• Creating new business gaining an acceptable profit margin with a clear strategic plan. • Recruiting, Managing & leading the corporate organization. • Planning & developing of the business • Managing, Coaching, Controlling & leading the sales team. • Managing the registration of the company’s plants & products in Saudi Arabia and/or Gulf Countries, with significantly acceptable CIF prices within a very short time to market these products by global profit level. • Creating the strategic marketing& advertising plan through the top management vision. • Coaching the marketing department to develop the core plan for the in-market products & how to implement it.• Implement the corporate policies as per the approved conditions. • Liaise with R&D’s for products selection according to our environment. • Creat & deliver the annual report of Profit & loss of the local company showing the top & bottom lines.

Sales &Operation Director (4- 2009 )Zad Group for development launch Leading Bold Change program with big companies in Egyptian market. Capitalize on existing and future market opportunities for the product under responsibility and create new market opportunities. Arrange for speaker tours and satellite symposia. Special task with Degla Group as a free Lancer Marketing &advertising Manager ( 7-2009 )-Degla group For Real-estate investments

During this period I succeed to penetrate a lot of Countries in the Middle east & Africa(Saudi Arabia, Yemen, Lebanon, UAE, Sudan, Kuwait , Syria &Serallione ) All over his career, I launched many successful products and was exposed to more than 40 trainings, workshops and seminars that really added a lot to his capabilities in managing business and lead companies..

• Restructuring the company organ gram which is matched with company objectives • Prepare and monitor all business (marketing &sales)plans for all products • Achieved 26,000,000 Le total sales for cosmetic line contribute about 60% from total company sales • Gaining market share for ultrafair (whitening cream)15% market share from total market which is dominating by fair& lovely• Successful launch for Eternal(hair cream) using all below & above activities (media champing) • Create and manage all media campaigns (above and below• Special assignments in negotiation with external agencies in Gulf Region & Middle East taking care of company exporting strategy

• Responsible for structuring the organ gram of LACTO MISR nutritional team taking care of the existing portfolio and the future expansion.• Build up exceptional relationship with K.O.LS all over the republic which were the corner stone of my success • Arrange in co-ordinate with all company department to build up the company image for both internal agencies& external ones prepare and monitor all marketing plans for all formulas under my responsibility • Prepare all pre launch& launch activities including international & regional congress • Deliver many training for the promotional team • Within 3 years we succeed to capture market share by 30% from all 1st&2nd age formula market size• Marked growth in area sales (greater Cairo upper Egypt )

• Working for more than 10 years responsible for all company products • Arrange many meetings in all delivery hospitals, primary health care centers & round table discussion • Deliver many training for the new colleague