Skillset• Ecommerce, retail, catalog, wholesale, marketplace• Design, Development, UI/UX, QA Testing, Business Analysis• Ecommerce Process Analysis, Improvement, and Training• Create & Maintain BRD, SOW, RFP, WBS, UAT, PP, Wireframes, Workflow & Process Flow Diagrams• Training, Onboarding, Training workbooks, Onboarding Documentation• Ecommerce Accessibility/ADA, PII, CCPA, State & Sales Tax• Database Quality Assurance, Auditing, Hygiene, and segmentation• Cross-Functional Team Relationship Building• Strong communicator 1:1, Team, In Person/Virtual• Problem-Solving, Critical Thinking, Extensive Research and Investigation TECHNICAL SKILLS/APPLICATIONSMicrosoft Suite including Word, Excel, Outlook, Access, PowerPoint, Project, Visio, SharePoint, Tableau, NVDA Reader, JIRA, Basecamp, Business Objects, Adobe Analytics/Omniture Site Catalyst, Adobe Acrobat, Google Analytics, Confirm IT, Qualtrics Retail & Mobile POS, Net Promoter Score (NPS), HTML, Relational Database Builds/Maintenance, Business Analysis (12 years), Project Management, Agile, Waterfall, Mobile Apps, Operations Management, and Relational Database.
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Sr. Project Manager/Business AnalystThe Roomplace (The Hege) Sep 2021 - May 2022Manage the integration of an AI powered chatbot and all-in-one contact center solution. - Own and manage the project lifecycle, BRD, design wireframes, and training material the e-Commerce chatbot, and the contact center solution across multiple divisions. - Consult with business partners to clarify and define business use cases, and define requirements based on those cases. - Write user test cases and coordinate all activities and testing during each phase of the project. - Map out a detailed project plan to track progress on a regular basis, and document all change requests and risks. - Document use cases and requirements for sales lead generation to the conversion of a sale online and in-store. - Manage the relationship with the vendor to keep the project on schedule and identify and address gaps with the requirements and software solution. - Create a project management process, templates for requirements, status, and risks.- Mentor the IT Project Manager.
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Sr. Project Manager Of Ecommerce & ComplianceBg/Hammacher Schlemmer May 2017 - Jul 2020Research and manage Ecommerce, accounting, compliance, and enterprise projects. • Create a process flow, manual, and provide training.• Manage product development projects from inception to post-production.• Implement, maintain, and train cross functional teams for website accessibility based on the W3C Level 3 standards and guidelines.• Manage enterprise projects for Legal, Accounting, IT, QA, Creative, Amazon and eBay Marketplace, and Senior Leadership Teams.• Research and write project requirements for Level 3 Accessibility, PII, and State Use and Sales Tax.• Create and maintain a training manual and roadmap based on W3C guidelines for desktop and mobile websites.
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Sr. Project Manager/Product Analyst/Business Analyst For Mobile AppSears Aug 2013 - Apr 2017- Manage & support the objectives to increase user engagement, revenue, and rewards memberships for company initiatives across iOS Mobile Application, Website, and Retail POS. - Extensively audit data across multiple platforms such as Google Analytics, Omniture, Legacy Systems (SQL), Qualtrics, and ConfirmIT. - Analyze processes within multiple departments, create a process flow, manual, and training for multiple departments. - Create reports and decks providing insight to data across the mobile app, website, and POS systems. - Provide recommendations to leadership teams, product managers, retail services, information technology (IT), engineering, and other business partners based on associate behavior analysis. - Develop ad-hoc, weekly reports, & dashboards to track performance of KPI’s, identify data gaps, adoptability, conversion, and rewards/loyalty program. - Maintain Digital Asset Management, content mapping, and keyword research through Adobe Analytics/Omniture & Google AdWords. - Provided search optimization recommendations for internal mobile app POS in home page, PDP, checkout flow, delivery page and navigation based on internal data analysis.
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Sr. Project Manager, Database ImplementationExperian May 2012 - Jan 2013Costa Mesa, Ca, Us- Managed database builds, campaign management, analytical systems, and other marketing initiatives from inception to completion. - Implementation for Database builds, IT projects, Campaign Management, Analysis, Reporting, Status Tracking, and Reporting from Inception to Completion for Ecommerce, CRM, catalog, and direct mail.Coordinate personnel and capital resources across matrix organization for multiple projects, budgets, and achievement of revenue targets. -
Senior Project Manager, Marketing & Client ServicesExperian Sep 2007 - May 2012Costa Mesa, Ca, UsManaged and consulted B2B and B2C client database structure, campaign management, direct mail, email marketing, and E-Commerce marketing channels for clients, including several Fortune 250. -
Ecommerce Project ManagerExperian Mar 2005 - Sep 2007Costa Mesa, Ca, UsManaged internal teams to coordinate, create, and execute online marketing campaigns for Experian.com through email and web. -
Project Manager, Client ServicesExperian Dec 2002 - Mar 2005Costa Mesa, Ca, UsManaged multi-relational database clients ranging from small business to Fortune 1000 companies. -
Consultant, Client ServicesExperian Jun 1999 - Dec 2002Costa Mesa, Ca, UsPrimary contact for day-to-day tactical support and management of assigned key accounts.• Assemble and direct the day-to-day client management, business development activities, and process improvements with 100% success rate. -
Fundraising And Marketing DirectorAlmost Home Foundation Sep 2008 - Mar 2011Director for over three years managing all fundraising events raising over $75k annually. Also increased volunteer base from 25 to over 300 volunteers.
D Keller Skills
D Keller Education Details
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Roosevelt UniversityIndustrial And Organizational Psychology -
Roosevelt UniversityIndustrial Psychology -
Roosevelt UniversityOrganizational Leadership -
Harper CollegeProject Management -
Depaul UniversityDirect And Interactive Marketing
Frequently Asked Questions about D Keller
What is D Keller's role at the current company?
D Keller's current role is Psy.D, PMP, BA, Digital PM.
What schools did D Keller attend?
D Keller attended Roosevelt University, Roosevelt University, Roosevelt University, Harper College, Depaul University.
What skills is D Keller known for?
D Keller has skills like Marketing Management, Marketing Strategy, Customer Retention, Customer Service Training, Customer Analysis, Ms Project, Marketing Research, Customer Satisfaction, Google Analytics, Web Analytics, Online Research, Social Media Marketing.
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