Dan Rowland Email & Phone Number

Girard, OH

• Oversee the marketing, advertising and public relations for twelve long term care facilities, five assisted living communities and home health division in Northeast Ohio and Western Pennsylvania.
• Report to the President and CEO; oversee the marketing for twelve skilled nursing facilities, five assisted living communities and a home health division in Northeast OH and Western PA.
• Perform the traditional functions within strategic planning and marketing including market research, market planning, public relations, advertising, social media and Internet.
• Manage both internal and external communication including media requests coordination; serve as spokesperson during scheduled media coverage and emergency.
• Produce press releases and media alerts in order to promote Windsor House events and activities.
• Formulate and oversee an annual marketing budget

Designed and implement a marketing plan in order to promote the Eastwood Mall Complex, the largest shopping center in the state of Ohio.Developed and organize mall events and promotions to increase traffic and revenues for over 220 mall merchants; exceeded annual promotion income goal by 11 percent.Cultivated positive media and local business partnerships.

• Marketing Manager
• Created and allocated an annual advertising. budget
• Developed ongoing marketing plans that reflected the monthly costs and benefits of advertising.
• Negotiated marketing schedules and prices with outside account executives.
• Presented monthly marketing reports to the Vice-President that analyzed customer growth based on advertising.Sales Representative
• Stimulated sales and promoted products using creative selling techniques.

Bachelor Of Science, Business Management

Education record

Education record

Education record