Dre Joseph Silva

Dre Joseph Silva Email and Phone Number

Marketing Analyst - Shared Experience and Performance @ Itaú Unibanco
State of São Paulo, Brazil
Dre Joseph Silva's Location
São Paulo, São Paulo, Brazil, Brazil
Dre Joseph Silva's Contact Details

Dre Joseph Silva phone numbers

About Dre Joseph Silva

With experience at Nike, Rappi, and Itaú, holding a degree in Marketing from Universidade Paulista and a postgraduate degree in Digital Business from USP, I confess I never imagined myself here. The corporate world was never a desire during my adolescence, partly because I didn't even know what it was, and there were no role models around me. My dream was to be an actor, so I always found myself involved in art, communication, culture, people, entertainment, music, audiovisuals, and so on. When I first set foot in an office, Nike's office in Brazil, I quickly knew I wanted to work in Marketing. Today, as a student at the Wolf Maya Acting School, I get the best of both worlds.I have always dreamed of changing the world, and I still think it's possible, you know? Changing small worlds, people, lives...Creating, communicating, moving, solving problems, and contributing to the transformation of our society and the rise of the periphery. That's my career - and life - goal.My name is Dre Joseph Silva, or just Dre. I am 26 years old. I describe myself as suburban, a winged outlaw from Perus, a periphery so distant that it's been forgotten even in the lyrics of national rap. And I truly believe there is still much ahead of us.

Dre Joseph Silva's Current Company Details
Itaú Unibanco

Itaú Unibanco

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Marketing Analyst - Shared Experience and Performance
State of São Paulo, Brazil
Employees:
674
Dre Joseph Silva Work Experience Details
  • Itaú Unibanco
    Marketing Analyst - Shared Experience And Performance
    Itaú Unibanco
    State Of São Paulo, Brazil
  • Itaú Unibanco
    Marketing Analyst - Acquisition & Setup
    Itaú Unibanco Jun 2024 - Present
    São Paulo, São Paulo, Brasil
    Marketing Manager for the Acquisition and Setup (Onboarding) operation of the bank's credit card portfolio. I plan, create, implement, and manage integrated Marketing, Business, Growth, and CRM strategies. My creative decisions aim to develop full funnel and 360 planning, performance media campaigns with Meta, Google, and TikTok, scripts and content with creators, communications, journeys, and experiences aligned with customer needs, operations flows, and test analysis, generating insights through data, research analysis, and behaviors, dashboard and results panels, striving to ensure primacy, loyalty, and long-term engagement with Itaú.
  • Itaú Unibanco
    Marketing Analyst - Shared Experience
    Itaú Unibanco Sep 2023 - May 2024
    São Paulo, São Paulo, Brazil
    Responsible for initiating customer relationships for the Itaú Branch segment and the entire portfolio of the bank's credit cards. I plan, create, implement, and manage integrated Marketing, Business, and CRM strategies. My creative definitions aim to develop the best communications, journeys, experiences, and solutions aligned with the client's needs during the first 60 days with the bank, which is the crucial Setup/Relationship Initiation phase to ensure primary engagement, loyalty, and long-lasting engagement with Itaú.
  • Itaú Unibanco
    Marketing Analyst - Credit Card & Payments
    Itaú Unibanco Sep 2022 - Aug 2023
    São Paulo, São Paulo, Brazil
    SME (Subject Matter Expert) in Marketing for the Itaú Agencies and Uniclass segments, and Product Marketing for the Click card and Uniclass cards. Responsible for planning, implementing, and managing integrated Marketing, Business, and CRM strategies, product positioning, go-to-market strategies, onboarding, and creative decisions focused on growth opportunities aligned with business needs based on OKRs.
  • Itaú Unibanco
    Junior Marketing Analyst - Credit Card & Payments
    Itaú Unibanco Oct 2021 - Aug 2022
    São Paulo, São Paulo, Brazil
    SME (Subject Matter Expert) in Marketing for non-account holder card clients and the Itaú Agencies and Uniclass segments. Responsible for planning, implementing, and managing integrated Marketing, Business, and CRM strategies focused on acquisition, engagement, and churn reduction of Itaú cards and related bank products, and Product Marketing for the Click card, the only orange card and the most branded of Itaú. This includes product positioning, go-to-market strategies, and creative decisions focused on growth opportunities aligned with business needs, based on OKRs.
  • Rappi
    Brand Strategist Analyst
    Rappi Aug 2021 - Oct 2021
    São Paulo, São Paulo, Brazil
    Responsible for the strategies of Ambev and Diageo within the beverage category at Rappi, managing and developing controls, briefings, strategies, activations, communications, and reports to boost sales and brand presence.
  • Rappi
    Brand Strategist Intern
    Rappi Mar 2021 - Aug 2021
    São Paulo, São Paulo, Brazil
    Responsible for managing and developing the internal controls of the department, assisting in the creation and monitoring of brand strategies for The Coca-Cola Company, Red Bull, Nespresso, Natural One, Ambev, Pernod Ricard, and Bacardi in the beverage category.
  • Nike
    Human Resources Generalist Assistant
    Nike Aug 2020 - Mar 2021
    São Paulo, São Paulo, Brazil
    Responsible for the development and improvement of processes, and the creation and management of workflows, focused on efficiency, risk reduction, and optimization;Transition project of Nike Brazil's HR to the SBF Group, including the creation of a SharePoint portal that supported all main workflows;Participant and Representative of HR on Nike Brazil's Diversity and Inclusion Committee;Operational routines for the processes of Hiring, Promotion, Lateral Movement, and Termination in SAP/ADP GV;Support for employees and managers of Nike Offices and Stores, including HR Direct inquiries and processes, Payroll, and Benefits;Preparation of documents for audits and legal demands, as well as interfacing with the legal department and other areas.
  • Nike
    Human Resources Apprentice
    Nike Jun 2019 - Aug 2020
    São Paulo, São Paulo, Brazil
    Operational routines for the processes of Hiring, Promotion, Lateral Movement, and Termination in SAP/ADP GV;Support for employees and managers of Nike Offices and Stores, including HR Direct inquiries and processes, Payroll, and Benefits;Preparation of documents for audits and legal demands, as well as interfacing with the legal department and other areas.

