Drew Brown Email & Phone Number

Des Moines, IA, US

• Lead strategic partnerships for Negative Pressure Wound Therapy
• Define and build roadmap for partnership evaluation and continued mutual growth

St Paul, MN, US

• Honored with corporate global marketing award for brand refresh rooted in analytics, insights, and strategy for a $XXXM business, inclusive of messaging, creative, events, digital, and agency collaboration with a $XM.
• Delivered 250+ opportunities and 1200 leads, 55% uptick in web traffic, and 45 market activations (industry relations, events, etc) while managing shifting priorities and budget in 2023
• Launched novel ambulatory marketing package to grow portfolio with $XM pipe, 450 leads, and 35X traffic
• Identified need, designed, and executed qualitative insights program and aligned strategic recommendation on ambulatory whitespace opportunities leading to the creation of ambulatory strategy role
• Designed, built, and implemented tradeshow ROI model to improve visibility to spend and improved decision making, driving a 40%+ reduction in budget YOY and strategic shift in tradeshow focus
• Authored and facilitated multiple whitepapers and blogs to address key gaps in content strategy

St Paul, MN, US

• Directed new consumer application launch from idea to execution (marketing plan, channel, market research, value stream, financials, A/B testing) in anticipated five months accelerated from typical 12+
• Built strategy to transition a $90M portfolio into harvest mode with $750k incremental GM opportunity through portfolio, pricing, and sustainability actions
• Designed customer communication strategy with potential to impact 10M+ customer touchpoints annually with simplified transparency to delivery dates, treating customers like people rather than a number
• Integrated new product data into Salesforce to provide leading indicators and accelerate market insights
• Adapted corporate strategy deployment process to customer need, driving cross-functional process improvement initiatives across five value streams yielding 70% time savings
• Led identification of 30+ end-to-end customer experience improvement projects through defining, designing, and educating on CX concepts to address biggest customer pain points

St Paul, MN, US

• Visited 14 consumer electronics and automotive electrification customers in India to mitigate public policy shifts, driving headcount to support growth and address price sensitivity
• Developed business case for new-to-world blockchain solution in $2B greenfield market, proving demand but limited pricing ability, guiding investment reprioritization
• Developed and pitched inorganic roadmap to software success to group president, highlighting reality of internal and external successes and failures
• Sourced and leveraged VOC to create collateral targeted at niche auto markets for a $50M portfolio
• Created white-space assessment framework for $1B+ consumer healthcare market to prioritize growth opps
• Defined go-to portfolio model and sales tools to simplify 2500+ SKUs in $125M portfolio

Midland, Michigan, US

• Redefined customer seminar strategy for separation and filtration market to levereage ROI metrics when determining future areas of focus, driving improved efficiency on $1.5M budget
• Exposed hidden costs corresponding to 90% of total expenses to realign portfolio composition of event investments, necessitate a hurdle rate, and regions to assess how and why they invested

Des Moines, IA, US

• Identified customer process and safety needs and engineered electrical and mechanical controls solutions driving revenues over $7.5M annually
• Designed and managed company’s largest project of the year across 12 team members, driving $4.5M in revenue and margin gain of >10%

Des Moines, IA, US

Master Of Business Administration (M.B.A.), Marketing, Finance, And Management

Bachelor’S Degree, Aerospace Engineering