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David Salmon personal email
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During my career as an Executive Director of Commercial Digital Strategy & Innovation, I have gainedmore than 16 years of experience leading transformative digital initiatives in the pharmaceutical andhealthcare industries.My leadership expertise has focused primarily on orchestrating digital transformations, restructuringglobal teams, and implementing data-driven frameworks that enhance operational efficiency, elevatemarket performance, and drive cost savings. I am also highly skilled in aligning digital investmentswith business objectives, collaborating with C-suite executives, and championing global digitalinnovation initiatives that deliver measurable business outcomes and strategic growth.PROFESSIONAL ACHIEVEMENTS*Rebuilt commercial digital operations at AstraZeneca, consolidating three teams into a leanorganization that increased reach and engagement across top 20 markets, reduced time to market by30% and cost to market by 410%; also cut operational costs by 62%, securing the approval of seniorexecutive leadership.*Defined and implemented commercial digital, data, and AI governance frameworks for AstraZeneca, refining hundreds of initiatives into 50 strategic investments, enhancing executive decision-making and reducingcosts, with direct reporting to and influence over C-suite strategy sessions.*Developed digital PR and marketing strategies for Livongo’s pre-IPO and IPO stages, achieving thelargest digital health share-of-voice and the most valuable digital health IPO to date.*Created the first digital marketing and e-business function at QIAGEN.
Cleverfish Marketing Lab
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FounderCleverfish Marketing Lab Jan 2011 - PresentDigital shouldn't be a priesthood, it should be the slingshot.I founded Cleverfish primarily as a digital laboratory for concepts and approaches I wanted to test in smaller, more agile healthcare & life sciences environments. Approximately 75% of our work is pro bono, provided to smaller patient advocacy groups, primarily in rare disease, oncology, and women’s health. The remainder of our engagements—which fund our pro bono work--are with early-stage digital health startups & tech companies that provide solutions to life sciences companies. If you're interested in working with me & a small group of passionate peers, either as a client or as a contributor, let's talk!
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Executive Director/Global Head Of Commercial Digital Strategy & EnablementAstrazeneca Nov 2022 - Jul 2024Cambridge, Cambridgeshire, Gb -
Head Of Digital Innovation, Strategy, & Capabilities, OncologyAstrazeneca Oct 2020 - Nov 2022Cambridge, Cambridgeshire, GbPrivileged to lead digital health, omnichannel, and digital innovation for AZ’s rapidly-growing Oncology Business.
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Senior Director Of Marketing & Head Of DigitalLivongo Apr 2019 - Oct 2020Mountain View, Ca, Us -
Senior Vice PresidentCmi/Compas May 2018 - Apr 2019Philadelphia, Pa, Us -
Director, Global Marketing & Head Of DigitalAbbott Oct 2015 - Apr 2018Abbott Park, Illinois, Us -
Global Marketing DirectorRoche Molecular Systems Oct 2013 - 2015Switzerland 🇨🇭 , Ch -
Associate Director Marketing, AmericasQiagen Apr 2008 - Aug 2013Venlo, Limburg, Nl -
Senior Sales Leader Automated SolutionsQiagen Feb 2005 - Apr 2008Venlo, Limburg, Nl
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Senior Manager, Sales & MarketingTransgenomic 2003 - 2005Omana (Ne), Nebraska, Us -
Automated Solutions/Genetic Analysis Sales And MarketingBeckman Coulter 2000 - 2003Brea, California, Us -
Technical ServicesMerial 1995 - 1997Ingelheim Am Rhein, Rhineland-Palatinate, De
David Salmon Skills
David Salmon Education Details
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The Julius Maximilians University Of WürzburgDigital Business Integration -
Vanderbilt UniversityNeuroscience--
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The University Of GeorgiaBiochemistry And Molecular Biology
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Furman UniversityHistory/Political Science
Frequently Asked Questions about David Salmon
What company does David Salmon work for?
David Salmon works for Cleverfish Marketing Lab
What is David Salmon's role at the current company?
David Salmon's current role is Digital Strategy | Digital Transformation | Executive Leadership | Strategic Planning | InnovationLeadership.
What is David Salmon's email address?
David Salmon's email address is da****@****gen.com
What is David Salmon's direct phone number?
David Salmon's direct phone number is +140822*****
What schools did David Salmon attend?
David Salmon attended The Julius Maximilians University Of Würzburg, Vanderbilt University, The University Of Georgia, Furman University.
What are some of David Salmon's interests?
David Salmon has interest in Economic Empowerment, Education, Human Rights, Arts And Culture, Health.
What skills is David Salmon known for?
David Salmon has skills like Cross Functional Team Leadership, Strategy, Change Management, B2b, Contract Negotiation, E Commerce, Business Development, Biotechnology, Crm, Digital Strategy, Product Launch, Management.
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