Priya Nihalani, Ph.D. Email & Phone Number

Saint Paul, Mn, Us

Chicago, Illinois, Us

Rated 2024 #1 best SaaS solution by G2, Sprout Social is the market leader in social. Sprout supports some of the largest Fortune 500 brands in the word like Warner Brothers, Disney, Cigna, and McDonalds grow their business. I lead Sprout’s Global product platform teams responsible for growing Sprout’s footprint in the enterprise space. My responsibilities include stakeholder alignment, KPI development, roadmapping, and partnering with GTM and sales enablement teams.My proud achievements include:• Scaling core user experiences, backend and frontend IAM solutions, app-wide collaboration, notifications, and more to differentiate from competitors. • Leading end-to-end new product development of Sprout’s EU product line, projected to significantly increase international revenue share. • Proposed a revenue flywheel strategy building Sprout’s Public API and OAuth & OIDC to grow integration partnerships, unblocking enterprise sales.• Supported an increase in annual subscription pricing by reframing user personas for Sprout’s product org. We are solving more pain points while also closing competitive gaps across every customer segment.• Crafted a three-year platform strategy to unify Sprout's product suite, scale app-wide capabilities, and drive significant UX improvements.

Chesapeake, Va, Us

Product lead reporting to CTO for Spring Oaks, a fintech startup that is disrupting portfolio valuation across financial markets using machine learning to maximize e-commerce returns. I led the executive team through Product Discovery to live-data prototypes to MVP release for 500k customers within 6 months. As I build the product team, I vigilantly drive the roadmap, owning user stories, backlog, andsprint planning, implementing best product development processes, and evangelizing across the org.Within my first 6 months:• Devised and kicked off a 3-year roadmap centered around ML modeling to power an omni-channel funnel into a brilliantly designed online portal.• Built a digital marketing experimentation paradigm that grew revenue from 6% to 22% in Q4 2021, exceeding projections.

Minneapolis, Mn, Us

I joined Calabrio during the height of Covid to pivot their Analytics product portfolio strategy. With a laser focus on evolving Interaction Analytics market opportunities, I recalibrated the product roadmap towards architectural alignment with a Cloud-first strategy that quickly moved my product line into growth mode. This strategy also opened up a runway to productize multiple Machine Learning and Artificial Intelligence prototypes that were previously unable to run within the on-prem solution.

Eagan, Mn, Us

I was recruited by Scantron’s CEO to transform Scantron’s global Analytics vision into a next generation platform by leveraging AI capabilities for personalization and expanding self-service capabilities. My role was to provide align the cross-functional team (Marketing, Sales, Development, Program Management) around a re-envisioned product roadmap. I was responsible for setting the product strategy including the market analysis with user research, building the product roadmap, pricing, securing strategic partnerships, and on-time launch as well as optimizing revenue with 2.5M P&L ownership. I also introduced an data access solution transition strategy to support platform management teams. My achievements include:• Devised cross-functional process improvements that reduced customer implementation timelines and time to revenue recognition by 60% thus, exceeded Scantron’s 2019 revenue forecast by 25%.• Overhauled pricing strategies which gained immediate traction with our B2B new business prospects.• Establishing key metrics to measure product usage that translate to product optimization resulting in a 25% increase in yearly subscription renewals.*Proud Recipient of Harland Clarke's Core Values Award for Leadership and Engagement.*

Phoenix, Arizona, Us

Promoted to Director of Product Management reporting directly to the Chief Product Officer. I led a 9-person team of engineers, designers, and business analysts to grow HotChalk's learning technologies while also giving our end-users and stakeholders a voice in the product expansion strategy. Our team experienced smooth, on-time product launches which drove client/partner alignment, encouraged new feature adoption, and prepared internal teams for upcoming changes.Achievements:• Expanded the number of higher education course offerings from 18 to 1,900, which unlocked B2B pricing strategies that generated $2MM YoY revenue 2014-17. • Through a build-buy-partner exercise, I secured ELT buy-in for 2 startup acquisitions that successfully executed HotChalk’s systems integration and interoperability with client systems.*In 2016, through team effort, HotChalk secured $230MM in private investment funding from Bertelsmann Group.

Phoenix, Arizona, Us

I joined HotChalk as the lead user researcher and user experience designer for innovative learning technologies for HotChalk's new venture educational programs. My team was responsible for all operational aspects of the student lifecycle from acceptance to matriculation. Specific solutions included a locally-hosted and customized open-source LMS, a new instructional design and curriculum authoring platform, and a unique analytics tool. Our analytics solution was amongst the first to provide real-time analytics that could cross-tab metrics against KPIs. My responsibilities centered around creating and executing the user research initiative that served as the foundation for HotChalk's new product development. Specific activities: conducting user research, gathering customer pain points and needs, identifying personas, specifying functional requirements, and iterating on the interaction designs through UAT. *In 2014, HotChalk was included in the Top 20 Promising Technology companies by CIO Review Magazine.

I co-founded GYLO in 2009 when Apple opened up the App Store to 3rd party developers. I had discovered the power of touch screen devices for learning while I worked for the military (see Experience, below). Our strategic plan was to leverage new federal laws allowing schools to allocate funding for educational apps as well as partnering with leading publishers on offering "SaaS bundles." We gained initial market traction by first selling our apps in App Stores. GYLO's, and my, achievements:• Secured $200k angel investments into GYLO's vision with an attractive, realistic revenue model and brilliant pitch.• Drove revenue through Freemium pricing by product marketing reaching a 78% free-to-paid conversion rate. • GYLO also secured 2 large partnerships with publishers for 40k in revenue and additional marketing channels.

Startup teams are small but mighty. As GYLO's Head of Product, I owned the product vision, design, and backlog. I was energized by wearing multiple hats leading my cross-functional team of 8. Our team launched educational applications across multiple domains many of which were recommended as high-quality solutions by leading influencers.

Randolph Afb, Tx, Us

I was recommended for a user researcher role with the United States Air Force through Austin's Institute for Advanced Technology. My role was to demonstrate the value proposition for virtual leadership training by building a proof-of-concept. I lead a 3-person team to build a set of innovative modular simulations as well as conduct user testing. The on-time PoC that I presented to military and government stakeholders received approval to be scaled up for adoption across the global USAF organization. Industry-related note:• I successfully engaged in stakeholder management of high ranking four-star military leaders to secure their buy-in at key points across the project lifecycle.

Austin, Tx, Us

Working for the University's Division of Instruction and Innovational Assessment (DIIA), I began my career with the incredible opportunity to lead a global implementation of the University’s first fully-online continuing education solution for professors and lecturers. The vision was to meet needs voiced by the teaching community for enhanced technology training. My team of 2 junior research assistants and I conducted user research to craft requirements for the research-focused business plan which was approved in record time. I was responsible for approving the functional requirements and ensuring the work of the UX team was cohesive to provide an exceptional holistic user experience for the University.Industry-related achievement:• Drove the solution's vision to launch resulting in a 83% Net Promoter Score within the University’s target teaching community.

Doctor Of Philosophy (Ph.D.), Psychology

Master Of Arts (M.A.), Educational Technology Evaluation

Bachelor Of Science (B.S.), Psychology, Sociology