Dana Severson

Dana Severson Email and Phone Number

Senior Manager, SEO and Content @ Housecall Pro
Saint Paul, MN, US
Dana Severson's Location
Greater Minneapolis-St. Paul Area, United States, United States
About Dana Severson

Unconventional marketer who is always curious and constantly searching for the road less traveled. Current: Senior Manager, SEO & Content at Housecall Pro, formerly Head of Marketing at BuildBook (Acquired by Housecall Pro in 2022). Past: Founder at Stick in a Box (Sold), Growth at RightMessage.com, Director of Marketing at Promoter.io (Acquired) & Co-Founder/CEO of Wahooly (Merged). Wrote a lot of things @ Inc. AngelPad #6 Alum.Superpowers: Curiosity, creativity, channel-agnostic marketing, branding, user/customer acquisition, scaling growth, and understanding consumer/buyer trends.

Dana Severson's Current Company Details
Housecall Pro

Housecall Pro

View
Senior Manager, SEO and Content
Saint Paul, MN, US
Website:
tryhousecall.com
Employees:
80
Dana Severson Work Experience Details
  • Housecall Pro
    Senior Manager, Seo And Content
    Housecall Pro
    Saint Paul, Mn, Us
  • Housecall Pro
    Senior Manager, Seo & Content
    Housecall Pro Oct 2023 - Present
    Denver, Colorado, Us
    Responsible for establishing and overseeing the execution and performance of the overall organic growth strategy, consistently driving top-of-funnel and mid-funnel lead capture at scale.
  • Boozy Jerky
    Co-Founder
    Boozy Jerky Jan 2019 - Present
  • Buildbook
    Head Of Marketing
    Buildbook Dec 2019 - Present
    New York, Us
    Construction software for modern custom home builders and remodelers
  • Rightmessage
    Director Of Growth
    Rightmessage Mar 2018 - Nov 2019
    Norfolk, Va, Us
    RightMessage is the most exciting breakthrough in online marketing that I've ever come across. This tool gives you the ability to personalize your site for each unique visitor/customer segement (without code or multiple landing pages). Customers see a 50 to 100X growth in conversions within their first week of using the product, making RightMessage the most impactful tool you can implement today.
  • Stick In A Box
    Founder & Jerkyologist (Sold Company)
    Stick In A Box Jun 2014 - Sep 2019
    St. Michael, Minnesota, Us
    Just a beef jerky fanatic searching the far reaches of this country for the best jerky in the world. I share the fruits of my labor with those that come along for the ride. http://www.stickinabox.co
  • Inc. Magazine
    Columnist
    Inc. Magazine Apr 2014 - Jan 2019
    New York, New York, Us
    Write a weekly series called, Founder Confessions. http://www.inc.com/author/dana-severson
  • Startupsanonymous.Com
    Cofounder (Acquired)
    Startupsanonymous.Com Jan 2014 - Jan 2019
    Startups Anonymous is a place for startup founders/investors to share their story, ask a a question or get something off their chest while remaining anonymous. Kinda an AA for startups.
  • Promoter.Io
    Director Of Marketing
    Promoter.Io Sep 2015 - Feb 2018
  • Loot! - Earn Cash And Rewards Instantly
    Vp Sales And Marketing
    Loot! - Earn Cash And Rewards Instantly Oct 2014 - Apr 2015
  • Pandodaily
    Contributor
    Pandodaily Feb 2014 - Apr 2015
    San Francisco, Ca, Us
    Publish a weekly series under the title, Startups Anonymous.
  • Chasm.Io (Formerly Wahooly)
    Co-Founder/Ceo
    Chasm.Io (Formerly Wahooly) Sep 2011 - Nov 2013
    An Influencer-driven content distribution platform
  • Minnesota Business Magazine
    Freelance Writer
    Minnesota Business Magazine Aug 2011 - Mar 2012
    Wrote a print series that profiled Minnesota-based companies and how the made it big, called "How They Did It".
  • Rockler Companies, Inc.
    Advertising Director
    Rockler Companies, Inc. Dec 2007 - 2012
    Medina, Mn, Us
  • Twin Cities Business
    Blogger
    Twin Cities Business Mar 2010 - May 2011
    St. Paul, Mn, Us
    Write a weekly series profiling Startups in the Twin Cities.
  • Greer & Associates
    Business Development
    Greer & Associates Jun 2006 - Dec 2006
    Us
    Responsible for establishing relationships with key potential clients. Identify vertical market opportunities and develop a strategic engagement plan
  • Sight Creative
    Business Development
    Sight Creative 2004 - 2006
    Us
  • A&L Laboratories, Inc.
    Marketing Manager
    A&L Laboratories, Inc. 1998 - 2003

Dana Severson Education Details

  • St. Cloud State University
    St. Cloud State University
    Marketing
  • University Of Minnesota
    University Of Minnesota
    Marketing

Frequently Asked Questions about Dana Severson

What company does Dana Severson work for?

Dana Severson works for Housecall Pro

What is Dana Severson's role at the current company?

Dana Severson's current role is Senior Manager, SEO and Content.

What schools did Dana Severson attend?

Dana Severson attended St. Cloud State University, University Of Minnesota.

Who are Dana Severson's colleagues?

Dana Severson's colleagues are Mohammed Fasal, Mohamed Elsayed, Ahmad Khan, Marlynr Jeanniton, Amira Hamed, Muhammad Saleem, Basant El-Banna.

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