Dr Peter Weru Email and Phone Number

Sales and Account Management:Supported sales growth of specialty feed additives across East Africa and export markets.Identified and converted new leads, achieving budget objectives.Strengthened the company's reputation through network building and market feedback.Technical Expertise and Customer Engagement:Developed deep understanding of nutritional needs, enhancing product value.Provided input to R&D for portfolio enhancement and customer training.Contributed… Show more Sales and Account Management:Supported sales growth of specialty feed additives across East Africa and export markets.Identified and converted new leads, achieving budget objectives.Strengthened the company's reputation through network building and market feedback.Technical Expertise and Customer Engagement:Developed deep understanding of nutritional needs, enhancing product value.Provided input to R&D for portfolio enhancement and customer training.Contributed to market acceptance studies, positioning products effectively.Collaboration and Market Insights:Collaborated across teams to deliver cohesive customer value.Influenced marketing strategy with customer insights and industry knowledge.Stayed updated on industry trends through active participation in events.Key Achievements:Launched Natuzyme in Uganda, Rwanda, and Tanzania, expanding market presence.Registered Natubind Plus in Kenya, diversifying product portfolio.Achieved 12% sales growth for Bioproton in one and a half years.Field Marketing Manager / Elanco Animal Health:Managed distributors to maximize product impact.Cultivated relationships with key stakeholders in animal health.Developed and executed growth strategies across Sub-Saharan Africa.Enhanced market intelligence and ensured compliance with standards.Key Achievements:Expanded reach of Elanco's in-feed solutions to new customer segments.Successfully launched Maxiban online in Kenya during COVID-19. Show less

Account Management:• Oversaw the regional distributors to maximize sales impact and market reach of Elanco AH products.• Cultivated relationships with key opinion leaders in animal health and veterinary fields, training farmers to boost Elanco AH sales.• Developed and maintained customer relationships, focusing on business growth and industry stakeholder engagement.• Trained distributor teams on product features and sales techniques to ensure effective promotion of Elanco AH… Show more Account Management:• Oversaw the regional distributors to maximize sales impact and market reach of Elanco AH products.• Cultivated relationships with key opinion leaders in animal health and veterinary fields, training farmers to boost Elanco AH sales.• Developed and maintained customer relationships, focusing on business growth and industry stakeholder engagement.• Trained distributor teams on product features and sales techniques to ensure effective promotion of Elanco AH products.Sales and Business Development:• Implemented growth strategies to achieve Sub-Saharan Africa sales targets for Elanco AH.• Marketed Elanco AH Infeed products to feed millers and integrators, organizing webinars on global animal nutrition trends.• Regularly visited customers to strengthen relationships and identify new business opportunities.• Provided input on Elanco AH's animal health programs based on stakeholder interactions.Market Intelligence and Compliance:• Monitored market dynamics and competitors, refining marketing strategies accordingly.• Contributed to product acceptance studies using customer insights for strategic decision-making.• Ensured compliance with Elanco's standards and documented all activities.• Identified growth opportunities and enhanced the company's value proposition.Key Achievements:• Expanded Elanco's market reach and penetration of in-feed solutions to third-tier customers.• Successfully launched Maxiban online in Kenya during COVID-19, demonstrating adaptability and marketing expertise. Show less

Streamlined distribution channels and prioritized Bayer's product lines for distributor representatives, with a particular focus on the dairy, beef, and swine sectors. This strategic approach resulted in a 55% regional growth over the 8-year period, showcasing strong abilities in driving market expansion and product penetration.Optimized distribution channels and focused on Bayer's product lines for distributor representatives, emphasizing the dairy, beef, and swine sectors. This strategic… Show more Streamlined distribution channels and prioritized Bayer's product lines for distributor representatives, with a particular focus on the dairy, beef, and swine sectors. This strategic approach resulted in a 55% regional growth over the 8-year period, showcasing strong abilities in driving market expansion and product penetration.Optimized distribution channels and focused on Bayer's product lines for distributor representatives, emphasizing the dairy, beef, and swine sectors. This strategic initiative led to a 55% regional growth over an 8-year period, demonstrating proficiency in market expansion and product penetration. Show less

Boosted feed sales by 42%, minerals by 12%, and animal health products by 65% over the previous year, highlighting robust sales and marketing skills and adeptness in seizing market opportunities. Revamped the company's Nairobi, surrounding areas, and Machakos portfolios through product diversification, enhancing farm operating standards from 65% to 80%.Increased feed sales by 42%, minerals by 12%, and animal health products by 65% compared to the previous year, showcasing strong sales and… Show more Boosted feed sales by 42%, minerals by 12%, and animal health products by 65% over the previous year, highlighting robust sales and marketing skills and adeptness in seizing market opportunities. Revamped the company's Nairobi, surrounding areas, and Machakos portfolios through product diversification, enhancing farm operating standards from 65% to 80%.Increased feed sales by 42%, minerals by 12%, and animal health products by 65% compared to the previous year, showcasing strong sales and marketing expertise and a talent for identifying and capitalizing on market opportunities. Transformed the company's product portfolio in Nairobi, its environs, and Machakos through strategic product development and diversification, elevating average farm operating standards from 65% to 80%. Show less

Offered technical assistance to farmers to enhance productivity and promote good husbandry practices, coordinated farmer workshops and seminars, and facilitated the promotion of company products through indirect sales channels.Delivered technical support to farmers to optimize productivity and promote effective husbandry practices, coordinated educational events such as farmer field days and seminars, and facilitated the indirect sales promotion of company products.

Engaged actively in sales and marketing, alongside office tasks utilizing QuickBooks and Microsoft Excel for analyzing daily operations, coordinating, and participating in farmer field events. Engaged with agrovet outlets, corporations, farmers, and others to promote product awareness.Played an active role in sales and marketing activities, utilizing QuickBooks and Microsoft Excel for daily operational analysis and organization, and actively participated in organizing farmer field events… Show more Engaged actively in sales and marketing, alongside office tasks utilizing QuickBooks and Microsoft Excel for analyzing daily operations, coordinating, and participating in farmer field events. Engaged with agrovet outlets, corporations, farmers, and others to promote product awareness.Played an active role in sales and marketing activities, utilizing QuickBooks and Microsoft Excel for daily operational analysis and organization, and actively participated in organizing farmer field events. Engaged with agrovet distribution outlets, corporate entities, and farmers to enhance product awareness and drive sales. Show less