• Create, maintain and monitor for PPC accounts on Google AdWords (keyword lists and bids, daily and monthly budget caps, impression share, quality score and other important metrics).• Manage display network placement lists on Google AdWords and other contextual advertising platforms.• Create, maintain and monitor campaigns on Social Media channels (impressions, CTR, CPC, ad lift rate, frequency and other important metrics).• Provide creative copy suggestions and graphical ad templates.• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with the business goals.• Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.• Monitor and evaluate all campaign results and performance across major channels.• Communication to team and management on project development, timelines, and results.• Work closely with the other team members to meet client goals.

• Conduct research about our potential clients' digital presence, their industry, and their main competitors• Work closely together with clients to understand their challenges, define their objectives, and accordingly find suitable digital solutions• Recommend a suitable digital strategy, from website development, social media strategy, content strategy and even digital campaigns• Work closely with different internal specialists and teams, such as content strategist, social media examiner and account leads• Play an active role in client acquisition and initial business presentations

• Perform detailed research into clients, their industry category, and competitors across multiple markets• Collaborate with clients to define needs, potential solutions, and digital vision• Recommend an approach for all digital projects• Play an advisory role by serving as a digital strategy advisor to both account leads and clients• Work closely with the various specialists involved with the implementation and management of digital strategies• Give recommendations during production, from problems identification to redefining user experience• Identify opportunities for clients to use digital technology to enhance their overall marketing mix: product, price, place, or promotion• Play an active role in new client acquisition and initial business presentations• Publish methodologies for approaching digital assignments within the company• Serve as lead digital evangelist within the company• Plan and execute paid media advertisement on SEM and Facebook platforms, along with providing a performance report and analysis

• Plan and execute SEO programs, including opportunity analysis, campaign planning, audits and management• Provide tactical SEO recommendations for new projects, while implementing it in cross-functional teams• Track the impact of SEO and content initiatives• Create and deliver recurring progress reports• Identify growth opportunities within the clients' integrated marketing efforts, along with developing and collaborating on cross-channel initiatives• Report directly to the SEO and Content Lead to provide insights and support in all areas of day-to-day SEO operations• Ensure that SEO milestones and goals are met and exceeded• Create weekly or monthly overall website analysis based on client’s needs and wants, along with providing recommendation on how to future improve their performance across all digital platforms

• Understanding Google Analytics in order to help inform e-commerce strategies → to increase conversion rates, look at page exits to see if there is anything obvious that isn’t working• Looking at the website as a whole and audit it with user testing to create a list of action points that will increase conversion rates• Review customer profiles and ensure that the right customer base is targeted• View, follow and record the customer journey (how customers shop, what they buy) and how to adapt the best capture sales• Use of Seg software to create segmentation groups so that newsletter marketing can be tailored better to each customer• Come up with an action list of what needs to be done to improve conversion rate and newsletter sign ups• Analyze social media channels to understand how it affects sales, and the best way to measure and benefit from this information

• Developed a good understanding of client companies, their industry, what they do and their work culture and environment• Headhunted - identified and approached suitable candidates in within the given deadline• Used candidate databases to build a pool of potential candidates• Received and reviewed applications, managed interviews, and created a shortlist of candidates for the client• Ensured that all the necessary information of the candidate were sent to the client• Organized and shadowed interviews for candidates• Informed candidates about the results of their interviews• Reported to the Partner and Executive Coach of the company

• Created and designed a website called www.cibinongsquare.com• Conceptualized, developed and maintain the website using WordPress• Responsible for leading the social media campaign, including Facebook

• Brainstormed, designed and created posters for Indonesian movies using Adobe Photoshop• Held movie screenings at cinemas with local journalists at Blitz Megaplex• Communicated and set up meetings with potential sponsors on the phone• Created presentations and proposals for sponsors using PowerPoint• Successfully coordinated between different departments to ensure a smooth execution of the plan