Deb Stewart Email & Phone Number

Fort Wayne, In, Us

Greenwich, Ct, Us

PeriscopeIQ• Assist in warm-up of new email accounts and execute cold emailing of research survey to related audience on behalf of the company's clientDMA United (Amour Vert) and HLT Consulting Inc. (LOLA)• Execute ongoing email and SMS production and reporting; refine customer journeys; optimize email templates; improve customer targetingJerry's Home Improvement• Developed email marketing strategy: list growth; send cadence; content recommendations; testing roadmap, and goals

Houston, Texas, Us

Provide service and information to current and prospective members through positive communication.Certified by HSI for Basic Life Support (2 year)/First Aid/O2.

The Woodlands, Texas, Us

• Partnered with marketing, ecommerce, merchandising and credit teams to define channel plans, including content needs, message timing and promotional plans in support of business and customer needs• Completed end-to-end execution of promotional emails, including briefing, creative review and approval, production of customer request forms, proofing and approval of messaging• Collaborated with ecommerce developers and third-party email provider to implement new triggered customer messaging• Owned segmentation strategy and forecasting and testing roadmap• Tracked email & SMS KPIs and provided weekly/monthly/quarterly recaps with insight-based recommendations• Worked with ESP and used separate third-party tool to ensure reputation and list hygiene

The Woodlands, Texas, Us

I handled the email segmentation and list maintenance, executed weekly reporting and QBR, and assisted with the selection and transition to new ESP. I helped with promotional planning, forecasting and production as needed.Key Achievements:- Completed extensive list cleanse and developed send-cadence strategy- Improved Gmail reputation from "Bad" to "High" in under 60 days- Increased average open rate over 79% in 6 months

Westlake Village, Ca, Us

I managed email and SMS/MMS marketing for the Musician's Friend brand, including planning and strategy, calendaring, segmentation, production and reporting. I was a key member in leading the transition from our previous email/data management company and the text messaging vendor to Epsilon.Key Achievements:- Directed conversion of approximately 60 transactional and automated emails across all brands to Epsilon; taught the Digital Production and Coding Manager the new HTML/programming requirements- Strategized several customer journeys, including Welcome, Lessons, Repairs, Rentals and B2B- Hired, trained and managed a team of 1 Senior Specialist and 1 Specialist

Westlake Village, Ca, Us

I headed email production and reporting for Guitar Center and Musician's Friend while working as team lead and back-up to the Senior Manager.Key Achievements:- Generated an average of $3.2M in combined monthly demand sales (direct attribution)- Implemented Rich Relevance product recommendations, driving $1.5M in demand- Executed the CRM team's portion of the enterprise-wide Customer Messaging project, including data mapping and updating the design/programming of triggered emails- Learned QuickBase development and created a task and project tracker for the team

Westlake Village, Ca, Us

I built web pages for several Guitar Center websites and handled simple graphic creation and edits in Photoshop. I coded and sent emails for several company-owned brands. I was selected to transition to email marketing full-time in 2011 due to an expansion of the program.Key Achievements:- Initiated responsive design templates to improve engagement as subscribers increased mobile usage- Co-created a proprietary scripting language to enable data insertion in real-time and batch triggered messages and consolidated those emails from multiple systems- Developed an Excel template to provide centralized reporting- Utilized SQL knowledge to provide coupon redemption data for the Digital and Retail channels