Debbie Schwake

Debbie Schwake Email and Phone Number

Fractional CMO @ Luminate Bank
Minneapolis, MN, US
Debbie Schwake's Location
Minneapolis, Minnesota, United States, United States
Debbie Schwake's Contact Details

Debbie Schwake personal email

n/a
About Debbie Schwake

I align marketing investments to achieve business objectives - enhancing revenue growth, expanding market share, and elevating brand positioning. I thrive in building and transforming brands, winning go-to-market (GTM) strategies, driving predictable demand generation, and setting marketers up for career success. I model credibility in the marketing leadership role by aligning marketing strategies to revenue outcomes and growing the next generation of marketing leaders.My favorite starting point is the seemingly impossible. When critics claim it can't be done, I'm here to prove it can.Proven Marketing Executive:My expertise ensures that marketing outcomes align with business objectives such as revenue and pipeline growth. I develop scalable demand generation, consistently driving predictable and profitable growth by integrating a digital-first mindset, precise account-based marketing, and data-driven insights to achieve results. I excel in resource management, balancing fiscal responsibility with ambitious revenue goals.Extending focus on retention and satisfaction, I enhance the customer journey by collaborating with sales and customer service teams to improve the customer experience.Go-to-Market (GTM) and Growth Strategist:My diverse background spans B2B and B2C, including technology, SaaS, consulting, healthcare, finance, and aviation. I excel in grasping the nuances of business, market dynamics, buyer behavior, and customer experiences. I bring a well-established framework to ensure strategic clarity and foster leadership collaboration to set clear and achievable business growth objectives.Collaborating with sales leadership, I focus on pipeline growth, velocity, profitability, and revenue, ensuring sales and marketing alignment with the future customer at the center of our shared strategy.Empowering Leader:At the heart of my leadership philosophy is a commitment to mentor and develop team members, preparing them to be industry leaders. Growing the team's skills is critical to a strong workplace culture and the organization's success.Being recognized as one of SLMA's "40 Most Inspiring Leaders of 2017" is one of my proudest achievements.Strengths Finder: Positivity, Learner, Belief, Responsibility, Intellection DISC profile: DI - InitiatorSkills:Executive Leadership, Go To Market (GTM), Global Marketing Strategy, Brand Strategy, Brand Management, Digital Marketing, Demand Generation, Marketing Automation, Social Media, Marketing Technology, Product Strategy, Customer Experience

