Dr. Amy Gajewski

Dr. Amy Gajewski Email and Phone Number

I inspire students to realize and achieve their career goals. Current Marketing/Digital Marketing Faculty. Experienced Product and Brand Manager in Consumer Products and Healthcare Industries. @ Northcentral Technical College
Dr. Amy Gajewski's Location
Wausau, Wisconsin, United States, United States
Dr. Amy Gajewski's Contact Details

Dr. Amy Gajewski personal email

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Dr. Amy Gajewski phone numbers

About Dr. Amy Gajewski

Goal-oriented, creative, and analytic marketing professional and digital marketing instructor. Social Media / Digital Marketing experience. Product development, channel management, and product management in consumer products and healthcare industry. Strong skills in communication, teamwork, and priority setting. Strengths include: Leadership, Problem Solving, Project Management, Priority Setting, Building Customer Relationships. Specialties: Project management, consumer product development, consumer behavior research, eCommerce, content marketing development, social media marketing strategies and trends. Curriculum development, classroom, online and hybrid teaching. College committees include: AI, faculty development day planning, curriculum design process, new faculty mentoring, faculty handbook, student survey, and faculty development. Doctoral study concentration in Social Media Marketing, in particular the study of converting the Facebook follower to buyer in the Facebook platform.

Dr. Amy Gajewski's Current Company Details
Northcentral Technical College

Northcentral Technical College

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I inspire students to realize and achieve their career goals. Current Marketing/Digital Marketing Faculty. Experienced Product and Brand Manager in Consumer Products and Healthcare Industries.
Dr. Amy Gajewski Work Experience Details
  • Northcentral Technical College
    Marketing Faculty
    Northcentral Technical College Jul 2013 - Present
    Wausau, Wisconsin Area
    Deliver course instruction in person, hybrid, and online. Teach in 3, 8, and 16-week formats. Experience with Blackboard and Canvas.Mentor high school teachers who teach transcripted credit coursesNew faculty mentor Phi Theta Kappa Honor Society co-advisor 5 Star Chapter and Top 100 ChapterTeach a diverse student population, including International program students, at risk student populations, and returning adult students Highlights:Analyzed marketing program curriculum, recommended updates to meet the changing needs of industry demands related to Digital Marketing. Developed a complete Digital Marketing Associate Degree.Developed curriculum for: Social Media Campaigns 1, Social Media Campaigns 2, Mobile Marketing, Digital Marketing Strategy, Content Marketing, SEO Analytics, Email Marketing Strategies, and CRM. Classes were developed for in-person and online delivery, and offered beginning with the Fall 2014 semester. Developed curriculum for: Business Law, Retail Management, Global Marketing, Advanced Sales, Customer Service, Retail Operations Management, Marketing Presentations, Intro to Marketing, Integrated Marketing Communications, and Marketing Management. DECA Club Advisor. Oversee student coordination of fundraising activities, community service, State and National Competition placement. Club was awarded greatest growth year over year, increasing membership by 250% from 2014 to 2015.Classes I teach include: Social Media Campaigns 1 and 2, Customer Service, Advanced Sales, Business Law, Entrepreneurship, Intro to Business, Email Marketing Campaigns, Digital Marketing Strategies, Marketing Management, Global Marketing, SEO & Analytics, Mobile Marketing, Content Marketing, Market Research, Personal Branding, Introduction to Marketing, Integrated Marketing Communications, Marketing Principles, and Marketing PresentationsExperience with Canva, Mentimeter, Simple Syllabus, Google Docs, Google Analytics, Kahoot, ChatGPT, AI Prompt Writing
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  • Northcentral Technical College
    Marketing Instructor Adjunct
    Northcentral Technical College Sep 2005 - Jul 2013
    Wausau, Wisconsin Area
    Adjunct marketing instructor teaching both online and in the classroom. Created Social Media Campaigns course. Courses taught: Marketing Principles, International Marketing, Ecommerce Marketing, Social Media Campaigns, Merchandising Management and Customer Service.
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  • Nicolet College
    Business Instructor
    Nicolet College Jan 2013 - Jun 2013
    Rhinelander, Wi
    • Delivered face-to-face and online classroom instruction to students in a 16-week semester format. Utilized professional work experiences and integrated “real life” examples into curriculum content.Highlights:• Instructed and led classroom learning for Business Finance, Business Law & Ethics, Internet Marketing, Sales, and Business Marketing courses, including serving the Native American population located in Lac du Flambeau.• Integrated course competencies and outcomes maintained in WIDS into everyday classroom activities with measurable results.• Formulated partnerships with local high school business instructors to offer college credit to high school students.
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  • University Of Wisconsin - Stevens Point
    Adjunct Professor
    University Of Wisconsin - Stevens Point Jan 2007 - May 2013
    Stevens Point, Wi
    • Delivered face-to-face classroom instruction to students in a 16-week semester format. Connected with local business leaders to present relevant topics to the classroom to enhance learning.Highlights:• Created a dynamic classroom that inspires students to learn and grow in Marketing Principles, Buyer Behavior, Market Research, and Management Foundations courses.• Engaged students in the classroom to assist them in a positive college experience that will later help them develop a successful career-path. • Mentored students through internship courses, coach and advise students to prepare for the job search process and interviews.
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  • Ministry Health Care (Ascension Health)
    Marketing Manager
    Ministry Health Care (Ascension Health) Nov 2007 - Jan 2013
    Wausau, Wisconsin Area
