• IMPACT: Driven consistent year-over-year growth for Douglas Stewart Software + Services through proactively implementing practices that lead to high retention rates for SaaS customers• Leverage understanding of the EdTech customer journey to provide SaaS vendors with recommendations, plans, and implementation of impactful sales and marketing strategies• Manage and mentor a cross-divisional team of 30+, leading an exclusive Adobe North American partnership in education• Grow and maintain strategic partnerships, including responsibilities related to relationship development, revenue generation, pipeline management, sales forecasting and budgets• Drive category evolution including lead developing programs, promotions, and procedures• Negotiate and develop contracts with key partners

• IMPACT: Invested in key vendor relationships, driving 3x sales growth by building out industry best practices for the As a Service Model to skyrocket retention and reestablish exclusive partnership going forward• Built, managed, and grew a cross-divisional team, leading LAR/VAR BU partnerships in education with 350+ resellers & 270+ vendor partners• Developed and managed a Customer Lifecycle Management program and team to support customer retention and boost ARR for Adobe & Big History Project (Gates Foundation)• Created framework and led team in development of Adobe data warehouse and reporting system• Created framework and led team in development of the DSC mobile ordering applicationPrevious Positions Held: BU Director, Business Unit Manager, Program Manager, Product Manager, Marketing Specialist/Event Manager, Adobe Sales Specialist

• IMPACT: Increased University enrollment overall by providing opportunities to employers to build relationships with businesses in the Madison area• Led community and corporate outreach initiatives to enhance University visibility and drive student enrollment growth• Planned, managed, and executed a wide range of community and corporate events• Developed impactful marketing strategies to promote University offerings and initiatives• Built and nurtured strategic relationships with key stakeholders• Exceeded contractual goals through effective outreach and relationship management• Developed a strategic partnership with the City of Madison to support University objectives

• IMPACT: Develop new programs to increase attendance & overall revenue.• Created and marketed engaging group night experiences, driving revenue and enhancing fan engagement.• Developed innovative marketing strategies and crafted compelling content to boost brand visibility.• Established a not-for-profit fundraising program and revitalized school rewards and fundraising initiatives.• Achieved recognition as the highest revenue-generating group sales executive for two consecutive seasons.