Head Of Department- Marketing
CurrentBlending marketing leadership with a passion for teaching Marketing, Research and analytics - transforming knowledge into action.
Oct 2023 - Present
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Dr. Mrityunjay Kumar Email & Phone Number
Head of the Department | PhD in Marketing Science |Faculty in Marketing, Research & Analytics |
at
Indira School of Business Studies
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Role
Head of the Department | PhD in Marketing Science |Faculty in Marketing, Research & Analytics |
Location
Pune, Maharashtra, India
Who is Dr. Mrityunjay Kumar? Overview
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Quick answer
Dr. Mrityunjay Kumar is listed as Head of the Department | PhD in Marketing Science |Faculty in Marketing, Research & Analytics | at Indira School of Business Studies, based in Pune, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Dr. Mrityunjay Kumar.
Dr. Mrityunjay Kumar previously worked as Head of Department- Marketing at Indira School Of Business Studies and Assistant Professor at Indira School Of Business Studies, Pune. Dr. Mrityunjay Kumar holds Doctor Of Philosophy (Ph.D.), Marketing Science from Savitribai Phule Pune University.
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Indira School of Business Studies
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Profile bio
About Dr. Mrityunjay Kumar
I am currently working at Indira School of Business Studies, Pune (Affiliated to Savitribai Phule Pune University) as HOD- Marketing & Assistant Professor in the MBA department. I am teaching Business Research Methods and Marketing Research subjects. I have a total of 9 years of experience in academics. I did PhD in Marketing Management from Savitribai Phule Pune University, Pune in 2019. The main contribution of my study is to identify the Impact of sales promotion on Consumers and on their brand loyalty. My research interest is in Sales promotion, Consumer Behavior, Retailing and in Analytics areas. I published Five research papers and one book. As a research assistant, I also worked on an ICSSR project, my role was analyzing and presenting the data.
Listed skills include Marketing Strategy, Marketing Intelligency, Marketing Research, Product Marketing, and 6 others.
Current workplace
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3 roles
Dr. Mrityunjay Kumar work experience
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Assistant Professor
Current
Indira School Of Business Studies, Pune
I am currently teaching at Indira School of Business Studies, Pune (Affiliated to Savitribai Phule Pune University) as Assistant Professor- University Approved Faculty in MBA department for Marketing subjects. I am teaching Business Research Methods, Marketing Research subjects. I have total 8 years of experience in academics. I did PhD in Marketing Management from Savitribai Phule Pune University, Pune in 2019. The main contribution of my study is to identify Impact of sales promotion on Consumer and on their brand loyalty. My research interest is in Sales promotion, Consumer Behavior, Retailing and in Analytics areas. I published Five research papers and one book. As a research assistant I also worked on a ICSSR project, my role was analyzing and presenting the data.
Aug 2020 - Present
Assistant Professor
Ramseth Thakur College Of Commerce & Science
Jun 2014 - Aug 2020
8 education records
Dr. Mrityunjay Kumar education
Doctor Of Philosophy (Ph.D.), Marketing Science
Advanced Certificate- Fdp, Research & Analytics
Master Of Philosophy (M.Phil.), Marketing Management
D. Y. Patil University School Of Management
Bachelor Of Laws (Ll.B.)
R. P. Memorial Law College, Muzaffarpur
Bachelor’S Degree, Physics
Master Of Business Administration (M.B.A.), Marketing
Fdp, Covariance And Partial Least Square Based Structural Equation Modeling
Fdp-Research Approaches And Methods In Management, Social Sciences And Education, Research And Development Management
FAQ
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What company does Dr. Mrityunjay Kumar work for?
Dr. Mrityunjay Kumar works for Indira School of Business Studies.
What is Dr. Mrityunjay Kumar's role at Indira School of Business Studies?
Dr. Mrityunjay Kumar is listed as Head of the Department | PhD in Marketing Science |Faculty in Marketing, Research & Analytics | at Indira School of Business Studies.
Where is Dr. Mrityunjay Kumar based?
Dr. Mrityunjay Kumar is based in Pune, Maharashtra, India while working with Indira School of Business Studies.
What companies has Dr. Mrityunjay Kumar worked for?
Dr. Mrityunjay Kumar has worked for Indira School Of Business Studies, Indira School Of Business Studies, Pune, and Ramseth Thakur College Of Commerce & Science.
How can I contact Dr. Mrityunjay Kumar?
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What schools did Dr. Mrityunjay Kumar attend?
Dr. Mrityunjay Kumar holds Doctor Of Philosophy (Ph.D.), Marketing Science from Savitribai Phule Pune University.
What skills is Dr. Mrityunjay Kumar known for?
Dr. Mrityunjay Kumar is listed with skills including Marketing Strategy, Marketing Intelligency, Marketing Research, Product Marketing, Team Leadership, Persuasive Speaker, Goal Oriented, and Marketing.
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