• Zero Latency - Roll-out marketing for Australian free-roam VR pioneer including IAAPA launches and marketing & PR for Main Event (Orlando) & MGM Grand (Las Vegas)• VRstudios – Marketing strategy for location-based VR leader and pioneer, including PR, digital marketing, social media, lead generation, and product launches (the FURY unattended VR attraction)• Valo Motion – Positioning, messaging, and marketing strategy for Finland’s leader in development for Augmented and Mixed Reality attractions (ValoClimb, ValoJump, and ValoArena).• VRSenal - Product launch, message development, PR, email, ads, collateral for unattended VR Beat Saber & Star Wars: Lightsaber Dojo cabinets for amusement locations (Dave & Busters, Main Event)• SpringboardVR - Marketing, PR, content, & events strategy for leading VR device, content, & user management platform.• Meta4 Interactive (formerly Minority Media) - Message development, PR, email marketing, & event marketing for Canadian game studio creators of Transformers: VR Battle Arena• SPREE Interactive (formerly Holodeck VR) - Message development for kid-friendly, German free-roam VR game pioneer for use in press releases, websites, sales materials, & corporate promotional videos• Amusement Expo International -. Managed marketing, public relations, email, social media, web content, & speaker relations with many of the luminaries of the VR game industry• Pokémon - Marketing communications, PR, event marketing, & corporate video production• Buzztime - Led marketing programs (Buffalo Wild Wings) with partners such as Dr Pepper (8% increase in sales), Miller/Coors, Fandango, Lyft, Washington Redskins, & Fan Duel• Tigapo - Messaging, collateral, & advertising development for mobile payment app• PayRange - Messaging & collateral for mobile payment company

Big Brand and Fortune 500 marketing experience put to work for Small Business, Startups, and Nonprofits. The team at The Bureau of Small Projects leverages their expertise and relationships to build quality websites and powerful marketing programs for any sized organization.Key projects include The Planetary Society, Pocari Sweat, Identity.com, Temecula Olive Oil Company.

Led integrated B2B, B2C, & Brand marketing efforts for 30-year-old, publicly traded entertainment technology company.o Led research-driven brand invigoration project culminating in company brand book and identity videoo Drove PR agency to gain coverage in TechCrunch, Polygon, Forbes, and VentureBeato Managed product launches, including for Jackpot Trivia, the company’s most played game in yearso Developed voice, promotions and editorial approach for social media channels and email marketingo Management of graphic designers, as well as event marketing manager, project managers, and the digital marketing manager and coordinator, as well as outside email, PR, and advertising agencies.

Led marketing communications (including graphic design and online content management) for 50 year old furniture importer/marketer and mattress manufacturer.• Consumer-facing brand development and extension including naming, logo and identity creation:- Led branding for launch of new Cool Jewel memory foam sleep collection, responsible for doubling division sales year over year- Oversaw creation of pitch materials used to secure Emerald product inclusion in Sofia Vergara's (Modern Family) first furniture collection in Rooms to Go stores chain wide in Q4 2013. - Led PR, logo and collateral development (brand extension) for highly successful debut of new Emerald Outdoor Furniture division• Packaging and in-store POP/signage development for mass market accounts (Costco, Fred Meyer)• B2B customer retention and acquisition efforts (email marketing, trade shows, online/print advertising)• Trade public relations outreach and relationship management• Management of graphic designers, as well as marketing and online content coordinators

Screenlife was a division of Paramount Pictures/Viacom. Strategic marketing planning and execution in support of Scene It?, the #1 entertainment trivia game, including licensed Star Wars, Harry Potter edition interactive board games (DVD/streaming), a downloadable console title (XBLA/PSN), and iOS mobile games.• Product development (brand extension, packaging) and product launch planning• TV advertising, partner program/promotions management, and email marketing• Consumer research and competitive, market, and sales data analysis and reporting• Message development for website, social media channels, videos and collateral• Budget management and cross-functional collaboration with sales, operations, finance, legal, and creative teams to achieve business objectives and drive growth • Vendor management (creative advertising agency, PR agency, media planners, copywriters)

Marketing communications projects including: regional public relations, event marketing (for World Championship, National Championship, and regional qualifiers), and corporate video production (game launch trailer and promotional clips)

• Planned and executed marketing initiatives with $1-4M budgets that grew Bella Sara, the online world and trading cards for girls, to 80M cards sold in 65K points of sales with ~6M registered website users.• Directed agency and development of a Telly-award winning national cable TV advertising campaign and led marketing team.• Managed PR strategy and agency, with 50M+ impressions and coverage in The New York Times, International Herald Tribune, Redbook, San Jose Mercury News, Seattle P-I, as well as awards from The National Parenting Center, Creative Child, iParenting Media and Dr. Toy.

• As a member of the management team, developed strategic marketing plans, managed budgets and led creative team responsible for marketing, advertising, PR, events, website development, organized play and customer service in support of: HeroClix, the leading collectable miniatures game (Marvel and DC licensee); and the Star Wars PocketModel trading card game.• Launched company’s first direct to consumer blog, resulting in a dramatic increase in positive online community buzz, strong pre-order sales, a 2X increase in in-store event sign-ups and the return of HeroClix to #1 status in its product category (for Q4 2008 per ICV2).

Directing marketing and public relations consulting services for clients including: • NSM Music - Go-to-market strategy, branding, B2B marketing communications, copy-writing for web and sales collateral, public relations, and event marketing for innovative jukebox company • Rock-Ola - PR and product launch events for leading jukebox manufacturer

• Directed demand-generation programs resulting in B2B product deployment increases for leading digital jukebox network from 300 units to over 5,400.• Supervised a specialized creative marketing team responsible for print, product and web design, direct marketing, advertising, product launches, customer communications, and retail collateral.• Led agency and executed PR strategy, securing coverage in USA Today, Wall Street Journal, Los Angeles Times and Wired, as well as CBS, Fox and NBC news, and served as a company spokesperson.

Directed public speaking for leading, publicly traded, online music and ecommerce destinations, including media training and executive placement at key industry events and in press interviews.

Managed all corporate communications for pioneering digital music start-up, including PR, copywriting, and a consumer newsletter with weekly circulation of 600,000.

Managed publicity and concert tour logistics at artist management company.

Responsible for tour publicity (Mazzy Star, Dead Can Dance, Pharcyde) and creation of promotional materials for music PR firm.