Shane Carpenter Email & Phone Number

Boise, Idaho Area

We don’t want to create just any plan for our clients, we want to create the right plan. For each client, this going to be different because they will have different goals and objectives. Our primary focus is on integrated marketing communication plans. Why? There is more noise out there than ever and it can be hard to break through. If you are only using one channel it is going to be even harder. There is also the potential pitfall that an algorithm change could be a major disruption.We use an integrated model called PESO that focuses on four areas: paid media, earned media, social media, and owned media. In English this is digital ads, media placements, social media, and your website. They all work together to help you achieve your goals and objectives. Interested in hearing more? Contact me here on LinkedIn or at d.shane.carpenter@gmail.com.

Nampa, Idaho

Freelance public relations consultant and strategist focusing in the areas of media relations, social media, and content marketing. The primary goals were creating brand awareness and interest to drive lead generation.

Boise, Idaho

Enrollment specialist that focused on auditing and processing employee benefit enrollment applications.

Meridian, Idaho

Customer service to members and providers with benefits, billing, and claims.

Boise, Idaho

Delivered a media audit and social media strategy. Managed Twitter account increasing engagement by 240%. University delegate at PRSSA National assembly.

Boise, Idaho

Created and updated media lists. Pitched story ideas to media outlets and monitored client coverage. Worked with a non-profit client to develop a plan to increase public awareness that included media coverage and video creation. Administrator for company and client websites.

Boise, Idaho

Donor research and outreach.

Riverton, Utah, United States

Human resources generalist whose responsibilities ranged from assisting with benefits, payroll, and HR policy to employee communications training, data analysis, and business projects.