Led the HME division nationally of a medical supply company. Owned strategic vision for the division with full profit and loss product responsibility.Responsible for the sales, marketing and distribution of over 50,000 products sold through the e-commerce site. Consistently improved revenue cycle by developing and optimizing a KPI dashboard. * Engaged and collaborated with KOL's of outpatient rehab facilities, including physicians, physical and occupational therapists as well as leaders of skilled nursing facilities, long term acute care facilities and post-acute rehabilitation hospitals.

*Effectively lead a team of 12 direct report clinical sales specialists and 2 account executives. *Exceeded top line revenue budget

*Established company sales targets and outlined strategic marketing objectives to attract markets and target customer segments. Developed, coordinated and instituted business plans to obtain sales goals. *Collaborated with senior management to outline best strategies for increasing revenue organically as well as through M&A acquisitions.*Researched and effectively executed cold call activities that secured new acquisition opportunities

* Triaged injured patients utilizing high tech modalities such as high-power laser therapy, pulsed electro-magnetic field therapy, micro current, therapeutic ultrasound and other FDA approved devices* Maintained a robust pipeline of new patients via print/ social media advertising, networking events/ promotions* Marketed brand awareness to ensure referrals from physical therapists, personal trainers, orthopedic surgeons, neurologists and family practice doctors* Partnered with hospitals, schools and universities as well as provided lunch and learns for staff at medical clinics* 2015 Established strong brand recognition via networking and marketing, including trademarking tag line and logo, "Treatment for the Sport of Life"* Adjusted business model to improve customer satisfaction and facility revenue, as needed, adding self-pay options in response to increasing deductibles, among other improvements

*Developed post operative treatment protocols in order to improve patient's function *Chronic condition management of spinal fusion and joint arthroplasty patients*Featured panelist for the Orthopedic Round table – continuing education for 300 medical doctors*Presenter for continuing ed. for 150 physical therapists and nurses at Woodwinds Hospital.*Key Opinion Leader for Life Spine rehabilitation program*First Chiropractic Physician in Minnesota to work for an Orthopedic group*Active participant in grand rounds for Spine at St. Joseph’s Hospital