    A health care system of over a dozen hospitals and over 40 clinics. Developed, planned, and implemented the on-going management of service line marketing strategies. Service lines included oncology, ophthalmology, orthopedics, audiology, neurology, pain management, and sleep center service lines. This was accomplished through building relationships through strategic planning meetings with department managers, physicians, and administrative staff.• Increased orthopedic patient volume by 20% as result of an aggressive marketing campaign that included radio, TV, billboards, print, web banners, a revised website, direct mail, Adwords, and a consumer educational series. Co-developed a "joint camp" for patients. • Participated as a key team member to launch a breast care center that included the goals of: increased patient satisfaction, consumer awareness, national certification, and better treatment options. Developed consumer educational materials and increased patient satisfaction scores from 80% to 95% within 4 months.• Worked as a part of a collaborative team to launch a new organizational brand campaign, which included internal and external strategic development of new print, web, TV, radio ads and collateral pieces. Surveyed the market to understand consumer awareness. • Developed a marketing strategy for ophthalmology services that included a 20% increase in optical center sales as a result of increased advertising and coordinating biannual trunk fashion shows. • Organized cross-functional work teams to plan and create coordinated marketing messages and programs across the hospital and clinic system, including during the integration of Affinity Health System with Ministry Health Care.• Developed original and creative consumer educational events that were fun, informative, and involved community members and physicians such as Scrap out Cancer and Ladies Night out sleep events.• Launched ADDY-award winning orthopedics campaign.
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  • Eastbay/Footlocker.Com
    Internet Marketing Manager
    Eastbay/Footlocker.Com May 2006 - Nov 2007
    Wausau, Wisconsin Area
    Managed ecommerce sites Footlocker.com, Lady Footlocker.com, Kids Footlocker.com, ESPN.com, Champssports.com, and the AFLshop.com. Launched high demand new products through the website. Highlights:• Developed online promotions and email marketing to drive sales of over $75 million for all sites, achieving sales growth of over 20% year over year.• Supervised a team of six, including account managers and Internet Marketing Specialists.
  • Fiskars Consumer Products
    Manager, Product Development And National Sales Account Manager
    Fiskars Consumer Products Aug 1996 - Dec 2004
    Wausau, Wisconsin Area
    Manager of Product Development, product line responsibility for kids scissors,school tools and paper trimmer line of products both in the office and craft markets. Attended trade shows, sales calls. Held sales manager role within the craft and hardware markets. • Developed award-winning new products: Non-Stick Fiskars Scissors and Fiskars Classroom Compass• Developed and launched over 25 new product sku’s in one year.• Worked closely with manufacturing and purchasing team to identify inefficiencies and implement over $750,000 in product cost savings.• Organized cross functional product development team with manufacturing and R&D to develop and launch complex product lines.• Championed extensive product research project for scissors, paper trimmers and school tools lines and utilized results to set strategic marketing plan.• Created, implemented and followed strategic business plans for key product categories resulting in a successful product launch, maintaining retail placement at Office Max and Office Depot and securing over $3 million in annual business in the commercial catalog channel.• Recommended product placement strategies for key accounts such as Walmart, Target, Office Depot, Costco, and Walgreens. Increased sales at Walmart by 20% on one sku with new planogram recommendation.• Created and presented selling story to national sales team to prepare them for all sales calls and consumer meetings.• Designed and implemented national consumer coupon (FSI) promotion to gain greater product placement at retail during the Back to School selling season.• Key driver in development of new product development process utilized by entire organization, resulting in better communication between teams, more on-time projects and an organized project management method.• Created and developed direct import program for complete line of back-to-school products to combat competitive import products, resulting in continued retail placement and sales.
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  • Gbc
    Marketing Manager, Education Products Division
    Gbc Oct 2001 - Aug 2003
    Greater Chicago Area
    Managed marketing division budget. Supervised and mentored marketing assistant and sales team. Participated in key account presentations and assisted with development of account strategies. Planned and managed new product development activities. Formulated strategies for new business development opportunities. Supported field and in-house sales team by developing sales manuals, support literature, launch kits, and catalogs. Analyzed product sales results and followed budgets. Conducted product training for customer service, sales, and dealer-partners.• Responsible for the start up of a new division with focus on the K-12 education market.• Created and executed successful marketing plan.• Worked with sales managers to build account relationships by establishing the organization as a “key partner” and gained exclusive product placement in the School Specialty catalog, generating an additional $2 million in annual sales.• Attended all major sales account calls, presented products, and sold promotional programs.• Created back to school promotional program, resulting in a 20% sales increase and placement of 4 brand new product sku’s in the catalog accounts.• Developed brand new writing board line, presented it directly to school districts and generated $1.5 million in first year sales.• Worked with operations staff to move a production plant from the US to Mexico.• Initiated website development to service customer ordering needs and to offer an accessible product information resource. Made all the product line updates to the website.• Created and executed the division’s advertising plan. Wrote press releases for new products and events and built relationships with editors to gain free press. Targeted customers through many direct mail programs.• Conducted a large scale survey of teachers on buying habits and product preferences.• Developed trade show strategy that included 80 shows per year to introduce new products. Created all trade show materials.
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  • American Express
    Property & Casualty Insurance Sales And Corporate Sales Trainer
    American Express May 1994 - Aug 1996
    Green Bay, Wisconsin
    Consulted with American Express Financial Advisor clients regarding auto, home, and umbrella insurance.Corporate trainer for inbound and outbound insurance sales representatives Trained sales representatives on effective closing techniques.Exceeded yearly sales goal by 128% by making outbound cold calls.
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Dr. Amy Gajewski Skills

