Sylvie Dang Mihail Boda Email & Phone Number

Los Angeles, CA, US

At GET IT MADE, I spearhead operations and marketing, focusing on strategic brand communications and the tactical execution that drives our vision forward. My role encompasses a robust blend of technology integration and community engagement, utilizing AI and machine learning to enhance screenplay vetting processes and optimize our advertising strategies.

Ridgefield Park, NJ, US

Collaborate with cross-functional teams to drive marketing, creative and operational excellence and align results with marketing objectives. Responsibilities include:Creative Operations:- Oversee marketing and creative studio communication, ensuring global distribution of assets- Manage process escalations and financial issues- Coordinate with Legal, Biz.

Reported directly to C-level executives/Co-founders and worked with cross-functional teams to launch Struum- Led all product marketing initiatives including management of media, creative and PR agencies- Managed soft launch of Struum across all platforms (iOS, Android, and living room devices)- Developed Struum brand pillars, positioning, and identity.

Toronto, Ontario, CA

Reported directly to CBO*previously known as "Firstlight Media"- Spearheaded a comprehensive overhaul of the company website, showcasing a keen eye for creativity and design excellence- Managed a top-tier agency responsible for the successful build and execution of the revamped website, ensuring a seamless and visually compelling online presence.

Minneapolis, Minnesota, US

Beats by Dre | - Led development of media strategies, comms, and tactical plans across all channels to launch short-term campaigns that aligned with powerhouse influencers in Music and Sports, such as Serena Williams, Nicki Minaj, Lebron James, Post Malone, and major retailers such as Best Buy, Amazon, and Apple and NBA Partnership for Beats by Dre.

New York, US

- Responsible for consumer messaging and execution of marketing campaigns across Discovery, Animal Planet, and Science Channels; including all creative, partnerships, media, and promotional elements- Authored creative Briefs and consumer marketing strategies for shows and films within the Discovery portfolio; Q1 2018 key series for Animal Planet, The Vet.

Celebration, FL, US

- Developed and planned CRM content and journey for Annual Passholders and guests to optimize retention and acquisition- Managed campaign and project timelines, milestones, budgets, and deliverables in partnership with Integrated Retail Sales and marketing leadership teams for monthly/quarterly Passholder Communications and Passholder Acquisition; working.

US

- Conducted a comprehensive staff and operations audit, identifying redundancies and implementing strategic solutions to eliminate bottlenecks, resulting in streamlined and efficient workflows.- Delivered insightful competitive landscape analyses and trend assessments within the film/TV industry, offering key recommendations to diversify the content.

Ft. Lauderdale, FL, US

Managed marketing (merchandising) for 80+ Luxury and AutoNation Branded stores in the Western region. Worked directly with store General Managers to plan and coordinate monthly online advertising to maximize sales efficiencies and drive traffic to dealer websites. Supported Regional Marketing Directors in media planning, budget development, communications.

Detroit, Michigan, US

- Regional Field Manager for all Chevrolet regional advertising in the West region, 16 DMAs with active media and advertising plans including key market initiatives and Hispanic targeted objectives- Provided strategic insights and thinking in development of regional advertising plans annually with Chevrolet marketing manager; supported national launch of.

San Francisco, California, US

- At the request of Chevrolet, remained the Regional Account Manager for the West Region once Goodby, Silverstein & Partners acquired the account as AOR in 2010- Together with regional Chevrolet marketing manager, planned and executed regional marketing plans for 16 DMAs in the West, including key state initiatives and Hispanic targeted objectives- Managed.

Detroit, MI, US

- Managed Chevrolet regional advertising activity in the West Region- Digital marketing ambassador for West region; coordinated Chevy national and regional social media plans and integrate accordingly- Agency advocate and member of regional Chevy In-Market team (IMR); consisting of 8 months of General Motors digital marketing training/education; develop.

Detroit, MI, US

- Managed all aspects of Local Marketing Groups (LMG), specifically Bakersfield, el Centro, Palm Springs, and Santa Barbara- Developed marketing plans/recommendations, managed media budgets/plans, led/hosted monthly dealer meetings, etc.- Ensured that LMG marketing plans were coordinated with National/Regional go-to-market objectives (including retail.

Detroit, MI, US

- Supported Account Supervisor in management of day-to-day LMG dealer business including creative development, execution of production and commercial scheduling (general marketing and Hispanic)- Market experience ranging from Desert, Pacific NorthWest, Mountain and California DMAs- Led/developed production and commercial scheduling process with agency.

London, GB

- Worked with the cultural intelligence unit and planning group on the wine and pharmaceutical industry and corporate sponsorships to provide insights for new business pitches

NYC, LA, US

- Supported brand strategists with research and analysis of major metropolitan cities where EarthLink campaign launched, to evaluate and measure effectiveness

San Francisco, CA, US

- Assisted account/planning team with tracking and researching the toy industry and evaluated "hot buttons" for Mattel