● Create route to market strategy for the wholesale of electrical materials.● Customer categorization ● Project management with biggest investors for electrical installations

● Development B2B sales channel● Creation of corporate sales strategy, products and prices● Negotiation with key customers in the industry● Acquisition leading companies in Serbia from the construction sector for cooperation (Xella, Knauf, Keramika Jovanovic, LG, ALBO...).

● Managing organizational sales by developing a business plan that covers sales, revenue and expense controls, sales controling, budgeting.● Developing sales team through motivation, counseling and product knowledge education. Trade marketing activity, create web shop.● Negotiations with Key Account customers (NIS, MOL, PETROL, SANEL…)● RESULTS :revenue and profit growth (from 3MEUR to 10MEUR), cost cuts.

● Developing sales team through motivation, counseling, and product knowledge education● New lead in HoReCa channel, grow MS energy dring with GUARANA brand● Negotiation with key distributors in region● Work on new strategy from merchandising standard with new SKU Guarana, AV flawour

● Career built from sales representative to KA Field Sales Manager with my team from 0 to 42 people● Negotiations with biggest retail and wholesale company in Serbia● Create SMART target for people in team with HR department● Growth of profitability and market share in the region and KA channel