Marketing Strategy Marketing Market Research Social Media Marketing Marketing Communications Leadership Strategic Planning Product Development Advertising Management Email Marketing Social Media Sales Product Marketing Customer Service Project Management Cross Functional Team Leadership Market Planning Account Management Sales Management Public Relations Online Marketing Team Building Marketing Management E Commerce Crm Digital Marketing Public Speaking Consumer Behaviour Brand Management Consumer Products Business Strategy Curriculum Development Competitive Analysis Retail Analytics Microsoft Office Teaching Adults Corporate Branding Integrated Marketing Trade Shows Facebook University Teaching Qualitative Research Focus Groups Product Launch Seo Budgets Event Planning Vendor Management

Dr. Amy Gajewski Education Details

Frequently Asked Questions about Dr. Amy Gajewski

What company does Dr. Amy Gajewski work for?

Dr. Amy Gajewski works for Northcentral Technical College

What is Dr. Amy Gajewski's role at the current company?

Dr. Amy Gajewski's current role is I inspire students to realize and achieve their career goals. Current Marketing/Digital Marketing Faculty. Experienced Product and Brand Manager in Consumer Products and Healthcare Industries..

What is Dr. Amy Gajewski's email address?

Dr. Amy Gajewski's email address is ms****@****att.net

What is Dr. Amy Gajewski's direct phone number?

Dr. Amy Gajewski's direct phone number is (715)-675*****

What schools did Dr. Amy Gajewski attend?

Dr. Amy Gajewski attended St. Norbert College, Uw Oshkosh Mba Program, Walden University, University Of Wisconsin-Madison, University Of Wisconsin-Oshkosh, St. Norbert College, Newman High School Wausau, Wi, St. Francis Cabrini.

What are some of Dr. Amy Gajewski's interests?

Dr. Amy Gajewski has interest in Children, Economic Empowerment, Education, Environment, Science And Technology, Disaster And Humanitarian Relief, Arts And Culture, Health.

What skills is Dr. Amy Gajewski known for?

Dr. Amy Gajewski has skills like Marketing Strategy, Marketing, Market Research, Social Media Marketing, Marketing Communications, Leadership, Strategic Planning, Product Development, Advertising, Management, Email Marketing, Social Media.

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