Drew Strickland

Drew Strickland Email and Phone Number

Client Insights Consultant at Circana @ Circana
Drew Strickland's Location
Sterling, Virginia, United States, United States
About Drew Strickland

Strategic Research and Analytics professional with 10 years of progressive experience transforming data and insights into strategic business value. Proven track record of utilizing strong analytical skills, business acumen, and project management experience to build analytical systems, translate complex analytic findings, identify critical consumer insights, and position brands and products for success.

Drew Strickland's Current Company Details
Circana

Circana

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Client Insights Consultant at Circana
Drew Strickland Work Experience Details
  • Circana
    Client Insights Consultant
    Circana Nov 2021 - Present
  • Volkswagen Of America, Inc
    Market Intelligence And Research Analyst
    Volkswagen Of America, Inc Feb 2020 - Nov 2021
    Herndon, Virginia, United States
  • Mccormick & Company
    Business Analytics Manager, North America
    Mccormick & Company May 2018 - Feb 2020
    Hunt Valley, Md
  • Mccormick & Company
    Associate Manager, Consumer And Market Insights
    Mccormick & Company Dec 2016 - May 2018
  • Mccormick & Company
    Sr. Consumer Insights Analyst
    Mccormick & Company Jun 2015 - Dec 2016
  • Maps
    Associate
    Maps Dec 2009 - May 2015
    San Francisco Bay Area
    Hired to support all phases of large-scale quantitative market research projects with global Fortune 100 clients across Financial, Retail, and Tech industries. Rapidly promoted due to strong performance, ultimately managing team responsibilities, client relationship, budget, and training for project teams of 5+ members with budgets greater than $1 million. Experience with Segmentation, Discrete Choice, and Brand/NPS tracking research.• Built and Implemented Consumer Segmentation typing tool for Global eCommerce client, enabling client to evolve consumer marketing strategy from “one size fits all” to tailored, segment-specific messaging• Uncovered key insight related to satisfaction with the check-out experience for Fortune 100 Retailer, leveraging data from Brand Tracking research. Presented analysis to client and drove changes in staffing strategy during peak summer hours, ultimately driving improved customer satisfaction.• Analyzed consumer satisfaction KPIs for Global Financial Payment provider and presented findings to client, influencing a change in prioritization of consumer satisfaction KPIs to less emphasis on NPS.• Established documentation system for large scale tracking study, driving 50% reduction in time spent building research plan in following wave of research
  • Advance Auto Parts
    Intern
    Advance Auto Parts May 2009 - Nov 2009
  • Caterpillar Inc.
    Marketing Intern
    Caterpillar Inc. May 2008 - Aug 2008

Drew Strickland Education Details

Frequently Asked Questions about Drew Strickland

What company does Drew Strickland work for?

Drew Strickland works for Circana

What is Drew Strickland's role at the current company?

Drew Strickland's current role is Client Insights Consultant at Circana.

What schools did Drew Strickland attend?

Drew Strickland attended University Of Virginia.

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