David Span

David Span Email and Phone Number

President @ Span Marketing | Fractional CMO | Driving Growth with Strategic Marketing Solutions @ Span Marketing Solutions
David Span's Location
New York City Metropolitan Area, United States, United States
About David Span

I am a marketing leader with over 30 years of experience in growth focused companies. I have a strong track record of developing and executing successful go-to-market strategies for new and innovative products and services. I have diverse expertise in the emerging digital economy, including edge computing and 5G, content distribution platforms, mobile applications, video conferencing, and SaaS.Currently, I am the President of Span Marketing Solutions, a full-service marketing agency that provides strategic marketing and fractional CMO services for businesses of all sizes and industries. I lead a team of professionals who specialize in all aspects of marketing, from SEO and content to branding and events. I help companies build their brands and achieve growth by using cutting-edge tools, advanced data analysis, and extensive industry knowledge. My mission is to deliver a consistent and powerful marketing plan, leaving business owners to focus on their core strengths.

David Span's Current Company Details
Span Marketing Solutions

Span Marketing Solutions

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President @ Span Marketing | Fractional CMO | Driving Growth with Strategic Marketing Solutions
David Span Work Experience Details
  • Span Marketing Solutions
    President
    Span Marketing Solutions May 2023 - Present
    Mountain Lakes, Nj, Us
    Span Marketing provides Strategic Marketing and Fractional CMO services. With over 25 years of experience, we provide access to a team of professionals who specialize in all aspects of marketing – so you don’t have to. Span Marketing assumes the role of your dedicated, outsourced Chief Marketing Officer, providing strategic marketing leadership and expertise without the necessity of a full time, in-house executive.Utilizing cutting-edge tools, advanced data analysis, and extensive industry knowledge, we eliminate the necessity of an internal marketing team. We help companies build their brands and achieve growth through strategic marketing planning and execution.Our mission is to deliver a consistent and powerful marketing plan, leaving business owners to focus on their core strengths – running the business. We help drive efficient growth and audience targeting by using industry insights, innovative tools, and a fresh outlook.At Span Marketing, we are passionate about growing companies across virtually every sector. Our full-service agency leverages every tool available to reach out to your ideal clients and generate more qualified leads. The result? A tangible increase in sales and revenue for your business.
  • Datamotion, Inc.
    Senior Vice President Of Marketing
    Datamotion, Inc. Dec 2021 - Mar 2023
    Morristown, New Jersey, Us
    Leading the marketing team for a Secure Exchange API driven solution. Oversee all marketing functions including lead generation, product marketing, creative, branding and events. Launched multiple campaigns across healthcare and financial services verticals growing new business by over 100%. Established developer advocacy program with a focus on a new no-code development offering.
  • Alefedge
    Chief Marketing Officer
    Alefedge Apr 2019 - Sep 2021
    Short Hills, New Jersey, Us
    AlefEdge is the leader in the Edge Internet, delivering the power of the 5G based Edge Internet to application developers through our easy-to-use technologies. As Chief Marketing Officer, responsible for all Corporate and Product Marketing initiatives. As part of the executive team, led all messaging, collateral, lead generation, product marketing, corporate communications, and events, as well as the corporate website. As the company has grown, we have shifted from brand advocacy to product marketing, with a focus on growing the Enterprise business as well as building a Developer ecosystem. Managed deep relationships in the media and analyst communities.
  • Lifestation, Inc.
    Head Of Marketing
    Lifestation, Inc. Jan 2018 - Feb 2019
    Union, Nj, Us
    Responsible for the planning and leadership of the Marketing organization by ensuring that the appropriate structures, systems, competencies and values are developed in order to exceed the goals of the Marketing plan. Responsible for implementation of the Marketing strategy, with a focus on digital marketing (PPC/SEO), partnership marketing, social media and brand strategy. Managed a team of marketing professionals.• Consistently exceeded monthly goals in customer acquisition, while managing a $6M marketing budget. • Grew the online partner channel by more than 110% in 6 months.• Launched the retail channel for LifeStation, including offerings on Amazon and Google Shopping. • Led the launch of new eCommerce platform, increasing online sales by 300% in first month. Responsible for all web content and creative.• Responsible for releasing new technology features to the LifeStation product family.
  • Zedge
    Vice President, Partner And Product Marketing
    Zedge Aug 2016 - Nov 2017
    Manhattan, New York, Us
    Zedge is the world’s #1 content distribution platform for mobile personalization and self-expression. In this newly created role, I was responsible for leading the efforts to create a B2B product within Zedge. This includes Product Management, Business Development, and operations for creating brand partnerships across multiple verticals, including entertainment, sports, media and consumer products.• Led the creation of Zedge Collections, a place where companies can promote their brands utilizing personalization content and own the most valuable real estate on the mobile phone – the home screen. Enhanced marketer’s ability to reach desired target audience through this mobile-delivered Ad Tech solution.• Owned the Customer Success function for all partners.• Successfully won partnerships with top brands from companies such as Sports Illustrated, ESPN, Fox Entertainment, Paramount Pictures, Washington Wizards, Cricket Magazine, Entertainment One (CA), and IDW.
  • Arkadin
    Vice President Of Video Services Marketing And Customer Success
    Arkadin Sep 2014 - Aug 2016
    Responsible for the overall Video collaboration market for Arkadin in North America. Own the entire end-to-end customer experience, while focused on growing top line revenue and EBIT. Full P&L ownership of the Video BL. Managed an overlay sales team to support all video opportunities, including ArkadinVideo, powered by Vidyo, Blue Jeans Service, Polycom hardware, Pexip and Video Managed Services.• Grew license revenue by 73% in FY15 through direct sales and new product offers, increasing deal size by 50%.• Developed Customer Success (CSM) plans for strategic clients. Established regular reviews to track the metrics across the business. Maintained over 95% of base customers, and built long term agreements to reduce churn.• Successful in creating new offers based on emerging technologies in the marketplace. This included embedding Pexip technology into a new service, ArkadinVision which combined leading edge video software with Arkadin’s proprietary conferencing solutions. Service was launched successfully across North America.
  • Vidyo
    Vice President, Managed Services
    Vidyo Mar 2009 - Jun 2014
    Hackensack, Nj, Us
    Responsible for developing the business plan and executing on the Cloud Services ecosystem and business for Vidyo in North America. Vidyo delivers groundbreaking video conferencing technology that provides HD video from the conference room to desktop and mobile devices.• Grew topline revenue by 25% year over year, exceeding quota on a regular basis, managing national accounts.• Created a hosted video conferencing solution for Managed Service Providers. This was Vidyo’s first ever SaaS model leveraging Vidyo’s patented technology.• Acquired over 15 partners to the Vidyo platform, including negotiating business and contract terms, launch of service, and maturation. Account management of strategic opportunities of Telco’s, MSO’s and Service Providers.
  • Idt Telecom
    Svp, New Technologies Group
    Idt Telecom Aug 2007 - Aug 2008
    Newark, Nj, Us
    • Responsible for driving long term strategic direction and commercializing all new technology opportunities for IDT Telecom. This included evaluating and reviewing investment opportunities, developing strategic plans and negotiating acquisition and licensing contracts. • Created Mobile Financial Services strategy to launch mobile payments solution in Latin America and the Middle East. Included leading the business development and technology partnerships required to launch the service.• Launched Fixed Mobile Convergence (FMC) trials with two cable operators in the US and a service provider in the Caribbean. • Developed Social Video prototype being marketed to social networking companies.
  • Idt Telecom
    Svp Product Management And Marketing
    Idt Telecom Aug 2006 - Jul 2007
    Newark, Nj, Us
    • Responsible for all product management and marketing activities for IDT Telecom. This included strategic planning, product management and development for multiple product lines across all channels. • Responsible for all online and offline marketing efforts for IDT Telecom, including customer acquisition, trade events and branding. Supported a team of 30 employees. Product lines included:• Consumer Phone Services• Stored Value Products• Wireless Products – management of IDT’s MVNO • Voice over IP – provided product management and marketing for the Net2Phone product suite. • Carrier Services
  • Net2Phone
    Svp Worldwide Product Management And Marketing
    Net2Phone May 1999 - Aug 2006
    Newark, Nj, Us
    • Responsible for all product management and marketing activities for Net2Phone worldwide. • Full P&L management.• Coordinated with the sales and business development organizations to drive profitable growth across all product lines. • Responsible for all online and offline marketing efforts for Net2Phone, including customer acquisition and branding.
  • At&T
    Director, Ecommerce And Advertising
    At&T Jan 1998 - May 1999
    Dallas, Tx, Us
  • At&T
    General Manager, On-Line Advertising
    At&T Jan 1996 - Jan 1998
    Dallas, Tx, Us
  • Ncr Corporation
    Business Analyst
    Ncr Corporation Jun 1987 - Jan 1996
    Atlanta, Georgia, Us

