Duane John Email & Phone Number

Raleigh-Durham, North Carolina Area

As Labcorps Digital Designer and Email Marketing Specialist I am responsible for crafting engaging and visually appealing marketing communications and in-app experiences across a variety of digital customer engagement channels. My role involves partnering with marketing and product teams to understand the goals of each campaign and translate them into compelling on-brand designs that capture the audience’s attention, strengthen brand recognition and meet the highest performance goals and… Show more As Labcorps Digital Designer and Email Marketing Specialist I am responsible for crafting engaging and visually appealing marketing communications and in-app experiences across a variety of digital customer engagement channels. My role involves partnering with marketing and product teams to understand the goals of each campaign and translate them into compelling on-brand designs that capture the audience’s attention, strengthen brand recognition and meet the highest performance goals and expectations. • Certified salesforce marketing cloud specialist responsible to create email, sms and push automations while ensuring successful deployment and ip integrity to a subscriber base of over 92M contacts nationwide. • Recognized for establishing labcorp’s consumer email brand identity and locked email template library resulting in boosted sales and increased brand recognition.• Troubleshoot html code to harmonize visual display between different devices and inbox apps as well as optimize dark mode & accessibility standards.• Design and implement dynamic personalized content including, count down timers, sentiment trackers, progress bars, live polls and personalized graphics.• Design and develop supporting digital components including, banner ads, digital graphics, gif animations, lead forms, surveys, and social media content.• UX/UI design support partnering with marketing executives and app developers to design new site areas and digital promotions for Labcorp’s corporate website and various web applications designed for healthcare professionals, maximizing UX/UI standards ensuring user appeal and effectiveness. • Facilitate website acquisition, content transitions to Labcorp branding for onboarding of DNA Identity, US Labs, Genzyme Genetics, and Esoterix websites.• Graphic design support for integrated marketing campaigns for product launches and marketing events• Created logo animations for BeaconLBS and US Labs Pathways. Show less

Raleigh-Durham, North Carolina Area

Industry leader generating over $1 billion of gross mobile content distribution sales and managed service infrastructure for major wireless carriers, television networks and media companies. As the UX/UI and digital designer I created Web & WAP application storefront portals for at&T, BET, NBC, Ccartoon Network, Sony Ericsson and Palm, maximizing UX while ensuring cutting-edge look and feel design. • Conflicting technical limitations and poor design quality by a 3rd party vendor… Show more Industry leader generating over $1 billion of gross mobile content distribution sales and managed service infrastructure for major wireless carriers, television networks and media companies. As the UX/UI and digital designer I created Web & WAP application storefront portals for at&T, BET, NBC, Ccartoon Network, Sony Ericsson and Palm, maximizing UX while ensuring cutting-edge look and feel design. • Conflicting technical limitations and poor design quality by a 3rd party vendor threatened the loss of a key account, sr. Executives turned to me for help. I was able to diplomatically bridge technical realities and client concerns by presenting carefully measured design and clear communication, successfully reaching a win-win compromise and achieving a consensus among all stakeholders, maintaining our reputation as an industry authority and preventing a major client from breaking off a key contract.• Created and deployed weekly email campaigns, promotional landing pages and banner ads. • Successful Pocketgear.com website design involving a consolidation of three individual e-commerce properties and subscriber bases to form a single web brand offering over 13,000-combined software titles, achieving a combined gain in traffic, revenue and increased market share.• Redesigned BET Mobile Web storefront, adhering to BET brand guidelines achieved client approval with little iteration and quick turnaround. Effective design maximized style and technical limitations while satisfying all UX requirements without added development. • Helped redefine and document mobile browser limitations, which were once the standard for mobile app developers in the US. • Designed pocketgear.com web brand identity weeks ahead of schedule.• Created effective pre and post website launch campaign communicating upcoming changes and enhancements.• Developed interactive product slider for high-profile promotions featuring easy content management. Show less

Richfield, Mn

Art Director for weekly online ad cycle. Primary site area design lead for bestbuy.com targeting business customer segment. Designed and created interactive promotions, in-store experience design and corporate communications. Propose finalized multi-media marketing design concepts followed by accurate design iteration, ensuring brand continuity of retail sales promotions launched simultainiously across a wide range of customer channels. Accountable to Sr. Creative Director, channel marketing… Show more Art Director for weekly online ad cycle. Primary site area design lead for bestbuy.com targeting business customer segment. Designed and created interactive promotions, in-store experience design and corporate communications. Propose finalized multi-media marketing design concepts followed by accurate design iteration, ensuring brand continuity of retail sales promotions launched simultainiously across a wide range of customer channels. Accountable to Sr. Creative Director, channel marketing committees and executives. • Responsible for art direction of multi-million subscriber distribution Sunday insert cover as well as mid-week advertorials and seasonal Run-on-Press ads. • Art directed and created 8-page mobile phone advertorial featuring Verizon with a 1.2 million nationwide distribution achieving an improvement in ROI with a 28% increase in revenue from previous distribution. • Digital illustration to emphasizing product selection and reinforce brand appeal • Responsible for enhancing licensed artwork from Lucas Ranch studios, McDonald's, Elton John, Lenny Kravitz, the NFL and others while maintaining respective royalty limitations and style guidelines. Designed large format store display graphics and point-of-purchase signage for store fixtures targeting specific customer groups implemented in Best Buy retail stores nation wide. Show less

Greater Minneapolis-St. Paul Area

Interactive Design Lead / 1999-2002Chief Visual Designer and UX Specialist for corporate internet and intranet sites. Responsible for corporate Web site look and feel design, UI graphics, Flash and gif animation, landing pages, dynamic e-mail promotions and online feature ads. – Streamlined online ordering process eliminating obsolete steps, improving revenues by 341% prompting departmental budget increases. – Introduced "Request a Quote" functionality capturing other-wise… Show more Interactive Design Lead / 1999-2002Chief Visual Designer and UX Specialist for corporate internet and intranet sites. Responsible for corporate Web site look and feel design, UI graphics, Flash and gif animation, landing pages, dynamic e-mail promotions and online feature ads. – Streamlined online ordering process eliminating obsolete steps, improving revenues by 341% prompting departmental budget increases. – Introduced "Request a Quote" functionality capturing other-wise lost non-registered customer leads, selected for successful ROI usability case study by industry expert Nielson Norman Group. Principal Graphic Designer / 1996 - 1999Responsible for creation of company collateral, product logos, labels & packaging, product brochures, manuals, direct mail, newsletters, icon systems, and incentive materials. Show less

Minneapolis Mn

Graphic Design Courses, Graphic Design, 4.0

Completed assignments that explore basic 2D communication principles integrating color, shape, texture, typography, and photography.

Associate Of Arts - Aa, Commercial Art, 4.0

Bachelor Of Arts (Ba), Bachelor Of Arts, General, 3.6

Diploma