priorities, providing regional marcomms functions and localization of strategies, and tailored messaging.
    View
  • Thomson Reuters
    Global Head Of Marketing, Fixed Income
    Thomson Reuters Jan 2007 - Jul 2008
    Toronto, On, Ca
    Spearheaded all facets of global fixed income marketing activities, supervising 4 employees. Developed, analyzed, executed, and managed company’s global marketing plan, including positioning of plan in each region. Created online, social media, print and direct marketing programs to target potential clients. Conducted public relations activities and direct industry trade events. Developed sales tools and partnered with vendors to drive brand/product awareness.
    View
  • Reuters America Llc.
    Head Of Business Management, Fixed Income
    Reuters America Llc. Feb 2003 - Dec 2006
    Drove development/packaging of North American fixed income business proposition with focus on competitiveness, business simplification, product end-user experience, sales campaigns, and client-driven enhancement requests. Coordinated with data, technology, and content specialists to ensure product offerings supported business priorities. Maintained 3rd-party and vendors relationships. Worked with account teams to identify and promote new sales opportunities.
  • Reuters America Llc
    Product Manager, Fixed Income
    Reuters America Llc Jan 2000 - Jan 2003
    Oversaw taxable fixed income product management activities, leading cross-functional team to implement new product enhancements. Managed content, delivery, and marketing efforts for 13 desktop and feed products generating $10+ million/year in gross revenue. Partnered with sales to ensure client satisfaction. Promoted fixed income product strategy in coordination with marketing communications and public relations groups. Directed several 3rd-party relationships. Participated in global product positioning to maximize sales, ROI, and brand recognition.
  • Reuters, Inc.
    Manager, Fixed Income Data Group
    Reuters, Inc. Dec 1997 - Dec 1999
    Managed a group of up to 18 data analysts who were responsible for the ongoing development of Reuters fxed income data bases. Established operating procedures, instituted ROI program that maximized our costs expeditures, leverage our core talent and increased our group accuracy rate from 94 - 99.2%.
  • Fixed Income Data Group
    Group Leader
    Fixed Income Data Group Jan 1997 - Nov 1997
    Led a group of 12 analysts responsible for the day-to-day maintenance of Reuters fixed income data base focusing on US taxable securities including Treasuries, Corporates, Agencies and structured debt instruments.
  • Jj Kenny S&P Information
    Product Manager, New Issues
    Jj Kenny S&P Information Jan 1991 - Nov 1997
    $400 million/year provider of municipal bond information.Product Manager, New IssuesLed team of 4 analysts to monitor and report on municipal competitive new issue market. Managed new issue product with $2.7 million/year in revenue. Helped grow client base 37% over 2 years by implementing multifaceted marketing campaign and new product development.

Douglas Nelson Skills

Product Management Lead Generation Marketing Strategy Management Integrated Marketing Leadership Marketing Communications Direct Marketing Market Research Product Marketing Salesforce.com Sales Cross Functional Team Leadership New Business Development B2b Demand Generation B2b Marketing Crm Go To Market Strategy Product Launch Product Development Multi Channel Marketing Online Marketing Segmentation Strategic Planning Business Development Social Media Marketing Marketing Management Customer Relationship Management Competitive Intelligence Marketing Eloqua Competitive Analysis Product Strategy Microsoft Office Epsilon Cvent Sales Force Insideview Google Analytics Conga Brainshark Brand Development Global Marketing Inbound Marketing Inbound Lead Generation Marketo Channel Marketing Attask

Douglas Nelson Education Details

  • Dowling College
    Dowling College

Frequently Asked Questions about Douglas Nelson

What company does Douglas Nelson work for?

Douglas Nelson works for Extensishr

What is Douglas Nelson's role at the current company?

Douglas Nelson's current role is GTM Strategist & Operator | Revenue Marketing Leader | CGO in Residence | B2B Customer Acquisition Architect | Start-up and SMB Advisor | Mentor.

What is Douglas Nelson's email address?

Douglas Nelson's email address is dn****@****oup.com

What is Douglas Nelson's direct phone number?

Douglas Nelson's direct phone number is +191322*****

What schools did Douglas Nelson attend?

Douglas Nelson attended Dowling College.

What are some of Douglas Nelson's interests?

Douglas Nelson has interest in Health, Science And Technology, Environment, Economic Empowerment.

What skills is Douglas Nelson known for?

Douglas Nelson has skills like Product Management, Lead Generation, Marketing Strategy, Management, Integrated Marketing, Leadership, Marketing Communications, Direct Marketing, Market Research, Product Marketing, Salesforce.com, Sales.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.