Senior Media Consultant | Chicago Technical Media
CurrentChicago Technical Media is a studio in the heart of Chicago and part of Chicago's first industrial incubator, mHub. For Chicago Technical, this means a chance to work with some of the region's as well as nation’s most prominent industrial companies.Providing services I.e. product overview animation, trade show promotion, real estate 3D, VR, animation, training and education. Developing detailed plans for prospective and existing clients, ensuring a strong focus on client requirements. Account management responsibilities, prioritizing clear & accurate communication, while taking on campaign management and media trading duties across platforms. ⦁ Consultancy and training on media strategy, data activation, vendor selection, technology integration and in-house resourcing⦁ Programmatic and biddable media trading across Display (desktop/mobile), Paid Social (Facebook, Instagram, Twitter, LinkedIn and emerging platforms) and Paid Search (SEM).⦁ Analytics and data-driven attribution-modelling.⦁ Develop and implement communications plans to support the goals and objectives of the firm.⦁ Discover the new ways for businesses to engage with existing customers and attract new ones by evaluating the current marketing strategy.⦁ Suggest or implement improvements in areas like SEO, social media, email marketing, and website design.⦁ Improve and manage company branding, increase client engagement and communications with creative social media, email, mobile or local marketing campaigns.⦁ Improve business site’s Google ranking by adding new keywords, analyzing and optimizing web pages. Implement content development strategy to website and blogs.