Overall management of the sales, business and strategy to support the development ambition of the company validating the technical choices and applying emerging trends to add value to projects. Serving as the primary technical resources for top management, and identifying technology integration opportunities with counterparts. Delivered ground and air perimeter solutions, cyber and converged security, emergency and crisis management, smart City, border and maritime security, face recognition, AI and innovative integrated security.● Full charge sales responsibility with concentration on locating, engaging, developing and consulting with potential clients for regional smart cities, homeland security, critical infrastructure security market and projects. ● Achieved sales in C4i, Coastal Security and Physical Security for new integrated solution worth multi million long term contracts. Experienced in direct and indirect government sales, tendering and procurement process including RFI/RFP compliance procedures and techniques.● Provided visionary leadership in assessing clients/consultant needs and strategically positioning products to achieve high margins. Developed relations with C level government officials and key players in the region.● Direct responsibility of P&L, achieving transformational revenues building strategic partnership and product portfolios.

Manage the development of sales and business in Security, Marine Security, Security Training Security Engineering and IT, Cyber Security, IoT, and new critical infrastructure security around the world. Implement commercial strategies. Core areas worked into • Sales & Business Development• Risk Assessments• Vulnerability Assessment• Technology Evaluation• Systems Integration• Stakeholder Engagement• Technical Writing• Solutions Consulting• Product Development• Project Finance• Built environment• Cyber and Converged Security

Focus verticals include Safe & Smart cities, IoT, AI analytics, Critical infrastructure protection, border & HLS deployments, Asset protection, Wide Area Surveillance (WAS), Command & Control centers, IT & Communication infrastructure. Responsible for integration between 3rd party products and the company's products, adjustment and adaptation of our current offerings to market trends and requirements. Developed and maintained a yearly and 5-year BD & Sales strategy which increased the company's global operations as well as domestic sales vectors, portfolio and brand recognition.◽ Consulted an designed security projects for Industrial and financial security.◽ Enhanced and developed security strategy, policy procedures, operational security and training for clients in MENA region.◽ Worked with government organizations, law enforcement agencies, armed forces, border protection organizations, municipalities, national infrastructure operators, utility providers, factories, transportation providers, hospitals, public and commercial building operators, banks and others.◽ Developed new solutions for AI, Face Recognition and integrated Security.◽ Accelerated regional sales and project delivery.•Successfully created and developed new markets with new technologies which delivered year on year revenue increases of over 80%.

Security Sales Director MENA| | Security Business Development Expert | Face Recognition | Dubai Security Professionals| Security ConsultantDirect and develop long term business strategies, to advance the business' mission/objectives and promote aggressive revenue, profitability and growth of the organization. I was responsible for management of the pre-sales function, direct sales force, channel management and marketing performance across the Middle East, Africa and South Asia towards the achievement of company aims and objectives.Regional Operations, International Sales, Business Management, Strategic Planning, Physical Security, Video Management Systems and Video Analytics.

Expertise :Security Business Development MENA| | Security VAR & Channel Sales Management | Security Projects Management | Dubai Security Professionals| Security ConsultantFormulate strategic business plans geared towards the expansion, development and exploiting market opportunities in line with the objectives established by the organization.Plan, develop and coordinate the execution of multi-site operations procedures/ policies, facilities management and equipment management. This includes managing the product throughout its life-cycle from definition to launch up to the end of the product and was working closely with engineering to deliver winning solutions. Define the product strategy and road map, including definition of target markets, communication plans & distribution channels. Brief and train the sales force at quarterly sales meetings, create sales arguments and presentation tools, run respective events. Develop Sales tools and collateral. Delivered market and product requirements document with prioritized features and corresponding justification. Develop the core positioning and messaging for the product. Worked with External Third Parties to assess partnerships and licensing opportunities. Set pricing to meet Revenue and Profitability goals.Scrutinize external emerging developments, and evangelize new technologies, standards and methodologies that will have a positive impact on the company's bottom-line and quality of serviceDesign budgets, reduce costs and create stage-wise profit projection reports in consonance with preceding factors and formulate turnkey solutions for marketing and new business development Concurrently work as channel sales partners and develop market in Forensic Video Enhancement, Facial Recognition, Number Plate Recognition, Under Vehicle Scanning, C4i technologies, GSM monitoring, perimeter security, ballistic hardening, explosive and contraband detection and other mobile surveillance technologies.

Managing Director MENA| | Security Business Development Expert | Forensic & Analytics | *All aspects of company business management and development.* Developed Channel partners in Africa, Middle East and South Asia for integrated Security Solutions in CCTV, Access Controls, Biometrics, Underwater Security, Perimeter Security and many others.* Launched new products and developed market for them.* Appointed and trained sales and Technical teams.* Designed and implemented projects in UAE, Oman, Saudi Arabia, Yemen, Kuwait, Qatar, Bahrain, Sudan, Pakistan and India.*

Security Business Development MENA| | Regional Security Sales Management | Integrated Security Solutions Design & Implementation | Security Sales Team Management | Security ConsultantWork with Facilities Directors, Loss Prevention Managers, Compliance Analyst and Excutives to help mitigate loss, protect people, assets, and property. Experienced in High Definition Video Surveillance, Network Video Management Systems, High Definition Megapixel Cameras, Access Control, Self-learning analytics.Specialties:Threat/Risk Analysis & Assessment, Close Personal Protection, Counter Terrorism Intelligence, Asset Protection, Leadership & Management of small and large teams.Surveillance Management.Project Management , CCTV Operations,Camera Layout and Design, Alarm and Access Control Systems,Resort Security, Emergency Management and BCP, Infrastructure Protection,Budgeting, Proactive Security Audits/Reviews, Internal Investigations,Anti-Money Laundering,Hotel/Convention Security, Internal Control Setting, Patron/Staff Safety, Law Enforcement Collaboration,Regulatory Collaboration, Control Rooms Policy and Procedure,Customer Service,Change Management.