Doug Hurst

Doug Hurst Email and Phone Number

Business Development Executive @
Doug Hurst's Location
Knoxville Metropolitan Area, United States
About Doug Hurst

Exceptional accomplishments increasing revenue, profit and market share for digital media, mobile, consumer products, e-commerce, hospitality and marketing services startups and global leaders. Developed game-changing marketing strategies, built strong and highly recognizable brands and forged long-term, profitable strategic alliances and partnerships. Proven track record of identifying growth opportunities and aligning solutions with customer expectations to deliver value while contributing top and bottom line results.History of developing innovative solutions integrating TV, interactive, new media, and internet resources. Launch and manage new networks / business units while maximizing ROI and positioning ventures for long-term profitability. Demonstrated expertise in non-linear syndication, brand extension, market penetration, creative development, and On Demand services. Cultivate strong affiliate relationships and establish partnerships with global leaders including You Tube, Verizon, iTunes, and Amazon.

Doug Hurst's Current Company Details
NASB/The Milner Group

Nasb/The Milner Group

Business Development Executive
Doug Hurst Work Experience Details
  • Nasb/The Milner Group
    National Broaker And Benefits Executive
    Nasb/The Milner Group 2015 - Present
    Knoxville, Tennessee Area
  • Executive Consulting
    President
    Executive Consulting 2015 - Present
    Provide business and brand management consulting and support for the following clients, among others. 2015.- Athlon Media Group-Parade Magazine (historic print media company). Developed strategic business plan for portfolio of print brands, including Parade Magazine, to expand brand reach and revenues beyond core print business.- Didja, Inc. Retained to continue to source and secure distribution, licensing and marketing partnership agreements.- CMOco. Drive sales, marketing and new revenue growth opportunities. Review and recommend operational process, procedure and technology improvements to better accommodate future growth.- Knoxville Entrepreneur Center. Serve as a Lead Mentor to start-ups in the digital media space with the Center's MediaWorks Program.
  • Didja, Inc
    Vp Business Development
    Didja, Inc 2013 - 2015
    Knoxville, Tn
    Didja's first consumer app, Clippit, is a revolutionary new mobile and web service. Poised at the intersection of sports, entertainment, social media and e-commerce, Clippit is the must have application that allows you to clip, comment and share live television moments with friends.Lead all business development initiatives to 80+ major networks and professional sports leagues, including NBCU, CBS, ABC/Disney, Fox Networks, ESPN, NASCAR, NFL and MLB. Currently negotiating distribution, licensing and marketing partnership agreements.- Led new technology proof of concept initiative, laying foundation for revenue-sharing partnerships. - Conducted national market trials of Clippit app, strengthening consumer value proposition. - Created win-win ad sales business model, keyed by revenue-sharing partnerships.
  • Ritway, Inc.
    Vp/ Gm
    Ritway, Inc. 2010 - 2013
    Sales, Operations, Marketing & Strategy
    In addition to in-depth aspects of fulfillment, distribution and asset storage, Ritway’s expertise arches over e-commerce solutions, marketing program management, process-enhancing technologies, point-of-sale signage and consumer promotions and sweepstakes. Led sales, marketing, procurement and operations with focus on rebranding company, transitioning operations though period of exponential growth and diversifying company beyond existing client base. Managed $60M budget and 50 staff.- Managed Coca-Cola Company e-commerce site with 12,000+ registered users and 8,000+ unique SKU’s. - Transitioned business from traditional marketing services and fulfillment to end-to-end e-commerce solutions- Created and rolled out new branding strategy, positioning Ritway as industry leader.- Developed operational procedures, enabling Ritway to sustain exponential growth.- Leveraged new company branding, landing new accounts and increasing revenues 10%.
  • Hurst Consulting
    President
    Hurst Consulting 2008 - 2010
    Business Development, Marketing, Operations & Brand Management
    Strategic marketing and operational solutions for brand development in both the linear and non-linear environments. Launched and distributed new brands and products into consumer marketplace. Executed advertising campaigns and partnership initiatives that drove brand awareness and revenue.
  • Scripps Networks
    Svp/Gm
    Scripps Networks 2007 - 2008
    Digital Media Operations, Distribution & Brand Management
    Directed non-linear distribution operations and P&L. Created new business models, including testing, change management, technological improvements. Cultivated strategic partnerships with multiple distribution sources (including internet, mobile, IPTV, VOD, consumer electronics and DVDs).- Innovated coop marketing program, achieving 2000% ROI and $25M in media exposure. - Coop marketing campaign with CTAM provides SNI with ad spots valued at $60M. - Spearheaded licensing and distribution of SNI cable networks, facilitating $11B valuation. Scripps - Syndicated digital video content distribution with global leaders, yielding $10M in new sales. - Negotiated interactive DVD partnership with Sony, increasing SNI revenues $3.5M first year.- Helped pioneer cable TV On Demand (VOD) technology and business models. - Managed Dream Home Giveaway project, largest revenue generating annual promotion for HGTV.
  • Scripps Networks
    Svp Vod & Affiliate Marketing
    Scripps Networks 2004 - 2007
    Managed marketing strategy for company’s 6 TV networks and affiliates, including supervision of the creative / research, budgeting, media placement / PR, and industry event functions. Oversaw all operations and P&L for an On Demand group (Video on Demand (VOD) and Download to Own) reaching 30M+ homes. Directed 17 team members. Negotiated favorable agreements, directed programming / marketing, and led research for the On Demand unit. Built strong client relationships.
  • Scripps Networks
    Vp Vod & Affiliate Marketing
    Scripps Networks 2001 - 2004
    Oversaw all VOD segment marketing programs and enterprise-wide strategic marketing operations (including budget, media / PR, and tradeshows) for 5 networks and affiliates. Directed the creative and research functions for both groups. Cultivated productive client relationships
  • Scripps Networks
    Vp, Affiliate Marketing
    Scripps Networks 1999 - 2001
    Directed operations to maximize the effectiveness of strategic marketing programs. Managed 12 direct reports, client / media relations, and creative initiatives. Devised an affiliate sales B2B website.
  • Scripps Networks
    Vp, Marketing & Promotions
    Scripps Networks 1997 - 1999
  • Scripps Networks
    Senior Director, Western Region
    Scripps Networks 1996 - 1997
  • Scripps Networks
    Director, Midwest Region
    Scripps Networks 1994 - 1996

