Head Of Advertising Projects
Екатеринбург
As the head of advertising projects and corporate advertising agency manager, I achieved notable results:Built a competitive agency that entered the top 3 indoor operators by profit and the top 7 by revenue according to AdIndex data within the first two yearsLaunched operations in 8 regional airports as an inventory ownerEstablished long-term relationships with Russia's largest advertisers (BMW, Audi, top-4 telecom operators of Russia: TELE2, MTS, MegaFon, Beeline)Increased revenue by more than 650% over four yearsBuilt an e-commerce platform for purchasing and booking advertising inventoryDeveloped an advertising concept for all 8 airports in the holding, including Platov airport - the first Greenfield project post-USSR in Russia and the first airport to receive 5 SkyTrax stars in Eastern EuropeImplemented a project to improve the friendliness of Koltsovo airport staff as a pilot project, which led to the airport ranking in the top 10 airports worldwide for passenger service by SkyAwards in 2019.