Daniel Montenegro Email & Phone Number

Edmonton, Ab, Ca

Edmonton, Alberta, Canada

Edmonton, Alberta, Canada

- Digital Marketing, Logo Design, Branding, Social Media Management and Graphic Design for both print and digital mediums. - Assisting clients to define their brand culture and refine their brand story in order to create a strong brand that can effortlessly engage with the right target audience to deliver a unique, problem solving promise be it a god or service, large or small.

Edmonton, Alberta, Canada

- Spearhead marketing campaigns on various platforms (via HootSuite) including, FB, IG, TW, LI in addition to; Google, Bing and Yahoo listings for the 3 distinct sub-brands; EvelineCharles Salon Spa Beauty MD; EvelineCharles International Academy; and EC Labs.- Produce: graphics, infographics, logos, print collateral, video content. As well as write, post and share engaging copy, stories, images and videos to promote the 3 unique EvelineCharles Brands, ensuring consistency in the company’s brand and voice.- Monitor, measure, analyze and create reports on social sentiment, demographics, user info and other related intelligence. Findings set the tone and verbiage used to engage with users, ultimately strengthening online customer relationships.

Edmonton, Alberta, Canada

- Developed and maintained all administrative processes, from applications assessments, student loans financing to admissions. - Scheduled potential students, guest speakers, product sales representatives and confirmed appointments. - Performed students need assessment with completeness and accuracy- Advise prospective students and their parents/family on EvelineCharles Academy programs and services, admissions requirements, financing options including Alberta Student Loans, and career options. - Prepared copies, prints, and files for introductory paperwork for all students prior to their appointments- Visited High Schools and other career focused institutions and events to deliver presentations on careers in beauty and how EvelineCharles Academy aligned with that career path.

Edmonton, Alberta, Canada

Assistant General ManagerSawridge Inn and Conference Centre Edmonton South

Edmonton, Alberta, Canada

• Actively live the Sawridge Culture• Build and maintain existing client relationships• Target new business opportunities• Sell guestrooms, meeting space and complete hotel facilities to prospective clients in all market segments• Determine rates, prepare proposals, negotiate contracts, service accounts and analyze lost business for the hotels in consultation with the Director of Sales & Marketing• Promote hotels through account details so that all pertinent aspects of solicitation and closing are complete and documented• Maintain a clear line of communication on sales commitments to hotels• Coordinate with property level representatives to assure delivery of promised services• Develop monthly target client list• Meet monthly booking goals• Host and entertain clients as deemed appropriate by potential business through FAM Trips, Site Inspections• Engage with regional tourism organizations to ensure the hotel portfolio maximizes benefits• Maintains high visibility through attendance at trade shows and conventions and/or participate in sales trips to key feeder markets• Establish familiarization with competition by coordinating quarterly competitive set analysis and pricing reviews• Maximize utilization of Salesforce system for accounts, contacts, booking and activities• Generate weekly activity reports for Director of Sales & Marketing• Participate in weekly strategy meetings, monthly sales meetings, and others as assigned• Perform other duties as assigned

Edmonton, Canada Area

• Sell 9000 sq. ft. of event spaceConferences, trade shows, meetings, corporate functions, birthdays, weddings, social functions• BudgetMonitor annual budgets broken down to monthly forecasted sales goals.Work with Banquets Manager to ensure maximization of revenue while maintaining a favourable operational budget. Ensure selling techniques are being exercised and updated.• Event PlanningPlan conferences, trade shows, meetings, corporate functions, birthdays, weddings, social functions. Work with client’s specific budgets.Book event/function space, provide breaks, meals, audio visual requirements, liaise with third party event contractors, arrange delegate room rentals for non local clientele via contracts.Organize execution of events via Banquet Event Order (BEO) forms communicating with the Chef and Banquets Manager the proceedings of the events as previously arranged and agreed upon by the client.• Marketing + DesignDesign menus, posters and magazine ads.Strategies with executive team to promote the brand and product on various platforms Attend trade shows.