Doug Hurst Skills

Marketing Strategy Crm New Media Strategic Partnerships Brand Development Process Improvement Television Marketing Start Ups E Commerce Marketing Management Integrated Marketing Account Management Digital Media Media Relations Brand Management Mobile Devices Digital Marketing Management Creative Direction Public Relations Leadership P&l Management Online Advertising Event Planning B2b Marketing Strategic Planning Brand Development Strategy Brand Performance Sales Operations Web Tv Marketing Communications Brand Extensions Integrated Brand Marketing Brand Asset Management Brand Activation Shopper Marketing Complex Sales Enterprise Account Management Driving New Business B2c Marketing B2b2c Integrated Multi Channel Marketing Marketing Budget Management Brand Awareness Offline Marketing Conversion Rate Business Development Operations Management Logistics Management

Doug Hurst Education Details

Frequently Asked Questions about Doug Hurst

What company does Doug Hurst work for?

Doug Hurst works for Nasb/the Milner Group

What is Doug Hurst's role at the current company?

Doug Hurst's current role is Business Development Executive.

What is Doug Hurst's email address?

Doug Hurst's email address is do****@****hoo.com

What is Doug Hurst's direct phone number?

Doug Hurst's direct phone number is +186554*****

What schools did Doug Hurst attend?

Doug Hurst attended Purdue University.

What skills is Doug Hurst known for?

Doug Hurst has skills like Marketing Strategy, Crm, New Media, Strategic Partnerships, Brand Development, Process Improvement, Television, Marketing, Start Ups, E Commerce, Marketing Management, Integrated Marketing.

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