Dr. Frank Kroll
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Dr. Frank Kroll Email & Phone Number

Global Director Data and AI Products at Mediaplus Group
Location: Munich, Bavaria, Germany 10 work roles 3 schools
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Current company
Role
Global Director Data and AI Products
Location
Munich, Bavaria, Germany
Company size

Who is Dr. Frank Kroll? Overview

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Quick answer

Dr. Frank Kroll is listed as Global Director Data and AI Products at Mediaplus Group, a with 1032 employees, based in Munich, Bavaria, Germany. AeroLeads shows a matched LinkedIn profile for Dr. Frank Kroll.

Dr. Frank Kroll previously worked as Head of Data Analytics and Operations at Taico Gmbh and Head of Operations at Taico Gmbh. Dr. Frank Kroll holds Dr. Oec., Economics, Very Good (Magna Cum Laude) from Universität Hohenheim.

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Email format at Mediaplus Group

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Mediaplus Group

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Profile bio

About Dr. Frank Kroll

I am excited about the possibilities of making data-based decisions today. The challenge that needs to be mastered is the optimal orchestration of people, tools and processes.

Listed skills include Analytics, Digital Marketing, and Direct Marketing.

Current workplace

Dr. Frank Kroll's current company

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Mediaplus Group
Mediaplus Group
Global Director Data and AI Products
Munich, BY, DE
Website
Employees
1032
AeroLeads page
10 roles · 25 years

Dr. Frank Kroll work experience

A career timeline built from the work history available for this profile.

Head Of Data Analytics And Operations

Munich, By, De

Head Of Operations

Current
Dec 2024 - Present

Principal Consultant

München, Bayern, Deutschland

Jun 2024 - Nov 2024

Head Of Marketing Analytics & Intelligence

München, Bayern, Deutschland

Media-Saturn Marketing GmbHTechnical and disciplinary management of the division (approx. 25 employees) with the following main topics:Operation, rollout and further development of the company-wide marketing platform (e.g. personalized customer approach by using an in-house developed recommendation engine)Generation of data-driven insights (ad-hoc analyses, internal business reporting)Media mix modeling (allocation, optimization and simulation of company-wide media advertising expenditure)

Oct 2022 - Dec 2023

Department Manager Modelling & Data Analytics

München, Bayern, Deutschland

Media-Saturn Marketing GmbHDevelopment as well as technical and disciplinary management of the departmentManaging the transformation to a product organizationKey topics:Introduction of an in-house developed recommendation engine (role: manager)Introduction of a central company-wide marketing platform (role: project manager)International introduction of media mix modeling & multi-touch attribution (role: project manager)

Oct 2019 - Aug 2020

Department Manager Customer Analytics

München Und Umgebung, Deutschland

Technical and disciplinary management of the departmentManagement of strategically important analytics projects in the context of the two loyalty programs MediaMarkt Club and SaturnCard (e.g. machine-learning based personalization of customer communication)Support of the European subsidiaries in all analytics issues with focus on loyalty programs

Jul 2017 - Sep 2019

Teamlead Customer Insights

München Und Umgebung, Deutschland

Technical and disciplinary management of the departmentResponsibility for customer insights consulting for all DeutschlandCard PoS and online partners in close cooperation with Key Account ManagementSub-project manager Customer Insights for the integration of the food retail partner "Netto Marken Discount"Responsibility for the operational campaign management of DeutschlandCard (consulting, estimation of potential, target groups, selection, processing)Development and expansion of customer insights consulting

Jul 2014 - Jun 2017

Manager Analytics Partner

München, Bayern, Deutschland

Responsible for PAYBACK partner support in the area of database marketing and analytical CRMAnalytical support and consulting for the PAYBACK platinum partner dmImplementation of data mining projects in the area of customer insights (e.g.customer segmentation, churn prevention, customer reactivation)Support for database marketing projects (e.g. checkout couponing)

Jul 2005 - Jun 2014

Presales Consultant Customer Intelligence

Sas

Heidelberg Und Umgebung, Deutschland

Presales Consultant with the following main responsibilities:Data Mining (SAS Enterprise Miner)Supply Chain ManagementForecastingSAS Software Trainer for Analytics topics

2002 - 2005 ~3 yrs
Team & coworkers

Colleagues at Mediaplus Group

Other employees you can reach at mediaplus.com. View company contacts for 1032 employees →

3 education records

Dr. Frank Kroll education

Dr. Oec., Economics, Very Good (Magna Cum Laude)

Doctorate Title of the doctoral thesis: Conception and development of the soft computing based classification system ISOCOS Academic.

Faculty Of Economics, Subject Area Operations Research

Activities and Societies: Certified research assistantSupport in research (chaos theory, game theory) and teaching (supervision.

Diplom-Ökonom (Dipl.-Ök.), Economics, 2,0

Studies in Economics Major subjects: Operations Research, Business informatics, Foreign trade

FAQ

Frequently asked questions about Dr. Frank Kroll

Quick answers generated from the profile data available on this page.

What company does Dr. Frank Kroll work for?

Dr. Frank Kroll works for Mediaplus Group.

What is Dr. Frank Kroll's role at Mediaplus Group?

Dr. Frank Kroll is listed as Global Director Data and AI Products at Mediaplus Group.

Where is Dr. Frank Kroll based?

Dr. Frank Kroll is based in Munich, Bavaria, Germany while working with Mediaplus Group.

What companies has Dr. Frank Kroll worked for?

Dr. Frank Kroll has worked for Mediaplus Group, Taico Gmbh, ]Init[ Ag, Mediamarktsaturn, and Redblue Marketing Gmbh.

Who are Dr. Frank Kroll's colleagues at Mediaplus Group?

Dr. Frank Kroll's colleagues at Mediaplus Group include Christopher Sippl, As2Com Agency, Anna-Lena Höpfner, Nabila Garmouma, and Prisca Ndadji.

How can I contact Dr. Frank Kroll?

You can use AeroLeads to view verified contact signals for Dr. Frank Kroll at Mediaplus Group, including work email, phone, and LinkedIn data when available.

What schools did Dr. Frank Kroll attend?

Dr. Frank Kroll holds Dr. Oec., Economics, Very Good (Magna Cum Laude) from Universität Hohenheim.

What skills is Dr. Frank Kroll known for?

Dr. Frank Kroll is listed with skills including Analytics, Digital Marketing, and Direct Marketing.

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