Dennis Mink

Dennis Mink Email and Phone Number

Chief Marketing Officer @ Bidease @ Bidease
Dennis Mink's Location
San Francisco, California, United States, United States
Dennis Mink's Contact Details
About Dennis Mink

As an experienced marketing leader with a proven track record of driving growth and revenue, I specialize in B2B marketing, demand generation, and mobile ad tech. With a dynamic career spanning over two decades, I have consistently delivered exceptional results by building and scaling high-performing marketing teams and executing innovative marketing strategies.Recent career highlights:Liftoff (CMO) - Joined as the 13th employee and played a pivotal role in scaling the company from $5 million to over $1 billion in revenue - Built the marketing and PR functions from the ground up, creating a robust and effective marketing infrastructure. - Developed and launched the highly successful Mobile Heroes program, which became a cornerstone of our marketing strategy across the mobile apps industry. - Implemented a demand generation strategy centered on producing 4-6 index reports per year, coupled with webinars on key industry topics such as casual gaming, ad creative performance, subscription apps, finance apps, and dating apps. - Scaled the marketing team from 1 to 30 marketers, fostering a culture of excellence and collaboration. - Led the Liftoff brand development and spearheaded a comprehensive rebrand following our merger with Vungle. - Consistently generated 50% of all new deals through marketing programs and assisted in 40% of new deals closedBidease (Fractional CMO) - Designed and launched the 'Bidease Bagel Train' program, a unique loyalty and lead generation initiative for mobile marketers, driving significant growth in customer loyalty and high-value prospect acquisition.Key Skills and Areas of Expertise: - B2B marketing - Demand Generation / lead generation - Account-Based Marketing (ABM) - Revenue growth strategies - Brand development and rebranding - Marketing team leadership and scaling - Strategic marketing planning - PR and communications - Community building - Content marketingI am passionate about leveraging strategic marketing to transform businesses and drive sustainable growth. Let's connect and explore how we can achieve success together.

