Oversaw all paid media and organic channel activity for evolving affiliate network with a focus on E-commerce verticals using CPI, CPA and CPC buying models. Managed a team of 10 media buyers and over 100 unique traffic channels responsible for generating $7 million in yearly average top line revenue. Assisted with the creation and maintenance of proprietary software including mobile apps centered around user-acquisition as well as E-commerce blogs and websites promoting large retail brands in the United States. Project Manager for all Developer-related tasks including external client integrations, internal reporting features and improved campaign management tools. Daily tasks include building and analyzing daily custom reports to ensure margin goals are met in addition to optimizing traffic at a click level to guarantee key performance indicators are achieved for the client.

Managed all supply and demand accounts at start-up affiliate network with a focus on app-based user acquisition. Started with a network of less than ten app campaigns which was scaled to over 5,000 in a short time. Worked side by side with mobile telecom carrier clients such as T-mobile, Tracfone and US Cellular to facilitate and execute user acquisition campaigns for a myriad of clients including RetailMeNot, FanDuel, Uber, and World Series of Poker. Managed several contract- based employees and set daily workflows and assigned weekly and monthly tasks.

Daily tasks included managing proprietary mobile applications on iTunes, Google Play and BlackBerry digital storefronts. Oversaw creation and delivery of image and video assets to telecom content platforms such as Cricket, Verizon and Nokia. Worked with Sales team to customize content and deliveries based on user demand and interest. Worked with Development team to cater user interfaces of our applications and storefronts to industry standards.