Dr. Andreas Schroeter Email & Phone Number

Berlin, De

Berlin, De

Built global embedded car insurance platform with connections to local insurers and different customer touchpoints. Launched in France, the US and Germany in accordance with local regulations.Built & launched a telematics scoring solution.Acquired by Mercedes-Benz.

Munich, Bavaria, De

Coaching for German start-ups on how to build up a successful US business

Berlin (Berlin, Germany), Berlin, De

Built a comparison website / online aggregator for car insurance & consumer loans. Fully digital journey for the consumer with zero additional paper work involved for both products.

Toronto, On, Ca

Grew business double-digit month over month, resulting in successful $10 million series A funding round by Sequoia Capital- Built growth and marketing team for managed marketplace in home services industry- Ran >100 experiments across digital, social, search, direct mail, OOH, email, print, events, partnerships, sponsorships to support customer acquisition and retention- Grew brand awareness by 4x through email marketing, content marketing, remarketing, events, and OOH campaigns

Toronto, Ontario, Ca

The Creative Destruction Lab is a seed-stage program for massively scalable, science-based ventures. The program employs an objective based mentoring process with the goal of maximizing equity-value creation. The Lab is particularly suited to early stage companies with links to university research labs.

München, Deutschland, De

Built global adtech company in TV Analytics & TV Sync Advertising; sold it to industry leader TV Squared- Managed marketing, US sales, product & engineering, and business development- Positioned wywy as thought leader through PR, guest articles (The Guardian, Mediapost, Adexchanger), inbound marketing (#1 position in search for relevant keywords), as a guest speaker (Cannes Lions, dmexco, Online Marketing Rockstars), and as a guest expert (Forrester, GLG Group). Authored B2B Product Marketing For Tech Startups as guide to thought leadership approach- Expanded and trained US sales team, pitched & sold to large agency networks and advertisers direct. Grew US business to >50% of company revenues- Oversaw agile product development and live TV signal capturing operations across eight countries and five data centers- Built partnerships with global advertising, analytics, and programmatic TV companies- Awarded German start-up of the year 2012, top 3 German founders 2013

Hamburg, De

Built language portal bab.la to 20+ million monthly unique visitors; sold it to language industry leader Oxford University Press- Managed product & marketing- Grew bab.la to 25+ languages, 30+ online dictionaries and 20+ million unique visitors with virtually no marketing dollars spent, mostly driven by multi-lingual search engine optimization- Advertising-based business model: Built in-house optimization platform to maximize revenues from different ad networks across the globe. Co-authored Real-Time Advertising, Germany’s first ebook on the programmatic advertising market.

Berlin, Berlin, De

As part of the M&A team, acquired Europe's largest affiliate network Zanox and the city portal hamburg.de (due diligence, business plans, earn-out plans). Scouted and presented new acquisition opportunities on regular basis to division head.

Gütersloh, De

As part of the strategy team for the Bertelsmann services division arvato, executed several projects in the US and Germany. Led teams of up to ten people, consulting the division CEOs. Projects included:- Project lead of an eight person team to write a business plan and evaluate the entry into the German broadband market. Worked directly with the arvato CEO, presented results to the Bertelsmann board- Project lead of a seven person team to create an action plan to grow the replication business from €650 million to €1 billion. Worked directly with the division CEO

Designed and implemented the Alumni Internet Portal as first full-time project manager for the WHU Alumni Association. This Alumni software has become the market leader in Europe.

Doctorate (Dr.), Entrepreneurship

Mba, Business Administration And Management, General

Master Of Business Administration (Mba), Business Administration And Management, General

Master Of Business Administration (Mba), Business Administration And Management, General

High School

High-School Exchange To The Usa