Dennis Mink's Current Company Details
Bidease

Bidease

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Chief Marketing Officer @ Bidease
Dennis Mink Work Experience Details
  • Bidease
    Chief Marketing Officer
    Bidease Aug 2024 - Present
    New York, Ny, Us
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  • Bidease
    Fractional Cmo
    Bidease May 2023 - Aug 2024
    New York, Ny, Us
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  • Five O'Clock Club
    Advisor
    Five O'Clock Club Apr 2023 - Present
    San Francisco, Ca, Us
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  • Best Buy Neon Signs
    Chief Neon Officer
    Best Buy Neon Signs Feb 2023 - Present
    Los Angeles, California, Us
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  • Clarisights
    Advisor
    Clarisights Apr 2021 - Dec 2023
    Lewes, Delaware, Us
    Clarisights streamlines reporting for sophisticated performance marketing teams. It automatically integrates, processes and visualizes all your data from all of your marketing, analytical and attribution sources. http://www.clarisights.com
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  • Liftoff Mobile
    Chief Marketing Officer
    Liftoff Mobile Jun 2022 - Feb 2023
    Redwood City, Ca, Us
    Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, and game developers scale revenue growth with solutions to market and monetize mobile apps.
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  • Liftoff Mobile
    Senior Vice President Marketing
    Liftoff Mobile Apr 2021 - Jun 2022
    Redwood City, Ca, Us
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  • Liftoff Mobile
    Vp Marketing
    Liftoff Mobile Oct 2014 - Apr 2021
    Redwood City, Ca, Us
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  • Upwest Labs
    Mentor
    Upwest Labs Aug 2013 - Sep 2014
    Palo Alto, Ca, Us
    UpWest Labs was founded in January 2012 in Silicon Valley as the only accelerator program in the US serving Israeli entrepreneurs. To date, the program has enabled over 180 Israeli entrepreneurs to build their product closer to their market, establish strong partnerships and create valuable product momentum. The accelerator provides a mentorship-based four month program, offering startups a small seed investment, essential resources, and access to a robust network of experts, customers and capital
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  • Appoxee
    Chief Marketing Officer
    Appoxee Aug 2013 - Apr 2014
    Appoxee (acquired by Terra Data) is a mobile marketing automation platform empowering app publishers to better engage and monetize mobile users.Key Accomplishments:* Repositioned Appoxee as a mobile marketing platform for mid­sized app publishers* Redefined product benefits and features to better align with target market needs in the U.S.* Managed re­design, production and ongoing updates to Appoxee.com* Optimized key online conversion funnels, resulting in 31% improvement in registrations* Organized Appoxee trade show activity at AppsWorld and GDC, resulting in 100’s of new SQLs* Produced sales & marketing content to support new product releases ­ copy, artwork, email,blog posts, webinars and social media posts
  • Duda
    Chief Marketing Officer
    Duda Feb 2011 - Jun 2013
    Palo Alto, Ca, Us
    Duda (http://www.dudamobile.com) is a SaaS Mobile Website Builder platform with over 5 million SMB mobile websites built and hosted on DudaMobile.comKey Accomplishments:* Led UX and design of Duda’s mobile website builder through 3 major product releases including defining product roadmap, requirements, product messaging, and user testing* Built an 8 person marketing team responsible for product marketing and demand generation, driving growth in website traffic (1500 to 500k MAU) and mobile websites created (35k to 4.5 million)* Managed all product marketing activity including defining customer personas, product messaging and benefits, go­to­market strategy, new product release campaigns* Evangelized Duda at dozens of industry events with live demos and on­stage presentations* Secured exclusive partnership with Google, generating hundreds of thousands new mobilewebsites and reseller accounts* Optimized new user registration flow and free­to­paid with extensive A/B testing* Developed email marketing retention campaigns, contributing to under 3.75% churn* Localized and launched DudaMobile into Japan, Brazil, Mexico and Australian markets* Generated dozens of articles / press mentions including TechCrunch, The New York Times,Forbes, Inc. Magazine, Bloomberg, Mashable, The Washington Post
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  • Footfeed
    Co-Founder, Ceo
    Footfeed Jan 2010 - Jan 2013
    Footfeed was a Mobile Social Local Network enabling iOS and Android users to connect with friends across multiple mobile networks simultaneously including Facebook, Foursquare, Google, Gowalla and Brightkite.Key Accomplishments:* Defined product concept, requirements, UX / design, messaging* Managed a team of 5 designers / engineers to launch Footfeed on iPhone, Android, web* Produced all messaging and in­app content to support product releases● Grew user base to over 100k MAU. Ranked Footfeed #1 in Social Networking category in theiTunes AppStore, #13 across all apps* Presented Footfeed at DEMO, presenting to over 200 journalists and investors* Generated press coverage in VentureBeat, ReadWriteWeb and several other tech publications* Negotiated licensing deal with Microsoft / Bing for use of the Footfeed location­matching API
  • Remodeleze
    Co-Founder, Vp Product & Marketing
    Remodeleze May 2007 - Jan 2009
    Remodeleze is a B2B SaaS marketing platform for remodeling professionals to help generate referrals and new business leads.Key Accomplishments:* Defined product concept, roadmap, requirements and positioning* Managed cross­functional team of 8 including product, UX, design, copy and marketing* Built co­marketing partnerships generating 100’s of new paid registrations* Negotiated deal terms with the largest provider or home remodeling data, backfilling theRemodeleze database with over 1 million project records* Organized and led monthly educational seminars to over 1000 remodeling professionals* Setup Los Angeles based chapter of NARI (National Association of the Remodeling Industry),organizing monthly industry events* Secured seed funding
  • Threshold Interactive
    Co­-Founder, Vp Marketing & Client Services
    Threshold Interactive Feb 2004 - Mar 2007
    Us
    A $5M digital marketing agency providing digital marketing, media and technology solutions serving Fortune 500 companies.Key Accomplishments* Built­-out agency marketing services including paid search, SEO, media planning, web analytics* Led business development and account management activity, resulting in over $5 million annual revenue within 3 years* Managed cross­-functional teams through all phases of B2C campaign planning & execution* Directly managed over $3 million annual marketing spend across key accounts* Led strategic planning and marketing initiatives for Baby Ruth, Butterfinger and Nestle Crunch* Launched the first branded YouTube channel for Butterfinger* Conducted campaign analyses including impact of online advertising on offlinepurchase
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Dennis Mink Skills

Mobile Marketing Online Advertising Digital Marketing Strategic Partnerships Web Analytics Online Marketing Start Ups Email Marketing Mobile Devices E Commerce Social Media Marketing Sem Seo Entrepreneurship Social Media Product Management User Experience Marketing Lead Generation Business Development Product Marketing Ppc Digital Media Web Marketing Interactive Marketing Saas Mobile Internet Creative Direction Social Networking Copywriting Landing Page Optimization Crm Brand Management Digital Strategy Customer Acquisition Mobile Advertising Viral Marketing Juggling Mobile Applications B2b Marketing Management Blogging Mobile Phone Apps Google Analytics Conversion Optimization Press Affiliate Marketing Organic Search Google Adwords Media Planning

Dennis Mink Education Details

  • Connecticut College
    Connecticut College
    Psychology
  • The Hebrew University Of Jerusalem
    The Hebrew University Of Jerusalem
    Political Science And Government
  • University Of California, Santa Cruz
    University Of California, Santa Cruz
    Political Science

Frequently Asked Questions about Dennis Mink

What company does Dennis Mink work for?

Dennis Mink works for Bidease

What is Dennis Mink's role at the current company?

Dennis Mink's current role is Chief Marketing Officer @ Bidease.

What is Dennis Mink's email address?

Dennis Mink's email address is dr****@****ail.com

What is Dennis Mink's direct phone number?

Dennis Mink's direct phone number is +141593*****

What schools did Dennis Mink attend?

Dennis Mink attended Connecticut College, The Hebrew University Of Jerusalem, University Of California, Santa Cruz.

What skills is Dennis Mink known for?

Dennis Mink has skills like Mobile Marketing, Online Advertising, Digital Marketing, Strategic Partnerships, Web Analytics, Online Marketing, Start Ups, Email Marketing, Mobile Devices, E Commerce, Social Media Marketing, Sem.

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