Drew Findlay Email & Phone Number

Canada

Digital Marketing Lead Coordinator role with daily tasks, operations and duties such as...• Creating email content, building out HubSpot workflows and sequences, social media content posts, paid ads.• Timelines, task creation/delegation, managing team members, Asana, Redmine, overseeing project deadlines.• Delegating and managing team members (developers, marketers, designers). To ensure that everyone is on the same page, and that the project trajectory corresponds with our existing establish timeline/timeframe.• Sales/discovery calls with clients... Understanding what they are looking to have accomplished, setting up a hierarchy of needs and to-dos, taking into account priority, timeline, and required deliverables.

Marketing Automation Account Manager role with daily tasks, operations and duties such as...• Sales, direct outreach, outbound marketing, introductory discovery calls with prospects, package presentations.• HUBSPOT: Create Active Lists, Workflows, Pipelines, generic data-hygiene best practices, CRM, etc...• MARKETO: Building Smart Lists and Smart Campaigns, creating email send-outs, anaylyzing email performance, segmenting audiences and lists.• Generic CRM and sales: joining discovering Zoom calls with prospective clients, explaining and walking them through our service offerings based on their needs and current pain points that we could help to resolve. Additionally maintaining the relationship among ongoing and current clientele to foster professional and reliable service and support.

Lincoln, Ontario, Canada

Digital Marketing Specialist role with daily tasks, operations and duties such as...• Create/design emails campaigns through Constant Contact, then send them out to email lists/groups. I then follow up with an internal, company-wide email update.• Create and curate social media posts in social media calendar. Use Sprout Social to formulate and plan posts ahead of time. Manage the Facebook, Instagram, Twitter and YouTube accounts. Please click the "Media" links below to see.• Edit/design digital news bulletins, sales pamphlets and advertising posters with the use of Adobe Acrobat and Figma.• Create, optimize, TARGET and run Google Ads. I run Search Ads, Display Ads as well as Video Ads for optimal performance. Targeting includes; location, demographics, keywords, audience, placements and more for highest ROI results. Also manage the marketing budget spend.• Measure and optimize landing pages using Google Analytics and ClickFunnels in order to best design landing pages featuring CTAs( Call-To-Actions) buttons in prime areas on page.• Traffic analytics software and Keywords software - research & data gathering with the use of SpyFu as well as SEMRush.• Other tasks include responding to user inquiries on the Facebook/Instagram Page Messenger or on Google Maps (Google my Business) reviews section. I am in charge of basic digital CRM.• Also operate transitional tasks from Quebec to the rest of Canada as well as from the United States branch to the Canadian branch.