David Span Skills

Product Management Telecommunications Strategy Product Marketing Business Development Managed Services Strategic Partnerships E Commerce Sales Video Conferencing Management Marketing Leadership Voip Wireless Solution Selling Voice Over Ip Networking Saas Software As A Service Crm Account Management Cloud Computing Enterprise Software Marketing Strategy Strategic Planning Customer Relationship Management New Business Development Cross Functional Team Leadership Wireless Technologies P&l Management Sales Management Digital Media Product Launch Team Building Executive Management Marketing Communications Negotiation Market Research Advertising Digital Marketing Brand Development Social Media Online Marketing Online Advertising Mobile Marketing Mobile Advertising Start Ups Product Strategy Business To Business

David Span Education Details

  • University Of Dayton
    University Of Dayton
    Mba
  • Isenberg School Of Management, Umass Amherst
    Isenberg School Of Management, Umass Amherst
    Finance
  • Thunderbird School Of Global Management
    Thunderbird School Of Global Management
    International Business

Frequently Asked Questions about David Span

What company does David Span work for?

David Span works for Span Marketing Solutions

What is David Span's role at the current company?

David Span's current role is President @ Span Marketing | Fractional CMO | Driving Growth with Strategic Marketing Solutions.

What is David Span's email address?

David Span's email address is da****@****dyo.com

What is David Span's direct phone number?

David Span's direct phone number is +177051*****

What schools did David Span attend?

David Span attended University Of Dayton, Isenberg School Of Management, Umass Amherst, Thunderbird School Of Global Management.

What skills is David Span known for?

David Span has skills like Product Management, Telecommunications, Strategy, Product Marketing, Business Development, Managed Services, Strategic Partnerships, E Commerce, Sales, Video Conferencing, Management, Marketing.

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