2nd stunt at Sprinklr.• Facilitating, participating in, and planning design and development sprints.• Shaping team strategy and roadmaps through discovery efforts.• Regularly pitching ideas to design and product leadership backed by research and data.• Take charge of complex, critical, and ambiguous projects, overseeing them from concept to completion.

• Led the design and research for the DISQO Ad Measurement product to increase adoption. • Planned OKRs with VP, PM, and Director for quarters and year objectives. • Collaborated with PM, CS, and Engineers on prioritizing the impact and effort of the product vision and roadmap. • Facilitated research and execute design explorations and final deliverables.• Collaborated with the design system and accessibility team on building the experience from the ground up.

• Partnered strategically with Product Manager, Engineering, and UX Research to drive team strategy, product decisions, and roadmap priorities.• Owned end-to-end user journey and all aspects of design execution from vision, ideation, prototyping, user testing, and final deliverables.• Partnered closely with our Design Systems team, to create scalable design frameworks and solutions.• Established and led the design function for all Advertising and Marketing products.• Provided mentorship and design feedback to other design team members.• Ensured a cohesive user experience by identifying and mediating the impact of design decisions across the entire product ecosystem.

Product:• Worked closely with the product director and engineering team on Video Labs products (channelpl.us, trailerpl.us, media dashboard, intranet). Includes wireframing, prototyping, UI design, and spec work.• Created a design system in support of cross-platform experiences.• Applied best UX knowledge, practices, and trends. • Oversee close coordination with the product management team to develop a shared vision of a product and then lead a process to define the experience and design to deliver on the product’s objectives. Provide quality control over concepts and projects.• Created and enforce design quality standards, that lead to cohesive and delightful user experiences. • Evaluated quality on both user-centric design and data-driven metrics in regular reviews. • Collaborated with the product team on user experience decisions through user research, customer development, and iterative feedback loops.• Rapide iterated on design prototypes and working applications from data, research, and findings.Marketing:• Led and mentored the design team, collaborating with strategists, editors, directors, and producers to clarify needs, provide status updates, manage revisions and finalize deliverables on deadline.• Developed assets for use across all social media platforms and client-facing communications (custom YouTube channel banners, end screen, thumbnails for clients, client "milestone" achievements, digital reports, and more), collaborate with the Strategists and Editors to identify design assets needed to support the overall social media strategy.• Worked with team leaders to develop creative, high-impact marketing collateral (brochures, one-sheets, pitch materials).• Provided design support to executives on internal / business presentations.• Developed creative concepts for branded promotional items in collaboration with other team members.• Ensured all internal and external marketing materials conform to style and brand guide.

Freelance: Collaborated with UX designer and Senior Designer on UCLA Experience responsive mobile website and a year long (national and international) responsive E-mail campaign within 2 weeks.Technical

Collaborated on variety of projects, including digital and web design, packaging, print collateral, brand identity, and promotions throughout various stages of the creative process. Accomplishments included: built a working prototype for Epson D-Series iPad based micro site, hand-coded SooHoo Designers website within a week, managed company website and lead designer on over 60 US and global package.Full Time: Apr 2008 - Dec 2013 | Freelance: Feb 2014 - Jun 2014, Nov 2014 - Feb 2015

Collaborated with a team consisted of 10 members on Disney Human Resources "AddItUp" Campaign. Designed benefits brochures, envelopes, posters, postcards, iconography, social graphic memes, web banner carousel, e-mail blasts, e-ticket web page flow, and online game quiz flow.

Explored packaging title treatments for “The Little Rascals” DVD re-release. Designed key selling point stickers for DVD packaging. Completed production design on final mechanical files. Created mock-up comprehensive packaging at the highest level.

Handled credit card requisition requests in timely and effective manner to reduce average number of chargeback disputes lost to less than 5%. Maintained impeccably accurate records of all credit-holding clients. Identified and recorded detrimental patterns arising from guest service operational procedures–created and implemented viable practices and solutions. Stimulated productivity and efficiency through supervision and training of front desk personnel, culminating in development of improved customer-service and problem-solving skills of a fully operational, multi-tasking staff