Drew Donaldson Email & Phone Number

Founded marketing coaching firm and recruited 100+ clients that generated $120k in revenue in the first six monthes. • Created customer referral system that generated 30% of total growth• Established predictable upsell pipeline that contributed 43% of total revenue• Oversaw day-to-day sales, marketing, and client operations.• Earned a 5-star rating from client reviews on google. • Conducted weekly live training streams and daily coaching calls with clients• Led a team of strategists, creatives, and vendor partners in the execution of internal and client campaigns.•Conducted marketing training seminars for various local businesses and the Chamber of Commerce.•Created a mentorship program to help new graduates find early success in the marketing field.•Contributed to articles, research projects, and eGuides for numerous publications on the topic of marketing, strategy, and customer experience.•Appeared on several podcasts and webinars as a marketing and customer experience strategist•Consulted for a variety of organizations in the housing, energy, biotechnology, healthcare, and non-profit sectors.•Produced promotional content for Thermo Fisher Scientific, Campbell’s Soup, Pfizer, Novo Nordisk, Life Technologies, Merck, Reckitt Benckiser, Astra Zeneca, Audible.com, St. Mary’s University, Comedy Central, Blue Cross, and many more.•Helped clients to solve structural issues within their databases and establish GDPR/CCPA compliant collection practices. •Produced and moderated webcasts for organizations, publishers, and Fortune 500 corporations.

I acquired Crackle Marketing on 4/1/22 and merged the business with my existing business GroHaus

Rockville, Md, Us

• Director of $2.5M product line spanning three publications, including CIO Magazine. • Responsible for the production of all sponsored content, including Webinars, Videos, Articles, Landing Pages, and Newsletters for 100+ financial services clients, including Fidelity, Vanguard, MetLife, MassMutual, Prudential, Franklin Templeton & Charles Schwab.• Architected proprietary virtual events platform for five separate, multi-day events for 2000+ attendees, generating $3M in revenue. Provided user training, developed and pitched sponsorship packages, created post-event reporting for clients.• Engaged with clients and accounts team to develop campaign strategies, create up-sell opportunities, and analyze campaign performance.• Established a streamlined project management system and standardized workflows shortening the average content production time by 70% and provided a better customer experience.• Overhauled existing product line and developed new media strategies resulting in a 15% increase in revenue. • Revamped video content strategy, resulting in a 500% increase in audience engagement over the first three months. • Implemented social media automation, resulting in a 900% increase in traffic from social channels in year one. • Cut webinar production costs by 60% while beating attendance records six months in a row. • Oversaw central audience database architecture & led a data transformation initiative to create multi-dimensional audience profiles.• Implemented data governance policies, which led to a 30% reduction in yearly data storage costs while improving GDPR/CCPA compliance.• Increased newsletter audience by 10k subscribers by adding a bump sell to sponsored lead gen products. • Wrote Python application to automate manual data transfers, reducing data processing time by 90%.

Queens, Ny, Us

• Produced, directed, and edited TV commercials, interviews, promo videos, documentary series, and social video content.• Developed & coordinated video production, media management, asset licensing, and content distribution.• Internalized previously outsourced video production capabilities, saving the university $300k in production costs in year one.• Awarded a Gold Creative Award and the Excellence in Recruitment Advertising award for a :30 Television spot from the Hermes and Videographer awards respectively (2016) • Awarded Bronze Award for a suite of 6 nationally broadcasted TV spots from the EduAD Awards (2015).• Created motion graphic elements including info-graphics, lower-thirds, brand tags, and the President’s annual Christmas card.• Acted as live Videographer and Webcast Producer for university events, including basketball games at Madison Square Garden.• Developed and implemented a standardized video production process.

•Produced, edited, and mixed language-dubbing sessions for various TV and film projects.•Produced music video for singer Rory Kaplan. •Directed/Engineered numerous audio tours for Canadian Tour Company AudioConexus.TV Credits:• “Mask Masters” - Studio Baba (TV) - Lead Sound Designer.• “Super Systems” - Discovery Channel, (TV), Foreign Language Dubbing Director - Dialogue Editor• “Gormitti” (TV) - Dubbing Director• “Playtime Buddies” (TV) - Dubbing Director• “Angle and Friends” (TV) - Dubbing Director• “Dinofroz” (TV) - Dubbing Director• “Repatriate" (Film)-ADR SupervisorOther Tasks and responsibilities:•New Client Acquisition & Relations•Project Management•Digital Marketing

Atlanta, Ga, Us

•Recorded, edited, and voiced commercials and promos, •Engineered news, traffic, weather, and on-location recordings.

Master Of Business Administration - Mba, Marketing

Master’S Degree, Entertainment Business

Bachelor’S Degree, Film And Television - Sound Design