Drew Ferguson

Drew Ferguson Email and Phone Number

Executive Vice President, Creative and Strategy at Ketchum @ Ketchum
Drew Ferguson's Location
Greater Chicago Area, United States, United States
Drew Ferguson's Contact Details
About Drew Ferguson

EXECUTIVE CREATIVE DIRECTOR/PUBLIC RELATIONS EXECUTIVEStrategic Planning • Business Development • Brand Management • Creative IdeationResults-driven and hungry senior creative strategist focused on mining the most innovative thinking from across multiple industries to unlock brand-changing insights that drive business growth. More than 15 years’ experience in tapping a brand’s most compelling stories to drive authentic and measureable stakeholder and media engagement • Crafted business-driving brand narratives and corporate positioning for companies on the Fortune 500 and Fortune Global 2000 lists, trade and professional organizations, nonprofits as well as personal branding for professional athletes• Created the award-winning ION Session, a creative strategy workshop that leverages design-thinking, behavioral psychology, game theory and divergent/convergent thinking techniques• Leveraged latest neuroscience findings and novelistic techniques to create a new approach to message development• Brought design-thinking and Scrum/Agile approaches to Ogilvy Public Relations, improving account management/client satisfaction

Drew Ferguson's Current Company Details
Ketchum

Ketchum

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Executive Vice President, Creative and Strategy at Ketchum
Drew Ferguson Work Experience Details
  • Ketchum
    Executive Vice President, Creative And Strategy
    Ketchum Jul 2018 - Present
    New York City, New York, Us
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  • Ogilvy Public Relations
    Executive Vice President, Creative Strategist
    Ogilvy Public Relations Sep 2010 - Jun 2018
    New York, Ny, Us
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  • Ogilvy Public Relations
    Senior Vice President, Creative Strategist
    Ogilvy Public Relations Sep 2010 - Feb 2017
    New York, Ny, Us
    • Developed business-winning pitches and creative ideas for BP, CFA Institute, McGraw-Hill Education, State Street Global Advisors, Sunny Delight Beverage Company, COUNTRY Financial, Valparaiso University• Wrote brand-defining/-transforming narratives and messaging for State Street Corporation, State Street Global Markets, Health Care Service Corporation, Signet Corporation, McGraw-Hill Education, American Society for Quality, Enes Kanter and Ventura Foods• Provided issues and crisis planning and management for Zebra Technologies, Blue Cross Blue Shield Association, K-12, Inc., Health Care Service Corporation, Blue Cross Blue Shield of Massachusetts; Enes Kanter, Bristow Group, CHC Helicopters, Cricket Communications, VTech and Valparaiso University• Led employee engagement and change management campaigns for State Street and CDW
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  • Ketchum Public Relations
    Vice President/Member, Issues And Crisis Team
    Ketchum Public Relations Apr 2008 - Aug 2010
    New York City, New York, Us
    • Won new account work including United Airlines, Blue Cross Blue Shield of Illinois, Health Care Service Corporation, Blue Cross Blue Shield of Delaware, Tavistock Group, PolyOne Corporation, Central DuPage Hospital, American Association of Endodontists and Brennan Investment Group• Managed day-to-day crisis and issues management for Thornburg Mortgage, Nokia’s global recall of 14 million cell phone chargers; State Street and Health Care Service Corporation’s Congressional testimonies; Sara Lee and Erickson Retirement Communities• Directed financial communications for Mead Johnson Nutrition spin-off and IPO and Nestle Professional’s acquisition of Vitality Foodservice
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  • Sard Verbinnen & Co
    Vice President
    Sard Verbinnen & Co 2002 - 2007
    New York, Ny, Us
    • Grew Thornburg Mortgage account fees by 100%• Worked on special situations including mergers and acquisitions, IPOs, spin-offs, proxy fights, executive transitions• Provided crisis communications support for Shoreline Cruises, InteliStaf and Siemens U.S. • Developed and implement corporate positioning and reputation management programs for public and private companies as well as trade and nonprofit health organizations
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  • Citigate Communications
    Senior Associate
    Citigate Communications 2002 - 2003

Drew Ferguson Skills

Investor Relations Crisis Communications Message Development Strategic Communications Reputation Management Media Relations Corporate Communications Communications Planning Communication Training Press Releases Speech Writing Public Relations Financial Communications Public Affairs Integrated Marketing Internal Communications Strategic Communications Counsel Spokesperson Analyst Relations Crisis Management Influencer Marketing Marketing Brand Development Workshops Facilitation Design Thinking Creative Strategy Social Media

Drew Ferguson Education Details

  • Columbia College Chicago
    Columbia College Chicago
    Creative Writing

Frequently Asked Questions about Drew Ferguson

What company does Drew Ferguson work for?

Drew Ferguson works for Ketchum

What is Drew Ferguson's role at the current company?

Drew Ferguson's current role is Executive Vice President, Creative and Strategy at Ketchum.

What is Drew Ferguson's email address?

Drew Ferguson's email address is dr****@****mac.com

What is Drew Ferguson's direct phone number?

Drew Ferguson's direct phone number is +4420375*****

What schools did Drew Ferguson attend?

Drew Ferguson attended Columbia College Chicago.

What skills is Drew Ferguson known for?

Drew Ferguson has skills like Investor Relations, Crisis Communications, Message Development, Strategic Communications, Reputation Management, Media Relations, Corporate Communications, Communications Planning, Communication Training, Press Releases, Speech Writing, Public Relations.

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