Banff, Alberta

• Budgeted capital and operational purchases as well as targeted revenue goalsDelegated budget targets and allowances to Salon Manager who in turn worked with salon’s 5 stylist to meet goals• Responsible for recording financial transactionsRecord all daily sales, purchases, receipts and payments; Balance daily cash-outs and complete deposits Match invoices to receipts and check all pricingContinually improve and maintain employee filesProcess month-end financial reporting• Payroll and TaxesSetup new employees; TD1 and TD1AB forms, direct deposit, health insurance Manage/pay employee liability; EI, CPP, Income TaxCalculate GST and ensure compliance with federal and provincial tax laws• Visual DesignCompletely overhauled their brand identity; created their brand - logo, colours, stationary and web site

Banff, Alberta

• Responsible for the daily operation and execution of the service teamEnsure servers understand and deliver Delta service culture such as “Hallmarks” and “BOP’s” (brand operating procedures)Use empathica service reports to measure customer satisfaction; use as a tool to gage areas where we succeed and areas that need improvement Conduct daily operation by abiding by Delta Greens code which promotes environmental stewardshipEnsure servers understand and deliver Charlton’s Resorts standards; i.e. Evergreen Restaurant is a fine dining outlet which provides 4 star service Conduct daily pre-shifts and post-shifts to get feedback on service and product, and to communicate current eventsConduct server audits to ensure correct level of service is being providedOrganize and direct set-up, tear-down, and execution of tour meals and conferences including weddingsTrain all staff on Micros 3700 operating system and kept keen eye on day-to-day usage of Micros to ensure proper conductReview and redesign checklists to optimize productivity and efficiency• Special Events and SalesWork closely with sales team to sell conference space; conferences, banquets, weddings, and board meetingsAlso work with director of sales to design forms of advertisement and promotions to draw more customers into dining room Designed menu’s to meet potential customers budgetsWork with the Chef to design menu’s for large party dinners, special event’s and holidaysWork with tour coordinator to set dining times and locations for tour meals• BudgetingControl labour levels by scheduling and making appropriate cuts on the floor in order to meet 12% labour cost set forth by general manager Keep operational costs in line with revenue; liquor, wine and beer purchasing, linen rentals, and other miscellaneous purchasesConduct month-end count of all food, liquor, wine, and beer products, calculated against purchases, and revenues to get cost of goods sold Worked with hotel controller to design budgets

Stephen Avenue, Calgary, Alberta

Jasper, Alberta

• Responsible for operation of Front desk, reservations desk, and bell deskControl quality of customer serviceResolved customer dissatisfactionEnforce company rules, policy, and proceduresImplemented new proceduresEnsure good team spiritEvaluated job performance and granted pay increases according to evaluation results• Property management system (Galaxy/Lightspeed) administratorKey operator in set up and building of hotels in Galaxy/Lightspeed PMSRegister all new users; front office, accounting, housekeeping, and all managementBuild rates and package rates. Packages included; bed and breakfast, ski, spa, and special events packages such as Christmas and New Years.Set parameters for revenue class’ ensuring revenue goes to appropriate departmentsI have been requested by name, to help Sawridge property in Fort McMurray with better understanding Galaxy/Lightspeed; November 12 – 16, 2007 assisted Fort McMurray property in extended Galaxy/Lightspeed training• Revenue and yield managementImplemented yield management toolsDaily yield management; opened and closed future dates, opened and closed group blocks Managed FIT/Wholesaler inventorySet daily best available rate in order to maximize revenue, and occupancyCreated one-time packages along with the sales team in order fill up dates with low occupancy Authorized pricing for future groups; convention groups, and tour groups• GroupsPrepared final and pre-billing for tour groups, weddings, banquets, conferences with both rooms and banquet facilitation, and FIT/Wholesale companiesI was main point of contact for definite groups: Any changes to rooming lists, billing details, and meal packagesMain point of contact for in-house groups• BudgetPrepared yearly revenue budgetPrepared yearly operational budget• During my time at this property I have assisted with change of property management system (from GEAC – Galaxy/Lightspeed).

Graphic Design, Graphic Design

Activities and Societies: Print Design Design principles via intensified program based on Adobe Creative Suite.

Hospitality Management - Diploma

Certified In Nutrition