Debbie Schwake's Current Company Details
Luminate Bank

Luminate Bank

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Fractional CMO
Minneapolis, MN, US
Debbie Schwake Work Experience Details
  • Luminate Bank
    Fractional Cmo
    Luminate Bank
    Minneapolis, Mn, Us
    View
  • Luminate Bank
    Fractional Cmo
    Luminate Bank Aug 2024 - Present
    Minneapolis, Minnesota, Us
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  • And Coalition
    Co-Founder
    And Coalition Jul 2024 - Present
    AND Coalition elevates your business to the next level. Whether you need a robust growth strategy to boost your revenue, are facing obstacles that hinder your progress, or are dealing with lost revenue and seeking solutions, we're here for you. Perhaps you're curious about how AI can enhance your revenue strategy or are using AI in sales and marketing but not getting the desired results. Whatever your challenge, you believe in the potential for transformation and growth, and we're here to help you achieve it.
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  • Pict - Professionals In Career Transition
    Founder And Mentor
    Pict - Professionals In Career Transition Jan 2024 - Present
    We're a supportive community, dedicated to helping professional like you succed. In our community, you'll find:- Supportive Network: Connect with others who understand the challenges of career transitions.- Resources and Advice: Access valuable resources and expert advice to enhance your job search and career planning.- Networking Opportunities: Build connections with a diverse group of professionals.- Personalized Guidance: Get tips on perfecting your pitch, updating your LinkedIn profile, and standing out in the job market.
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  • The Revenue Table
    Founder
    The Revenue Table 2014 - Present
    Our mission is to establish and amplify the credibility of marketers within an organization by consistently demonstrating the tangible value and impactful contributions of marketing.Services for B2B organizations include:• Marketing Strategy• Fractional CMO• Interim Leadership• Revenue Strategy and Attribution• Leadership Coaching and Mentoring• Customer Experience and Journey MappingLearn more: https://www.revenuetable.com
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  • Marketers'​ Community
    Group Facilitator
    Marketers'​ Community Mar 2021 - Oct 2023
    Minneapolis, Minnesota, Us
    As a mentor for CMOs, Marketing VPs, and Marketing executives, I am a trusted advisor of marketing leaders, helping them tackle significant challenges and sharpen their strategies. As a seasoned luminary and public speaker, I simplify complex ideas and inspire change.
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  • The Pedowitz Group
    Chief Marketing Officer
    The Pedowitz Group 2022 - 2023
    Milton, Ga, Us
    As the organization's Chief Marketing Officer, I rejuvenated the brand strategy, tailoring the message to resonate with TPG's ideal customer profile. My mission was clear: building a demand generation engine and redefining our customer connection.As a strategist for CMOs, I helped CMOs focus on what truly drives a brand forward—revenue and customer experience. My approach was straightforward:- Let data drive decisions.- Focus on what matters to the customer.- Align marketing strategies to meet and exceed those expectations.Within the executive leadership team, I was the voice of the market. My insights into industry trends, consumer behavior, and competitive dynamics were pivotal in steering our marketing strategy, product strategy, and overall company direction. I built a powerhouse team comprised of full-time team members, agency partners, and trusted contractors. Recognizing the importance of having the right people and tools, I refined the marketing technology stack to ensure it was robust and aligned with our ambitious goals. I focused on empowering my team and providing them with the resources and mentorship needed to excel.
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  • Accenture
    Marketing Executive
    Accenture Jul 2021 - Sep 2022
    Dublin 2, Ie
    Recruited to join an elite pilot program - Diamond Client Marketing, I bridged the gap between marketing excellence and Accenture's top 1% of clients as a Diamond Client Marketing Leader. In this role, I was the architect of the brand experience, crafting personalized strategies that resonated with Accenture's most valued clients and deepened our relationships with them. My efforts were central to enhancing customer experience and loyalty, making me a key player in sustaining and elevating our client partnership and trust.
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  • Teksetra
    Cmo
    Teksetra 2019 - 2021
    Plymouth, Mn, Us
    As the organization's first Chief Marketing Officer, I built and led a dynamic marketing team, blending in-house talent with external expertise. Leveraging technology, we scaled our capabilities, driving efficiency and staying ahead of industry trends.I created a revenue-focused marketing engine, prioritizing long-term success and accountability. By aligning sales and marketing under a unified account-based marketing (ABM) strategy, we fostered a culture of collaboration, driving revenue growth and enhancing customer engagement.I led a strategic brand overhaul, redefining our brand to position the organization for growth and deeper customer connections.During my tenure as CMO, I was appointed to the company's Board of Directors, a testament to my strategic contributions and leadership. In this role, alongside my responsibilities on the executive leadership team, I guided our company's strategic direction, serving as the market's pulse, bringing a deep understanding of industry trends, consumer behavior, and competitive landscapes, guiding our marketing and product strategies, as well as the overarching direction of the company.One of my proudest achievements was establishing a Customer Care organization, highlighting my commitment to customer obsession and operational excellence, significantly enhancing the customer experience. Central to my approach was a deep commitment to the customer journey, crafting relevant and resonant experiences, and making every interaction with our brand meaningful.
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  • Teksetra
    Member Board Of Directors
    Teksetra 2018 - 2020
    Plymouth, Mn, Us
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  • Teksetra
    Vice President Of Marketing
    Teksetra 2016 - 2019
    Plymouth, Mn, Us
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  • Keyedin Solutions, Inc.
    Vice President Marketing
    Keyedin Solutions, Inc. Mar 2014 - Aug 2016
    Bloomington, Minnesota, Us
    I launched a new entrant manufacturing ERP SaaS software, focusing on distinct branding and strategic positioning. Building a dedicated marketing organization deeply rooted in understanding the consumer landscape through research into behaviors, buyer journeys, and decision-making processes, ensuring our investments directly targeted our most promising prospects. A key initiative was forming a customer advisory committee, a strategic move that aligned our product roadmap with real user feedback, keeping us ahead of market demands.I crafted a focused industry analyst and media relations plan to elevate our market presence and cement our reputation as a formidable SaaS solution.
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  • Cirrus Aircraft
    Executive Director Marketing
    Cirrus Aircraft Jun 2003 - Mar 2014
    Duluth, Mn, Us
    As the head of marketing for Cirrus Aircraft's global brand and marketing strategy, I managed a diverse portfolio of products and services, ensuring Cirrus Aircraft's distinguished presence across personal aviation - luxury, utility, and lifestyle.I championed the brand's digital transformation, blending innovative digital marketing tactics with traditional approaches to forge a unique brand personality. My efforts were pivotal in establishing Cirrus Aircraft as the "World's Best-Selling Aircraft" for more than a decade.I led a dynamic team of marketing professionals, fostering an environment of creativity, innovation, and excellence. Collaborating closely with field sales and field marketing globally, I led the creation of sales enablement, marketing strategies, and events worldwide.
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Debbie Schwake Skills

Leadership Marketing Communications Marketing Strategy Marketing Strategy Lead Generation Strategic Planning Aviation Aircraft Management Advertising Integrated Marketing Program Management Aerospace Social Media Trade Shows Product Marketing Social Media Marketing Customer Service Business Strategy Commercial Aviation Contract Negotiation Marketing Management Thought Leadership Piloting Saas Digital Marketing Business Development Airlines Helicopters Aircraft Maintenance Private Pilot Flights Inbound Lead Generation Inbound Marketing Information Technology Crm Competitive Analysis Manufacturing Brand Management Sales Data Analysis Healthcare Customer Relationship Management Cross Functional Team Leadership Marketing Automation Public Relations Public Speaking Event Planning Press Releases

Debbie Schwake Education Details

  • University Of Minnesota
    University Of Minnesota
    Marketing

Frequently Asked Questions about Debbie Schwake

What company does Debbie Schwake work for?

Debbie Schwake works for Luminate Bank

What is Debbie Schwake's role at the current company?

Debbie Schwake's current role is Fractional CMO.

What is Debbie Schwake's email address?

Debbie Schwake's email address is de****@****ogy.com

What is Debbie Schwake's direct phone number?

Debbie Schwake's direct phone number is +176355*****

What schools did Debbie Schwake attend?

Debbie Schwake attended University Of Minnesota.

What are some of Debbie Schwake's interests?

Debbie Schwake has interest in Children, Twitter, Spicedebbie.

What skills is Debbie Schwake known for?

Debbie Schwake has skills like Leadership, Marketing Communications, Marketing, Strategy, Marketing Strategy, Lead Generation, Strategic Planning, Aviation, Aircraft, Management, Advertising, Integrated Marketing.

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