My first glimpse into the world of advertising was from the vantage point of his two favorite TV uncles: Full House’s Joey and Jessie. Inspired by the notion that people could actually make a living by creating the very ads that shaped my most vivid childhood memories, I was smitten.Cutting my teeth creating weekly content in the early days of Youtube, I developed a keen sense of timing and succinct storytelling. As a creative director, I use that background as a base. Visualizing the end piece in order to choreograph camera operators and talent to weave together engaging and genuinely endearing work.I am also pretty good at underwater handstands.