Key Skills: Social Business Growth Thought Leadership; Public Relations, Business Communications; Brand Journalism; Change Agent; Strategy & Planning; Digital Marketing; Top Fintech influencerCommunication: Adept at all facets of communication with a strong understanding of the power of effective communication. Outstanding networking skills that have driven business success. A highly skilled writer /editor and exceptionally confident public speaker. Excels at a ‘storytelling’ approach that takes a social and psychological perspective on building successful brand storytelling strategies. Sensitive to the cultural differences when working with global audiences.Marketing: Very creative, with the ability to generate ideas and develop them into brand management, media relations and carefully crafted PR campaigns for business success, with a forward thinking and results focused approach. Specialises in cut-through marketing campaigns that use futuristic methods to connect brands with a diverse, savvier and less predictable audience, business & consumer.PR: Extensive experience that includes digital marketing and international campaigns. Industry expertise includes real estate, B2B, B2C, fashion, film and music. Competent at PR and marketing campaign design, execution and strategic planning. Possesses a proven track record of spearheading immensely popular and successful PR & marketing campaigns delivering brand core messages to target audience for commercial & non-profit clients.Commercial Focus: As an entrepreneur / business owner and a provider of PR and Marketing services to clients I have a strong understanding of the need to be business savvy & always focus on how business growth can be achieved for my own business and clients. Adept at operational and strategic business management with solid organisational abilities. Business skills include strategic partnerships and contract drafting, media content creation, budget management, launch/growth strategy, CRM.