Dre Joseph Silva Skills

Diversity And Inclusion Strong Written/oral Video Production Social Media Styling Sap Illustrator Human Resources Digital Strategy Equality And Diversity Strong Written/oral Communication Skills Cultural Diversity Global Sourcing Photoshop Fotografia Pesquisa Proficient With Microsoft Office Communication Technical Design Adobe Photoshop Fit Adp Payroll Textiles Atendimento Ao Cliente Microsoft Office Social Responsibility Microsoft Word Well Traveled 80 Wpm Marketing Internet Strategy Microsoft Excel Creative Strategy Marketing Digital Technical Sketching Digital Communication Social Media Marketing Fabric Development Outerwear Trend Brand Strategy Technical Drawing Teamwork Adobe Illustrator Analytical Skills Product Development Adobe Premiere Multi Lingual Sap Hr Organization Skills Hr Solutions Sportswear Branding And Identity

Dre Joseph Silva Education Details

Frequently Asked Questions about Dre Joseph Silva

What company does Dre Joseph Silva work for?

Dre Joseph Silva works for Itaú Unibanco

What is Dre Joseph Silva's role at the current company?

Dre Joseph Silva's current role is Marketing Analyst - Shared Experience and Performance.

What is Dre Joseph Silva's direct phone number?

Dre Joseph Silva's direct phone number is +123941*****

What schools did Dre Joseph Silva attend?

Dre Joseph Silva attended Universidade De São Paulo, Wolf Maya Acting School, Universidade Paulista.

What are some of Dre Joseph Silva's interests?

Dre Joseph Silva has interest in Children, Economic Empowerment, Education, Science And Technology, Animal Welfare, Arts And Culture.

What skills is Dre Joseph Silva known for?

Dre Joseph Silva has skills like Diversity And Inclusion, Strong Written/oral, Video Production, Social Media, Styling, Sap, Illustrator, Human Resources, Digital Strategy, Equality And Diversity, Strong Written/oral Communication Skills, Cultural Diversity.

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