Helping families navigate the intricacies of the private school search and application journey.

Advise Ed-tech start-ups on market trends, product scope and viability, and go-to-market strategy in the independent K-12 and high-ed space.

Hired to lead a sales team and bring independent school industry knowledge to the organization.Recognized as the Top Sales Executive within 6 months.Grew sales revenue by over 10 percent over the previous fiscal year.Implemented a new pricing strategy resulting in a 60 percent increase in Average Contract Value.Optimized use of Salesforce for both sales success and accountability by identifying KPIs and developing simple reporting around them.Lead and coach a four-person remote team of inside, outside and sales ops personnel through weekly group and individual meetings using Slack, GoToMeeting, and phone.

Turned around the primary revenue generating department of the school. Drove tuition revenue to $12.4 million, a 10 percent increase from 2013, by developing and implementing strategic enrollment strategies leveraging financial aid, academic, athletic, and marketing departmentsOptimized a $2.6 million financial aid budget and a $250,000 operating budget for maximum revenue growth.Increased domestic and international lead generation resulting in post-recession highs of boarding enrollment, 15 percent growth in applications, and a 20 percent increase in international student diversity.Built, scaled, and lead a team of 10 direct reports including admissions, communications and advancement professionals.Successfully solicited capital gifts up to $150,000 and completed a $2 million fundraising effort to address lingering deferred maintenance projects.Onboarded two heads of school.Reported to KPIs to the board of directors quarterly and as needed.

Recruited and led a volunteer force of over 60 members in support of the school’s $3.2 million annual fund. Led an operations staff of 10 including daily processing of gifts and donor research.Created, managed, and enhanced Groton School’s presence in social media spaces such as Facebook, Twitter, blogs, LinkedIn, and others including the live streaming. Created and organized alumni networking events for the Groton School Alumni Association. Piloted and chaired Groton’s athletic hall of fame committee celebrating the schools 130-year athletic history including multiple professional athletes and sports celebrities.

Assistant Director of Admission – 2005 to 2009, Admission Counselor – 2004 to 2005Recruited students from East Coast region, relaying the value of a Saint Michael’s education to parents, prospective students and college counselors at public and private institutions. Created and grew a multi-channel e-marketing campaign that included social media, e-newsletter, personalized email, virtual open houses and chat rooms. Managed a staff of six content producers driving an average of 1,500 visitors per blog per month. Served on a communications committee assisting in planning, design and implementation of all marketing communications for the Office of Admission. Maintained the website for all graduate programs and assisted the director of graduate admissions in recruitment and marketing.

• Coached male and female college athletes. • Placed in the top half of New England Division II.• Coached NCAA Division II National B-Cut Qualifier. • Awarded Steve Looke Team Sportsmanship Award - 2009.

• Coached 30-40 swimmers from the ages of 13 to 18 many of whom have gone on to top Division I and III colleges and universities. • Level One certified USS coach.

Sold bank products to customers