Drake Phifer Email & Phone Number

Pontiac, Michigan, United States

Oakland Thrive - Pontiac, MIBusiness Forward ConsultantSeptember 2022 - PresentCollaborate with experts to offer tailored strategies and services to support entrepreneurs across various sectors, such as Accounting, Human Resources, Legal Support, Digital Marketing & Advertising, eCommerce, and more.Engage in one-on-one consultations, training, and workshops, facilitating basic business development, market research, customer identification, and more.Champion inclusive growth by focusing on minority, woman, and veteran owned businesses, ensuring they have equal access to resources and opportunities.Leverage partnerships with organizations to offer targeted support based on industry and business stage.Empower businesses to thrive and grow by offering invaluable support and helping to create a stronger Oakland County small business ecosystem.

As the founder of Urban Organic, established in 2001, I've cultivated a dynamic multi-genre marketing and promotions venture with a core focus on Music, Visual Arts, Film, and Literature. Through strategic event orchestration, precise product placements, talent curation, and influential media engagement, Urban Organic serves as a nexus for artists and entertainment professionals to seamlessly connect their offerings with diverse audiences.My leadership drives the convergence of creative realms, bridging visionary concepts with receptive audiences. This role positions Urban Organic as a dynamic catalyst for cultural influence, continually propelling creators to the forefront of the artistic landscape. Urban Organic stands as a testament to the power of strategic innovation, reshaping the entertainment domain while championing artistic voices.

Detroit, Michigan, United States

Detroit Wayne Integrated Health NetworkInnovation & Community Engagement OfficerAugust 2018 - August 2022Orchestrated Continuing Education Events for Wayne County Mental Health Professionals, resulting in 20% increase in attendance year over year.Conceived and executed DWIHN Speaker Series, featuring prominent industry leaders and attracting a diverse audience.Led Implicit Bias Trainings for over 500 participants, receiving positive feedback and fostering inclusivity.Created Qualtrics Surveys to gather feedback, achieving a 90% completion rate and valuable insights for program improvements.Successfully moderated speakers, panelists, and participants, ensuring engaging and insightful discussions.Produced effective marketing materials using CANVA, enhancing the visibility of events.Participated in radio interviews, elevating public awareness of mental health issues.Executed public outreach events, directly engaging with the community and increasing awareness of available services.Co-Chaired Annual Faith Based Conference, engaging local religious leaders and stakeholders

Greater Detroit Area

Formulated comprehensive Action Plans encompassing detailed timelines, production schedules, and meticulously crafted budgets, all meticulously aligned with the Event Marketing Plan.Structured precise Deliverables and Deadlines, driving seamless content development, sales strategies, and flawless event production.Exemplified adept management by leading project staff and volunteers, fostering a collaborative and high-performing environment.Skillfully orchestrated production plans, covering crucial elements such as site selection, talent curation, creative direction, and meticulous run-of-show execution.Showcased versatility and dedication by embarking on nationwide travel, expertly directing Who’s Who events in key cities including Atlanta, Charlotte, Cleveland, Columbus, Dallas, Detroit, and Houston.Led impactful and ongoing social media campaigns, consistently engaging audiences while amplifying brand presence.

315 East Warren Avenue, Detroit, Mi 48201

Revenue Strategy: Led revenue planning for museum rentals, achieving financial targets for corporate events, weddings, and family reunions.Team Leadership: Managed 3 Event Sales Coordinators, surpassing annual sales goals and fostering a collaborative team environment.Innovative Booking: Introduced Wedding Packages in 2009, resulting in a remarkable 150% increase in Wedding bookings over 5 years, streamlining the booking process.Strategic Partnerships: Collaborated with Detroit Visitors and Conventions Bureau and event agencies, securing nearly 300 annual events, elevating the museum's status.Cost Efficiency: Negotiated 10% rate reductions with vendors (2008-2010), minimizing expenses while maintaining quality standards.Capital Improvement: Developed RFPs for projects, enhancing facilities and visitor experience through strategic improvements.Technology Implementation: Implemented online event ticketing (2010) for efficiency, enhancing the customer experience.Enhanced Security: Secured grants (2012) for camera surveillance upgrades, enhancing security measures and visitor confidence.Virtual Engagement: Launched Livesream Account (2012), expanding museum reach and engagement via virtual platforms.Sustainability Focus: Oversaw transition to LED lights (2014-15), reducing costs and supporting sustainable practices.In this role, I combined strategic leadership with hands-on execution, driving revenue growth, operational excellence, and an enriched visitor experience at the Charles H. Wright Museum.