Daniel Drexler Email & Phone Number

Toronto, Ontario, Canada

btwelve is Klick’s new venture studio focused on solving the problems of the health industry. We exist in the ambiguous space between clinical and consumer, where health moves at the speed of culture. The winners will be those that can successfully “thread the needle”—creating consumer-friendly regulated brands and scientifically respected customer experience.Built and led cross-functional agency unit that helped commercial and launch Nurtec (from Biohaven). Grew agency revenues nearly 10,000% to the agency's largest (annual billings > $150MM), fully integrated AOR client - including Media AOR. Nurtec became market leader in a highly competitive category (also outspent nearly 4 to 1 by big pharma competition). Success resulted in Biohaven's growth to eventual major acquisition by Pfizer (>$11B).

Global

Founder of "The Neighborhood" a tightly integrated, multi-disciplinary WPP solution, created to transform how J&J works with its agency partners. Its mission is to drive more effective and accountable marketing globally, across the full range of communications services. This unique WPP approach is driven by 3 core principles: humanizing data, revolutionizing talent management, and leading with a modern marketing approach. Responsible for mobilizing the entire WPP network for the benefit of Johnson & Johnson, across all sectors, including: Consumer, Pharmaceuticals, and Medical Devices. Model was expanded to service additional clients including Google Health and Lifescan.

New York, New York, United States

New York

Team leader of the integrated WPP team account servicing Johnson & Johnson. Team consists of talent across multiple disciplines in the WPP network including: consumer, professional (HCP), digital, access/payer, medical education, PR, advocacy/policy, data/analytics and more. Services span multiple disease and therapeutical areas. Main responsibilities: overall team management, engagement & P&L; integration of the WPP network; thought leadership & client service; & business growth and innovation.

Franchise Chemist for the WPP Integrated Marketing Group, Team Chemistry. Manage the relationship with the Johnson & Johnson CNS & Infectious Disease Franchises.

Manage integrated marketing for Pfizer EPBU brands for new PHCG above the line client service/strategy/analytics group. Oversee internal and external agency partners as I serve as a single point of contact for client contacts to execute integrated marketing plans.

Navigated integrated marketing with multiple agencies across media and channel - Professional to consumer, on-line offline for Astra Zeneca brands CRESTOR and SEROQUEL XR including the launch of new indications and clinical data in both brands.

Directed digital consumer, professional, portal, social, and eCRM work across a number of clients including Pfizer, Boehringer Ingelheim, and Diageo. Brands included Exubera, Selzentry, BI Physician Portal, Aggrenox, Micardis, Crown Royal

Largest independent, digital firm. Worked on consumer, professional, and eCRM for brands such as: Lipitor, Celebrex, Xalatan, Macugen, Procrit, Levitra, Altabax, Intrinsa, Coppertone, Claritin, Dr. Scholl's, Miralax, Casio, TD Ameritrade

Managed promotional med ed and CME (pre-firewall) for brands including: Ambien CR launch, Abilify, Plavix, Avapro/Avalide, Eligard, TwinRx, & Malarone

Bachelor Of Arts (B.A.), Biology, Economics, Magna Cum Laude

Activities and Societies: Varsity Baseball, Dean's List, Mortar Board National Honors Society, Golden Key National Honors Society, Pi.

Medical Doctor, Medicine

Activities and Societies: Clinical Honors Surgery, Family MedicineHonors in Family Medicine, Surgery