As a Key Accounts Executive at Daxko, I collaborate with our top health and wellness organizations to drive growth through our comprehensive software solutions. My focus is on understanding each client’s unique challenges and delivering tailored strategies that address their needs while positioning them for long-term success.At Daxko, we prioritize enhancing member experiences and improving operational efficiency through innovative technology. I take pride in helping our key accounts achieve their goals by building strong, lasting partnerships and ensuring our solutions deliver measurable value.

In my role at Evercommerce, I focus on acquiring new logos by leveraging my expertise in SaaS solutions to drive double-digit year-over-year growth with global clients. As a consistent top performer in generating new annual revenue, I evaluate client needs and develop ROI-driven presentations that highlight key value propositions, differentiate Listen360 in the market, and position the company as an essential business partner. I maintain outstanding client satisfaction by fostering a service-oriented culture, building partnership-based relationships, and delivering personalized support with industry-leading solutions. Additionally, I develop lead generation strategies, guide teams through bidding and RFP processes, and collaborate with cross-functional teams to ensure seamless onboarding and implementation. I am committed to identifying growth opportunities, expanding market presence in key segments, and crafting strategies to engage and onboard clients across the U.S., Canada, and Asia-Pacific markets.

As an Account Director at Hawkeye, I managed multi-million dollar online and offline marketing campaigns for clients like FedEx, maintaining high client retention through strategic relationships and aligning enterprise solutions with client needs. I collaborated with marketing and strategy teams to develop innovative campaigns, driving revenue growth through cross-selling and upselling initiatives. I worked closely with senior leadership to optimize staffing models and workforce utilization while bridging communication between technical and non-technical teams to ensure project success. Additionally, I used data-driven insights to enhance ROAS and consistently deliver results on time and within budget.

• Played a key role in managing over $3 million in online and offline marketing campaigns for industry-leading clients such as Golds Gym, Workout Anytime and several others.• Maintained exemplary client retention rates by building strategic relationships and expertly aligning enterprise solutions with client needs. • Partnered with marketing and strategy teams to develop innovative campaigns and present clients with best-in-class solutions that secured continued revenue.• Employed cross-selling and upselling services to drive revenue growth within existing accounts, boosting brand presence within the portfolio.• Bridged communication gaps between technical and non-technical teams, with strategic focus on achieving common goals.• Fostered excellence across all processes, integrated best practices, and resolved productivity bottlenecks to achieve project scope, milestones, timelines, and budget goals.• Evaluated various metrics and analytical reports to generate actionable insights for impacting ROAS on the current marketing budgets.

• Delivered future-focused leadership by engineering executive-level vision and targeted operations strategies to drive substantial performance gains across 20+ franchised locations.• Reduced over $200,000+ in annual labor costs by optimizing the leadership structure and implementing Lean staffing principles. • Navigated renegotiations with advertising contracts to save over $100,000 in annual media buying costs while leading highly profitable PPC and SEM campaigns.• Elevated company workflows via effective project management and workflow systems designed to strengthen company objectives and focus teams on achieving common goals.

Developed high impact marketing strategies and business development initiatives that effectively scaled with operations from startup to a business with 23 locations over 4 States and 50+ Million in revenue• Drove growth from startup status to 23 locations, 1,800 employees, and over $50M in total annualrevenue by creating business development frameworks with long-term branding strategies• Built substantial brand equity across 3 states by conceptualizing and executing campaigns designed to provide brand differentiation, define competitive edge, and engage target market• Effectively managed $2.2M budget and relentlessly maximized resources by proactively negotiatingmedia buying contracts and leveraging networking to secure press releases and television interviews• Collaborated with executive team to create both short-term and long-term strategic planning,resulting in a clear vision, mission, brand pillars, and roadmap to success• Dramatically increased direct marketing driven sales by accurately analyzing target market demographics and implementing energetic and memorable advertising campaigns across web, radio, television, billboards, and print• Spearheaded a full-spectrum, ROI-driven internet marketing strategy including PPC,SEM/AdWords, lead tracking, analytics, and website content marketing• Diversified marketing strategies to maximize brand saturation within existing markets andsubsequently produced significant revenue growth while reducing lead generation/acquisition costs

Directed facility operations, managed budget, set goals, and provided store-level team leadership for the nation’s largest fitness organization.Consistently improved facility efficiency, staff productivity, and sales team performance through dynamic leadership and customer service oriented training strategiesAccurately managed store budget and optimized staffing schedules with customer volume to reduce overtime and overlap to decrease labor costsSuccessfully managed the grand opening of 7 new locations and produced high performing stores by skillfully hiring staff and streamlining training methodsAchieved presidents award for consistently achieving all revenue goals and transitioning underperforming locations into top revenue producers